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Average Ratings 0 Ratings

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features
design
support

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Description

Adlook is a Brand Growth Partner delivering business results across the open internet, connected TV, audio, in-app, and in-game. Its Brand Growth Platform holds growth strategy, audience targeting, creative, activation, and measurement in one place, all in-house, with no add-ons, so clients aren't stitching audiences, creative, and measurement together from separate vendors. It is built for upper- and mid-funnel brand campaigns, reporting against business goals such as market share, ROI, sales, and brand equity, not media metrics alone. Behind the results sits Adlook Intelligence, the technology layer that gives each brand its own Deep Learning model, trained on that brand's own data rather than one shared model across every advertiser. Adlook People, the client development and technical account teams, plan and run campaigns, and the agentic AI layer, operates parts of the platform on the client's behalf. Key Features: - Deep Learning bidder, trained per advertiser and continuously retrained on live performance data - Content-based, LLM contextual, vector-based targeting across web, CTV, audio, in-app, and in-game - ID-agnostic targeting, with no third-party IDs required - Omnichannel reach across roughly 95% of the open internet on web, plus CTV, audio, in-app, and in-game inventory - Attention-based buying, optimizing pre-bid toward verified attention rather than viewability alone - In-house Creative Lab™ team, included in every campaign - Supply path optimization, reducing intermediaries between advertiser and publisher - In-house measurement suite, including Brand Lift Studies, cross-device attribution, and business-results tools such as Geo-Lift, offline sales, and footfall

Description

Tatari is a cloud-based solution designed for brands, agencies, and publishers, allowing them to plan, purchase, and evaluate advertising campaigns across streaming, linear TV, and online video through a unified interface. Marketed as “The Only Convergent TV Ad Platform,” it empowers users to manage TV advertising similarly to digital ads, featuring integrated campaign planning, execution, and measurement supported by data-driven analytics. The platform offers real-time performance insights and provides clear attribution to business results, going beyond mere ratings. It also automates media-buying processes and logistics, streamlining workflows for its users. Agencies have the option to utilize a self-service version of the platform, enabling them to provide TV advertising services to their clients even if they previously did not have the resources for such capabilities. Additionally, the platform includes tag-and-pixel tools that can be integrated with websites, such as those built on Shopify, to monitor conversion events from TV campaigns, facilitating first-party data connectivity and enhancing performance attribution. Overall, Tatari's comprehensive features aim to revolutionize how advertising is approached in the convergent landscape.

API Access

Has API

API Access

Has API

Screenshots View All

No images available

Screenshots View All

Integrations

Shopify

Integrations

Shopify

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Adlook

Founded

2022

Country

United States

Website

adlook.com

Vendor Details

Company Name

Tatari

Founded

2016

Country

United States

Website

www.tatari.tv/

Product Features

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