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Average Ratings 0 Ratings

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Description

Meta, TikTok, Snapchat, and Google ads automation — Bïrch runs on a deterministic rules engine that handles pausing, scaling, and budget shifts on conditions you define, with every rule readable before and after it runs. AI account insights with human approval: Birch AI reads across your connected accounts, flags gaps and growth opportunities, and proposes changes for you to approve. MCP integration for ad automation data: Birch MCP connects your rules and performance data to the AI tool you already use. Google Drive to Meta ads workflow: Stage turns creative sitting in Drive into ads ready for review, cutting out manual re-uploads. Built for in-house teams running high ad spend across many accounts and agencies managing several client accounts, with enterprise-grade scalability and real people behind support.

Description

Cascade serves as a digital advertising optimization tool tailored for streamlined in-house teams aiming to achieve the performance of an agency without incurring the associated costs. By linking ad accounts and web analytics, users can pose inquiries in straightforward language. The platform's AI clarifies the factors influencing results, identifies potential problems, and transforms findings into practical suggestions. Designed for transitioning insights into actions, it recommends adjustments in budgets, tests, targeting strategies, and creative directions, facilitating swift execution. Cascade is compatible with major platforms such as Google, Meta, TikTok, Apple Search Ads, and Amazon Ads, along with web analytics, providing a unified cross-channel perspective that outlines clear trade-offs while maintaining a record of changes and their justifications. Each choice and its resulting impact contribute to a continuous data-learning-execution cycle that enhances future guidance. Perfectly suited for direct-to-consumer and growth-oriented teams focused on expanding paid acquisition efforts, Cascade accelerates the processes of weekly optimization, campaign initiation, and budget forecasting, all while minimizing the time required from specialists and cutting operational expenses. Furthermore, its user-friendly interface ensures that teams can quickly adapt to shifts in the advertising landscape, allowing for more agile decision-making.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Facebook Ads Yes 
Google Ads Yes 
Meta Ads Yes 
TikTok Ads Yes 
Amazon Ads No 
Apple Search Ads No 
AppsFlyer Yes 
Facebook Yes 
Google Analytics Yes 
Google Sheets Yes 
Hyros Yes 
Instagram Yes 
Instagram Ads Yes 
Slack Yes 
Snapchat Yes 
Snapchat Ads Yes 
TikTok Yes 
Wicked Reports Yes 
X (Twitter) Yes 
X Ads (Twitter Ads) No 

Integrations

Facebook Ads Yes 
Google Ads Yes 
Meta Ads Yes 
TikTok Ads Yes 
Amazon Ads Yes 
Apple Search Ads Yes 
AppsFlyer No 
Facebook No 
Google Analytics No 
Google Sheets No 
Hyros No 
Instagram No 
Instagram Ads No 
Slack No 
Snapchat No 
Snapchat Ads No 
TikTok No 
Wicked Reports No 
X (Twitter) No 
X Ads (Twitter Ads) Yes 

Pricing Details

$99.00 per month
Standard plans range from $99 to $1799 per month. Annual plans come with a discount. Custom plans are offered for enterprise.
Free Trial Yes 
Free Version No 

Pricing Details

$70/month
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Bïrch

Founded

2016

Country

United States

Website

bir.ch/

Vendor Details

Company Name

Cascade

Founded

2025

Country

Japan

Website

cascaded.ai/en

Product Features

Social Media Advertising

Ad Buying No 
Ad Creation Yes 
Bulk Advertising Yes 
Campaign Management Yes 
Collaboration Tools Yes 
Comment / Reply Moderation No 
Digital Asset Management No 
Reporting / Analytics Yes 
Retargeting Yes 
Roles / Permissions Yes 

Social Media Marketing

Analytics Yes 
Automated Publishing Yes 
Contact Management No 
Content Management No 
Conversion Tracking Yes 
Customer Targeting Yes 
Keyword Filtering No 
Multi-Account Management Yes 
Post Scheduling Yes 

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