Average Ratings 2 Ratings
Average Ratings 0 Ratings
Description
Our data management platform gives publishers the power to make precise first-party data-driven decisions for real-time, accurate audience targeting and reach. No gut feeling-based actions. We collate, enhance and optimize our customer's first-party data in a privacy-safe and secure way to unlock its full potential.
Description
Illuma operates as a company specializing in contextual technology, utilizing contextual-AI to improve the effectiveness of digital advertising strategies and content monetization efforts. Its innovative real-time scaling technology allows brands and agencies to optimize their campaign outcomes without dependence on third-party cookies, providing privacy-conscious alternatives. For broadcasters, publishers, and online platforms, Illuma systematically organizes, classifies, and categorizes inventory for commercial activation, which not only enhances contextual accuracy but also enriches the user experience while generating new revenue opportunities through live campaign adjustments. Furthermore, it broadens first-party audience engagement and fine-tunes efforts towards client KPIs by targeting high-quality content with remarkable precision. Clients have praised Illuma's sophisticated contextual segments for yielding impressive results, reporting notable enhancements in both campaign performance and conversion rates, demonstrating the effectiveness of their approach. Ultimately, Illuma's strategies show a commitment to evolving advertising methodologies while prioritizing user privacy and satisfaction.
API Access
Has API
Yes
API Access
Has API
No
Integrations
Amazon
No
Equativ
No
PubMatic
No
Salesforce
No
The Trade Desk
No
Integrations
Amazon
Yes
Equativ
Yes
PubMatic
Yes
Salesforce
Yes
The Trade Desk
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
Yes
Vendor Details
Company Name
1plusX GmbH
Founded
2014
Country
Switzerland
Website
www.1plusx.com
Vendor Details
Company Name
Illuma
Founded
2015
Country
United Kingdom
Website
www.weareilluma.com
Product Features
Customer Data Platforms (CDP)
Behavioral Analytics
Yes
Campaign Management
No
Customer Profiles
Yes
Customer Segmentation
Yes
Data Integration
Yes
Data Matching
Yes
GDPR Compliance
Yes
Personalization
No
Predictive Modeling
Yes
Data Management Platforms (DMP)
Ad Network Integration
Yes
Analytics / ROI Tracking
Yes
Audience Targeting
Yes
Behavioral Analytics
Yes
CRM
No
Campaign Management
No
Competitive Analysis
No
Customer Journey Mapping
No
Data Capture / Transfer
Yes
Data Classification
Yes
Data Visualization
Yes
Predictive Analytics
AI / Machine Learning
Yes
Benchmarking
No
Data Blending
Yes
Data Mining
No
Demand Forecasting
No
For Education
No
For Healthcare
No
Modeling & Simulation
No
Sentiment Analysis
No