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Average Ratings 0 Ratings

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features
design
support

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Write a Review

Description

AcuityAds stands out as a premier technology firm delivering marketers a comprehensive solution for omnichannel digital advertising, ensuring exceptional returns on advertising investments. Their journey automation technology, illumin™, consolidates planning, purchasing, and real-time insights all within a single platform. By leveraging proprietary Artificial Intelligence, illumin™ enhances programmatic capabilities, effectively bridging the divide between advertising strategy and execution. The company has created an integrated ecosystem that includes privacy-protected data, inventory management, brand safety measures, and fraud prevention partnerships, providing reliable solutions that achieve results exceeding industry benchmarks for even the most discerning marketers. Central to the AcuityAds product suite is the proprietary Consumer Valuing Tool, which employs an algorithm to analyze thousands of signals throughout the consumer journey, assessing their influence on conversion rates. This analysis enables the identification of new prospecting opportunities across a diverse array of advertising formats, ultimately optimizing marketing efforts for better results. Furthermore, AcuityAds continues to innovate, ensuring that their offerings remain at the forefront of the evolving digital advertising landscape.

Description

Xapads serves as a comprehensive advertising technology platform that streamlines omnichannel marketing through an integrated suite of AI-powered tools for managing programmatic advertising, real-time bidding, targeted precision, and performance enhancement within a single interface. Utilizing its unique AI/ML-driven programmatic engine, Xerxes, Xapads empowers brands and agencies to create engaging display, video, mobile performance, rich media, OEM, and connected TV advertisements that capture audience attention while enhancing brand awareness and facilitating installations and conversions. Additionally, it incorporates capabilities for YouTube and streaming ad improvements by leveraging both artificial intelligence and human insights to identify on-screen components and sentiments, thereby refining targeting strategies. The platform also provides publishers with convenient access to high-quality demand partners, fostering mutual growth. Xapads effectively navigates users through the stages of awareness, consideration, and conversion, employing data-informed tactics that maximize advertising budgets and yield measurable business advancement across various devices and platforms. The emphasis on performance, captivating storytelling, and extensive reach ensures that brands can connect with billions of potential customers.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Facebook Yes 
Fraudlogix Yes 
Instagram Yes 
Nielsen Marketing Cloud Yes 
OpenX Yes 
PubMatic Yes 
Unwire No 
Web For Actors Yes 
Xaprio No 
Yahoo! Mail Yes 
YouTube No 
comScore Yes 

Integrations

Facebook No 
Fraudlogix No 
Instagram No 
Nielsen Marketing Cloud No 
OpenX No 
PubMatic No 
Unwire Yes 
Web For Actors No 
Xaprio Yes 
Yahoo! Mail No 
YouTube Yes 
comScore No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

AcuityAds

Founded

2009

Country

Canada

Website

www.acuityads.com

Vendor Details

Company Name

Xapads Media

Founded

2007

Country

India

Website

www.xapads.com

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Product Features

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