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Average Ratings 0 Ratings

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ease
features
design
support

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Description

Introducing the Agency Programmatic TV & Media Toolkit, a specialized software by Brandzooka that aims to capitalize on the most significant opportunity for agencies: media. It allows for straightforward management of programmatic ad-buying without the usual complications. We have created an innovative platform that combines the enchantment of Primetime TV with the efficiency of digital advertising, which many might call groundbreaking. Our mission is to completely democratize and challenge the traditional media industry. Utilizing advanced machine learning algorithms, Brandzooka's media trading consistently surpasses human performance by a ratio of 3:1. The Control-Freak Certified feature is now optional, and in every sector—from automotive to alcoholic beverages, and from athletics to consumer products—advertisers using Brandzooka achieve impressive outcomes. Furthermore, Brandzooka empowers agencies, regardless of their size, to implement targeted, high-impact, rich media campaigns that span both digital platforms and television, accommodating any budget constraints. This opens up new avenues for creative advertising strategies in an ever-evolving marketplace.

Description

TrueX stands as the pioneering platform for CTV engagement, extending its capabilities across various screens. This innovative platform empowers consumers to select their ad experiences through the first value exchange product, which is proven to yield impactful outcomes. Consequently, viewers enjoy an enhanced experience, while publishers face a reduced ad load, and advertisers see a fivefold increase in brand impact compared to traditional video ads. By targeting audiences that actively engage with a TrueX unit, you can ensure your advertisements gain visibility. You have the option to choose from ready-made Blueprints or utilize our Creative Studio to unleash your creativity. This platform allows you to exchange interactions with your brand for the most coveted resource today: human attention. Additionally, you can monitor your brand’s growth with in-unit surveys to evaluate the success of your marketing efforts. Providing consumers with the autonomy to decide how they experience ads demonstrates to them that your brand values their attention and appreciates their time. Ultimately, this approach fosters a deeper connection between brands and their audiences, paving the way for more meaningful engagements.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Brandzooka

Founded

2015

Country

United States

Website

brandzooka.com

Vendor Details

Company Name

Infillion

Founded

2008

Country

United States

Website

infillion.com/media/truex/

Product Features

Advertising Agency

Campaign Management No 
Collaboration No 
Document Management No 
File Sharing No 
Project Management No 
Task Management No 
Time Tracking No 

Video Advertising

Ad Optimization No 
Collaboration Tools No 
Creative Asset Management No 
Demand-Side Platform (DSP) No 
Design Ads No 
Display Advertising No 
In-App Video No 
Media Buying No 
Reporting / Analytics No 
Social Advertising No 
Supply-Side Platform (SSP) No 
Video Monetization No 

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