Average Ratings 0 Ratings
Average Ratings 939 Ratings
Description
Software that allows you to close more calls. Balto helps you sell more, optimize your sales team and grow your business. Balto is the first live call guidance software.
1. 1.
Balto is the first real time call guidance software.
Balto, powered by AI, analyzes speech on both ends of a call and instantly delivers crucial information to reps who use Balto.
2. Dashboard Suite
Balto, tracks all your calls.
The ability to track conversations means that you have clear data about which reps say what they should, what questions they ask, and what value propositions they convert well.
Balto includes a data studio that provides deeper insights into call strategy.
3. Always Optimizing
Callers receive real-time guidance so they know what to say and can close more business.
Description
CTM is a cloud-based conversation analytics and lead management platform designed to connect marketing attribution with customer communications and sales outcomes. Formerly known as CallTrackingMetrics, the software provides call tracking, conversation intelligence, lead routing, and contact center functionality. Its call tracking technology uses dynamic number insertion to attribute incoming calls to specific advertising campaigns, keywords, websites, and marketing channels. The platform also tracks SMS conversations, website form submissions, and online chats to provide a consolidated view of customer engagement. AI-powered analytics automatically transcribe, summarize, score, and analyze conversations to identify customer sentiment, purchasing intent, and potential sales opportunities. CTM includes AI voice agents that can answer inbound calls, qualify prospects, schedule appointments, and route inquiries to appropriate team members. Workflow automation tools support lead distribution, customer follow-ups, notifications, and CRM updates based on configurable business rules. Its reporting capabilities include real-time dashboards, advertising ROI analysis, agent performance monitoring, and campaign attribution reports. CTM integrates with marketing, analytics, and CRM platforms through native integrations, APIs, webhooks, and customizable automation tools.
API Access
Has API
No
API Access
Has API
Yes
Integrations
HubSpot CRM
Yes
HubSpot Customer Platform
Yes
Acquisio
No
Adobe Marketo Engage
No
Adobe Marketo Measure
No
AgencyPlatform
No
Avaya Aura
Yes
CAKE
No
CallTools
Yes
Easyflow
No
Integrations
HubSpot CRM
Yes
HubSpot Customer Platform
Yes
Acquisio
Yes
Adobe Marketo Engage
Yes
Adobe Marketo Measure
Yes
AgencyPlatform
Yes
Avaya Aura
No
CAKE
Yes
CallTools
No
Easyflow
Yes
Pricing Details
Pricing varies due to number of users. Contact us today to learn more about pricing.
Free Trial
No
Free Version
No
Pricing Details
$79 per month
All plans include unlimited users at no extra cost, while Marketing Pro and Sales Engage plans also include sub-accounts perfect for agencies and multi-location businesses.
Discounts up to 20% off for annual agreements.
Discounts up to 20% off for annual agreements.
Free Trial
Yes
Free Version
No
Deployment
Web-Based
No
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
Yes
Mac
Yes
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
Yes
iPad App
Yes
Android App
Yes
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
Balto
Founded
2017
Country
United States
Website
baltosoftware.com
Vendor Details
Company Name
CallTrackingMetrics
Founded
2012
Country
United States
Website
www.ctm.com
Product Features
Call Center
Blended Call Center
No
Call Logging
Yes
Call Recording
Yes
Call Scripting
Yes
Campaign Management
Yes
Database
No
Escalation Management
Yes
IVR / Voice Recognition
No
Inbound Call Center
Yes
Manual Dialer
No
Outbound Call Center
Yes
Predictive Dialer
No
Progressive Dialer
No
Queue Management
No
Real-time Chat
No
Reporting/Analytics
Yes
Conversation Intelligence
AI Insights
No
Account Health Alerts
No
Call Analytics
No
Call Recording
No
Call Recording Cloud Storage
No
Call Snippets
No
Call Transcription
No
Call/Meeting Sharing
No
Sales Coaching
No
Topic Tags
No
Topic-Based Analytics
No
Video Conferencing Analytics
No
Win/Loss Analysis
No
Customer Service
Alerts / Escalation
Yes
Appointment Management
No
Call Center Management
No
Email Management
No
Knowledge Base
Yes
Live Chat
No
Performance Metrics
No
Queue Management
No
Self Service Portal
No
Social Media Integration
No
Surveys & Feedback
No
Virtual Assistant
No
Workflow Management
No
Sales Coaching
Assessments
Yes
Audio / Video Conferencing
No
Built-In Course Authoring
No
Call Recording
Yes
Gamification
Yes
Goal Setting / Tracking
Yes
Learning Plans
No
Onboarding
Yes
Performance Metrics
Yes
Sales Enablement
Collaboration
Yes
Contact Management
Yes
Content Management
Yes
Document Management
Yes
Goals / Quota Management
Yes
Lead Management
Yes
Meeting Management
Yes
Performance Management
Yes
Presentation Management
Yes
Proposal Management
Yes
Territory Management
Yes
Training Management
Yes
Workforce Optimization (WFO)
Interaction Analytics
Yes
Liability Recording
Yes
Performance Management
Yes
Quality Management
Yes
Real-time Guidance
Yes
Reporting
Yes
Speech Analytics
Yes
Surveying
No
Workforce Management
Yes
eLearning
Yes
Product Features
Call Center
Blended Call Center
Yes
Call Logging
Yes
Call Recording
Yes
Call Scripting
Yes
Campaign Management
Yes
Database
No
Escalation Management
Yes
IVR / Voice Recognition
Yes
Inbound Call Center
Yes
Manual Dialer
Yes
Outbound Call Center
Yes
Predictive Dialer
No
Progressive Dialer
No
Queue Management
Yes
Real-time Chat
Yes
Reporting/Analytics
Yes
Call Recording
Archiving
Yes
Call Sharing
Yes
Distributed Call Recording
No
Event Triggered Recording
Yes
File Transfer
No
Instant Retrieval
No
On-Demand Recording
No
Recording Bookmarking
No
Scheduled Recording
No
Screen Activity Recording
No
Video Call Recording
No
Call Tracking
CRM
Yes
Call Log
Yes
Call Recording
Yes
Call Routing
Yes
Caller Identification
Yes
Campaign Management
Yes
Conversion Tracking
Yes
IVR / Voice Recognition
Yes
Keyword Tracking
Yes
Conversation Intelligence
AI Insights
Yes
Account Health Alerts
No
Call Analytics
Yes
Call Recording
Yes
Call Recording Cloud Storage
Yes
Call Snippets
Yes
Call Transcription
Yes
Call/Meeting Sharing
No
Sales Coaching
Yes
Topic Tags
No
Topic-Based Analytics
No
Video Conferencing Analytics
No
Win/Loss Analysis
No
IVR
Call Center
Yes
Call Logging
Yes
Call Recording
Yes
Call Routing
Yes
Multiple Scripts
Yes
Phone Key Input
Yes
Survey Management
No
Text to Speech
Yes
Voice Customization
Yes
Voice Mail
Yes
Marketing Attribution
Attribution Modeling
No
Audience Segmentation
No
Conversion Tracking
Yes
Cross-Channel Attribution
Yes
Customer Journey Mapping
No
Multi-Touch Attribution
Yes
Predictive Analytics
No
ROI Tracking
Yes
Softphone
Audio / Video Conferencing
Yes
Call Logging
Yes
Call Recording
Yes
Call Transfer
Yes
Caller Identification
Yes
Chat / Messaging
Yes
Contact Management
Yes
Fax Management
Yes
Speech Analytics
Automatic Transcription
Yes
Call Center Management
No
Call Recording
Yes
Customer Experience Management
No
Data Security
No
Natural Language Processing
Yes
Predictive Analytics
No
Self-Service Search
No
Sentiment Analysis
Yes
Surveys & Feedback
No
