Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Apptrove enables mobile marketers to master every phase of the user experience. As your comprehensive mobile measurement ally, we deliver essential data and insights to enhance user acquisition and engagement strategies. Harness the potential of deep linking to effortlessly guide users to your app, while utilizing tailored fraud prevention measures to make sure your marketing spend targets genuine users. Elevate your approach beyond standard attribution through our SKAN analytics, allowing you to achieve a detailed comprehension of your audience with sophisticated segmentation options. By partnering with Apptrove, you will acquire the expertise needed to make informed, data-driven choices, optimize campaign ROI, and drive sustainable success for your app. Our innovative tools are designed to adapt to the evolving landscape of mobile marketing, ensuring you stay ahead of the competition.
Description
Nielsen ONE serves as an all-encompassing cross-media measurement tool that offers consolidated insights into how audiences engage with linear television, streaming, and various digital platforms. By synthesizing both first-party and third-party audience data, it allows for meticulous media planning and evaluation, which in turn supports the development of tailored, impactful advertising campaigns aimed at reaching the target audience at optimal moments. This platform provides deduplicated metrics for advertisements as well as content, granting a cohesive perspective on audience behavior that aids in shaping content creation and monetization strategies. Utilizing a unique identity system, Nielsen ONE merges panel data, third-party identity details, and direct publisher connections to yield precise, person-level impressions for campaigns. Furthermore, with its capability for four-screen ad deduplication, it effectively assesses viewer engagement across a range of devices, including connected TVs, computers, and mobile phones, while also incorporating out-of-home, broadband-only, and over-the-air viewing statistics. Overall, Nielsen ONE enhances the media landscape by equipping advertisers and content creators with the insights needed to optimize their outreach efforts.
API Access
Has API
No
API Access
Has API
No
Screenshots View All
No images available
Integrations
Spotai
No
Pricing Details
$500/month
Free Trial
Yes
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
Yes
Vendor Details
Company Name
Apptrove
Founded
2016
Country
India
Website
apptrove.com
Vendor Details
Company Name
Nielsen
Country
United States
Website
www.nielsen.com/solutions/audience-measurement/nielsen-one/
Product Features
Marketing Attribution
Attribution Modeling
No
Audience Segmentation
No
Conversion Tracking
No
Cross-Channel Attribution
No
Customer Journey Mapping
No
Multi-Touch Attribution
No
Predictive Analytics
No
ROI Tracking
No
Mobile App Analytics
A/B Testing
No
Channel Attribution
No
Cohort Analysis
No
Funnel Analysis
No
In-App Events Tracking
No
Push Notifications
No
Retention Tracking
No
Revenue Tracking
No
Uninstall Tracking
No