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Description
Advertisers and agencies can now utilize a comprehensive, all-in-one dashboard that allows for the comparison of ad performance across various channels, enabling them to identify which platforms effectively reach and engage their target audiences without relying on third-party cookies, all while prioritizing privacy. As audiences increasingly consume content across a multitude of devices and channels, the challenge of independent, continuous, and standardized measurement grows, particularly with the impending phase-out of third-party cookies. This complexity makes it more challenging for advertisers and agencies to assess the effectiveness of their advertising spend. AudienceReport consolidates your campaign activities from various channels into a singular, cohesive view, facilitating a clearer understanding of how different strategies contribute to audience reach and engagement. By streamlining this data, advertisers can make more informed decisions, optimizing their budgets for the greatest return on investment. Ultimately, this tool empowers marketers to navigate the evolving landscape of digital advertising with greater confidence and precision.
Description
Surfside offers a comprehensive marketing technology solution that consolidates your first-party data from every customer interaction. This system empowers advertisers to gain deeper insights, effectively target, and assess their strategies for influencing both existing and prospective clients. By incorporating location, purchasing history, and demographic information into your customer profiles, you can develop intricate and exclusive target audiences, setting your media buying apart from standard datasets and third-party audiences. You can roll out personalized and focused campaigns across various connected devices, including desktop computers, mobile phones, tablets, OTT, and CTV. With Surfside's proprietary demand-side platform, we focus on individuals who align with your target demographic and campaign objectives. Retail media allows you to reach consumers precisely at the point of purchase. It serves as a dynamic and impactful advertising avenue, providing brands and retailers with innovative methods to boost sales and shape purchasing decisions. This approach not only enhances customer engagement but also fosters a more personalized shopping experience that resonates with today's consumers.
API Access
Has API
Yes
API Access
Has API
No
Integrations
Adobe Commerce
No
Alpine IQ
No
BLAZE
No
Cova
No
Dispense
No
Dovetail
No
Dutchie
No
Flowhub
No
Greenbits
No
HubSpot CRM
No
Integrations
Adobe Commerce
Yes
Alpine IQ
Yes
BLAZE
Yes
Cova
Yes
Dispense
Yes
Dovetail
Yes
Dutchie
Yes
Flowhub
Yes
Greenbits
Yes
HubSpot CRM
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
AudienceProject
Founded
2010
Country
Denmark
Website
www.audienceproject.com/see-the-bigger-picture/
Vendor Details
Company Name
Surfside
Country
United States
Website
surfside.io/home
Product Features
Product Features
Cannabis
Administrative / HR Management
No
Business Management
No
CRM
No
Compliance Tracking
No
Cultivation Management
No
Delivery Management
No
Dispensary Management
No
Distribution
No
ERP
No
For Hemp & CBD
No
Inventory Management / Control
No
Lab Testing
No
Manufacturing
No
Payment Processing
No
Point of Sale (POS)
No
Reporting / Analytics
No
Retail Management
No
Sales Tracking
No
Seed to Sale
No
Supplier Management
No
Supply Chain Management
No
Toll Processing
No
Traceability
No
eCommerce / Online Ordering
No
Customer Data Platforms (CDP)
Behavioral Analytics
No
Campaign Management
No
Customer Profiles
No
Customer Segmentation
No
Data Integration
No
Data Matching
No
GDPR Compliance
No
Personalization
No
Predictive Modeling
No
