Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Acuity is an innovative platform powered by artificial intelligence, tailored for the healthcare and biopharma sectors, with a primary focus on discovering, profiling, and engaging Key Opinion Leaders (KOLs). Leveraging sophisticated analytics, Acuity extracts data from various sources, including digital interactions, conference attendance, scholarly publications, and other professional activities to develop comprehensive profiles of KOLs. The platform facilitates the segmentation and selection process of KOLs while also mapping their influence across different regions and monitoring their interactions. Additionally, it incorporates sentiment analysis that enables users to evaluate the impact of digital leaders on audiences through multiple channels, including social media and presentations. Acuity's customizable nature allows for seamless integration with customer relationship management systems such as Veeva or Salesforce. Furthermore, the platform provides tools for clinical trial profiling, assisting organizations in streamlining clinical trial recruitment by identifying leading trialists and enhancing their recruitment strategies. This multifaceted approach ensures that companies can effectively engage with influential figures in the industry.
Description
AcuityAds stands out as a premier technology firm delivering marketers a comprehensive solution for omnichannel digital advertising, ensuring exceptional returns on advertising investments. Their journey automation technology, illumin™, consolidates planning, purchasing, and real-time insights all within a single platform. By leveraging proprietary Artificial Intelligence, illumin™ enhances programmatic capabilities, effectively bridging the divide between advertising strategy and execution. The company has created an integrated ecosystem that includes privacy-protected data, inventory management, brand safety measures, and fraud prevention partnerships, providing reliable solutions that achieve results exceeding industry benchmarks for even the most discerning marketers. Central to the AcuityAds product suite is the proprietary Consumer Valuing Tool, which employs an algorithm to analyze thousands of signals throughout the consumer journey, assessing their influence on conversion rates. This analysis enables the identification of new prospecting opportunities across a diverse array of advertising formats, ultimately optimizing marketing efforts for better results. Furthermore, AcuityAds continues to innovate, ensuring that their offerings remain at the forefront of the evolving digital advertising landscape.
API Access
Has API
No
API Access
Has API
No
Integrations
Facebook
No
Fraudlogix
No
Instagram
No
Nielsen Marketing Cloud
No
OpenX
No
PubMatic
No
Web For Actors
No
Workers by Delos
Yes
Yahoo! Mail
No
comScore
No
Integrations
Facebook
Yes
Fraudlogix
Yes
Instagram
Yes
Nielsen Marketing Cloud
Yes
OpenX
Yes
PubMatic
Yes
Web For Actors
Yes
Workers by Delos
No
Yahoo! Mail
Yes
comScore
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
81qd
Founded
2007
Country
United States
Website
www.81qd.com/products-services/acuity/
Vendor Details
Company Name
AcuityAds
Founded
2009
Country
Canada
Website
www.acuityads.com