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Description

AvidTrak is the preferred call tracking solution for advertisers in Search, Display, and Print media. It was developed to address the challenges of offline conversion tracking that many clients encountered. With our extensive knowledge and expertise in internet and PPC advertising, we have designed a call tracking solution specifically for industry professionals. By utilizing AvidTrak's tracking software and provided numbers, you can monitor phone calls originating from all your marketing channels, including Search, Social, Display, and Print. For enterprises, our platform allows you to use your own numbers and minutes, significantly reducing call tracking expenses. Take advantage of Dynamic Phone Number Insertion to identify which PPC keywords are most effective at generating phone call leads. Additionally, our Conversion Path Report helps you determine which web pages resonate with your audience and lead to calls. You can also record incoming phone conversations and easily access them on any device, enhancing your ability to improve customer interactions. This comprehensive approach ensures you stay informed and equipped to optimize your advertising strategies effectively.

Description

Brij serves as a comprehensive omnichannel marketing platform that transforms purchases made through retail and marketplace channels into owned, deterministic customer signals, enabling brands to discover buyers that are typically invisible when sales are conducted via third-party retailers. The platform utilizes packaging, inserts, and displays to spark incentive-driven digital experiences, which include warranty registrations, sweepstakes, rebates, reorder processes, surveys, and educational content about products, all while gathering vital first-party information such as email addresses, phone numbers, and purchase preferences. Its advanced AI engine analyzes scans, registrations, and receipts to curate detailed customer profiles that encompass basket composition, retail behaviors, purchasing frequency, and cohort trends, thereby offering a deeper understanding of consumer habits. Additionally, the capability for purchase verification and basket insights allows for the conversion of offline transactions into actionable marketing intelligence, while the automated segmentation feature adeptly creates behavioral cohorts ready for targeted engagement. This multi-faceted approach not only enhances customer insights but also optimizes marketing strategies to better align with consumer needs and preferences.

API Access

Has API No 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

Attentive.ai No 
Bazaarvoice No 
Cordial No 
Google No 
Google Ads No 
Google Tag Manager No 
Klaviyo No 
Meta AI No 
Postscript No 
Rivo No 
Salesforce No 
Shopify No 
TikTok No 
Yotpo No 
Zendesk No 

Integrations

Attentive.ai Yes 
Bazaarvoice Yes 
Cordial Yes 
Google Yes 
Google Ads Yes 
Google Tag Manager Yes 
Klaviyo Yes 
Meta AI Yes 
Postscript Yes 
Rivo Yes 
Salesforce Yes 
Shopify Yes 
TikTok Yes 
Yotpo Yes 
Zendesk Yes 

Pricing Details

Free Trial with $20 credit, no credit card required..
Usage fee of $2.00 per Phone Number and 6 cents per local minute and 7 cents per toll free minute. Volume discounts available.
Free Trial Yes 
Free Version Yes 

Pricing Details

$899 per month
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

AvidTrak

Founded

2009

Country

United States

Website

avidtrak.com

Vendor Details

Company Name

Brij

Founded

2020

Country

United States

Website

brij.ai/

Product Features

Call Center

Blended Call Center No 
Call Logging No 
Call Recording No 
Call Scripting No 
Campaign Management No 
Database No 
Escalation Management No 
IVR / Voice Recognition No 
Inbound Call Center No 
Manual Dialer No 
Outbound Call Center No 
Predictive Dialer No 
Progressive Dialer No 
Queue Management No 
Real-time Chat No 
Reporting/Analytics No 

Call Recording

Archiving No 
Call Sharing No 
Distributed Call Recording No 
Event Triggered Recording No 
File Transfer No 
Instant Retrieval No 
On-Demand Recording No 
Recording Bookmarking No 
Scheduled Recording No 
Screen Activity Recording No 
Video Call Recording No 

Call Tracking

CRM No 
Call Log No 
Call Recording Yes 
Call Routing Yes 
Caller Identification Yes 
Campaign Management Yes 
Conversion Tracking Yes 
IVR / Voice Recognition Yes 
Keyword Tracking Yes 

Landing Page

A/B Testing Yes 
Analytics Yes 
Drag & Drop No 
Form Creation No 
Real Time Editing No 
Responsive No 
SEO Management No 
Templates No 

Lead Management

Activity Tracking Yes 
Campaign Management Yes 
Lead Capture Yes 
Lead Distribution No 
Lead Nurturing No 
Lead Scoring Yes 
Lead Segmentation No 
Pipeline Management No 
Prospecting Tools No 
Source Tracking Yes 

Marketing Analytics

A/B Testing Yes 
Campaign Management Yes 
Channel Attribution Yes 
Customer Journey Mapping No 
Dashboard Yes 
Performance Metrics Yes 
Predictive Analytics No 
ROI Tracking Yes 
Social Media Metrics Yes 
Website Analytics Yes 

SMS Marketing

2-Way Messaging Yes 
Artificial Intelligence No 
Contact Management No 
MMS No 
Mass Texting Yes 
Message Personalization No 
Mobile Coupons No 
Mobile Keywords No 
Polls / Voting No 
Reporting/Analytics No 
Scheduled Messaging Yes 
Shortcodes No 
Text-to-Win No 

Product Features

Landing Page

A/B Testing No 
Analytics No 
Drag & Drop No 
Form Creation No 
Real Time Editing No 
Responsive No 
SEO Management No 
Templates No 

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Mobile Marketing

Channel Attribution No 
Contextual Targeting No 
Coupons No 
Email Marketing No 
Engagement Monitoring No 
In-App Marketing No 
Location-Based Marketing No 
Push Notifications No 
Text Messaging No 
Text-to-Win No 

Alternatives

Alternatives