Compare AdSmart vs. Zeta Marketing Platform

Join over 100k businesses that have already optimized their paid ads by signing up for our award-winning platform Reduce the time it takes you to manage and optimize your Google, Microsoft Advertising, or Facebook Ads campaigns down to minutes per day. Adzooma's AI- and machine learning-based PPC platform provides stress-free campaign management, state-of the art 24/7 optimization, and advanced automation all in a simple interface. You can scan for 50+ improvement opportunities, many of which are easy to take action on a single click. Track PPC performance and highlight over/under spend to improve your quality score, conversions, and ROI.

CampaignTrackly enables marketers to create a centralized, consistent, and standardized campaign URL tracking process putting an end to missing or inaccurate advertising data and ineffective marketing decisions. Its powerful automation and integration tools simplify the process of creating and managing campaign URLs, and empowers marketers to take control of their campaign data while saving a ton of time. The platform offers over 65 automation features that translate into a seamless, user-friendly and easy to adopt tool. It reduces tech overload, eliminates interruptions and allows campaign URL producers to create UTM links without leaving their favorite apps - Excel, Google sheets, an ESP (Mailchimp, HubSpot, Marketo, etc.) Integrating with key marketing platforms, including SalesForce and WorkFront, CampaignTrackly offers completely automated campaign URL workflows, eliminating manual work and errors. Customers use CampaignTrackly to automate, and standardize their campaign URLs, generating reliable insights that lead to effective marketing decisions and higher ROI.

With TrafficGuard, you can put an end to the worry of polluted traffic disrupting your campaign success. Our advanced ML/AI-powered technology identifies and blocks both simple and complex fraudulent traffic in real time, ensuring your ad spend targets genuine, high-quality clicks and conversions. This leads to better campaign outcomes and an enhanced return on ad spend (ROAS). This robust solution safeguards every dollar of your advertising budget, allowing you to concentrate on reaching your marketing objectives without stress. Let TrafficGuard handle ad fraud protection, so you can confidently manage your: Google Search (PPC) campaigns Mobile user acquisition campaigns Affiliate spending Social media advertising In addition to our technology, we provide expert campaign management and exceptional customer support, making us a reliable partner for all your ad fraud protection needs.

Smart, efficient, anonymous People Counters & Analytics to the real world. Our solution allows for easy deployment, capture, analysis, and reporting of the number people who enter a physical place. Optionally, we can also capture and report occupancy in real time. We assist Retailers, Universities, Casinos, Places of Worship, Office Buildings, and other industries in analyzing and taking action on their people traffic trends. We offer a special package for retailers to measure performance on traffic, including conversion rate and service levels. Our direct integrations make it easy to combine POS data with staff data. The Retail Equation simulator lets users run simulations to improve sales. It can also be used as a learning tool to understand how traffic, staffing, conversion rates, and quality service relate.

Amilia is dedicated to revolutionizing eCommerce within the activity and recreation sector. With SmartRec™ by Amilia, businesses, community organizations, and Parks & Recreation agencies are equipped to swiftly and effortlessly offer, manage, and sell activities online. We streamline the process for your community, enabling them to easily discover, register for, and pay for activities over the internet, which in turn enhances engagement, expands audience reach, and frees up time for you to focus on what you truly enjoy. Our SmartRec platform consolidates all operational tasks, allowing organizations and agencies to effectively manage recreation programs, market activities and events, rent out facilities, process online payments, and initiate fundraising campaigns. This innovative solution provides users with a single central hub to interact with their cities, clubs, and organizations. Furthermore, SmartRec operates as a managed multi-tenant SaaS solution, designed to accommodate peak traffic scenarios with thousands of concurrent registrations while maintaining an impressive 99.99% uptime, ensuring reliability and efficiency for all users. As a result, organizations can enhance their service delivery while simplifying their operational processes.

Semrush, a SaaS platform for online visibility management and marketing content, ensures that businesses get measurable results through online marketing. Our software helps businesses of all sizes to optimize their visibility on key channels and create engaging user-generated content. Our data helps users discover great growth opportunities. Workflow and tracking solutions allow them to run experiments continuously, and measure results more accurately. Discover the marketing strategies and tactics of your competitors. Analyze the traffic on any website. Unveil competitor promotion strategies. Get ideas to increase your market share. Discover keyword & backlink gap. Find out how to reach more customers for less money. Find the best keywords to use in every PPC campaign. Monitor the landing pages and ad copy of your competitors. Optimize your advertising spend (at the local level). Analyze Google Shopping campaigns.

Seplex is an OTT solutions provider, serving global operators with simple, powerful and scalable OTT solutions—from content preparation, management and monetization to video delivery, multi-screen apps and real-time analytics. We offer a unified OTT platform that includes middleware, transcoders, CDNs, DRM, multi-screen apps, STBs, and analytics—all designed to support operators globally.

Streamline administration and amplify training effectiveness. Arlo serves as a specialized training management system tailored for organizations in the training sector. It allows you to oversee course sign-ups, payments, website management, customer relationship management (CRM), and reporting all from a single, robust platform. Easily design courses, automate communication processes, and coordinate your training timetable along with presenters for in-person, live online, and blended learning formats. Streamline the entire registration process with customizable forms, versatile payment solutions, and intelligent invoicing. Utilize waitlists, discounts, and specific registration criteria for both private and public courses to enhance user experience. Consolidate client data, maintain relationships, and track leads in one centralized location. Monitor course effectiveness, generate customizable reports, and make strategic decisions that promote growth and success. Increase your website's traffic, enhance conversion rates, and make real-time updates seamlessly. Integrate your existing site or take advantage of Arlo's sleek, ready-to-use solution that meets modern standards. Moreover, this comprehensive system empowers training providers to focus more on delivering quality training rather than getting bogged down by administrative tasks.

Evertune is the Generative Engine Optimization (GEO) platform that helps brands improve visibility in AI search across ChatGPT, AI Overview, AI Mode, Gemini, Claude, Perplexity, Meta, DeepSeek and Copilot. We're building the first marketing platform for AI search as a channel. We show enterprise brands exactly where they stand when customers discover them through AI — then give them the precise playbook to show up stronger. This is Generative Engine Optimization, also known as AI SEO. We analyze over one million AI responses monthly per brand. Using applied AI and data science at scale, we give brands statistical confidence in our actionable insights. We decode what gets brands mentioned more and ranked higher, provide reliable brand monitoring and competitive intelligence, then deliver actionable content strategies that move the needle. Our AI SEO and AI search engine optimization tools are built for how LLMs actually work. Why Leading Enterprise Marketers Choose Evertune: Data Science at Scale 1M+ monthly custom prompts per brand across all major LLMs for statistically confident brand monitoring and competitive intelligence. Actionable Strategy, Not Just Dashboards: Specific content, messaging and distribution tactics that increase your AI search visibility. Dedicated Customer Success: Hands-on training and strategic guidance to turn insights into improved performance in AI search. Built for AI search as a channel: Organic visibility today, paid advertising and commerce tomorrow. Proven Leadership: Founded by The Trade Desk veterans who pioneered data-driven digital advertising. Backed by data scientists from OpenAI, Meta and other AI leaders.

DirectMail2.0 maximizes omnichannel performance by integrating the latest mailing technology with real-time reporting and digital components to lift response by 25-50%. Our omnichannel ecosystem currently includes 15 features, all managed from a single dashboard that reports real-time campaign results, both offline and online.