Compare the Top SEO Audit Tools for Websites using the curated list below to find the Best Website SEO Audit Tools for your needs.
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Semrush
Semrush
5,691 RatingsSemrush, a SaaS platform for online visibility management and marketing content, ensures that businesses get measurable results through online marketing. Our software helps businesses of all sizes to optimize their visibility on key channels and create engaging user-generated content. Our data helps users discover great growth opportunities. Workflow and tracking solutions allow them to run experiments continuously, and measure results more accurately. Discover the marketing strategies and tactics of your competitors. Analyze the traffic on any website. Unveil competitor promotion strategies. Get ideas to increase your market share. Discover keyword & backlink gap. Find out how to reach more customers for less money. Find the best keywords to use in every PPC campaign. Monitor the landing pages and ad copy of your competitors. Optimize your advertising spend (at the local level). Analyze Google Shopping campaigns. -
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Seobility
Seobility
$50 per month 441 RatingsSeobility crawls all pages linked to your website to check for errors. Each check section displays all pages that have errors, problems with on-page optimization, or issues regarding page content such as duplicate content. You can also examine all pages in our page browser to find out the problems. Each project is continuously crawled by our crawlers to monitor the progress of your optimization. If server errors or major problems occur, our monitoring service will notify you via email. Seobility provides an SEO audit and tips and tricks on how to fix any issues found on your website. These issues can be fixed by Google to make sure it can access all your relevant content and understand its meaning in order for it to be matched with the right search queries. -
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SiteAnalyzer
SiteAnalyzer
$0SiteAnalyzer can scan URLs to perform a quick SEO analysis of a website. It can be used to quickly fix technical problems and improve SEO. You can scan your entire website to get detailed information about every page. SiteAnalyzer can help you identify and correct both technical and SEO mistakes! SiteAnalyzer offers a variety of tools to help you quickly and effectively audit your website and optimize it for SEO. To find broken links and pages that are not present, scan URLs. You should check the 301 and 302 redirects (temporary or permanent) on a website. Optimize title, keywords, description tags, and combat duplicates. Search for internal and external links to your website. Calculate the Google PageRank for each page on your website. SiteAnalyzer lets you save projects instead of having to access them one-by-one like other crawlers. SiteAnalyzer requires very little system resources to scan websites of any size. -
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SEMAI is a revolutionary AI-driven SEO tool that revolutionizes digital marketing strategies. SEMAI is not just another SEO tool. It's a comprehensive recommendation system that's packed with functionalities to streamline and enhance Search Engine Optimization. What does SEMAI offer? SEMAI is a powerful tool for SEO and marketing professionals. Header Tag generation: Create and optimize header tags for SEO effectiveness and content organization. Predictive Threat Analysis of Keyword Rankings: Use predictive AI to identify potential risks before they occur, enabling proactive actions to maintain search visibility. Tailored Content Creation : Create content that is aligned to different stages of the funnel. This will increase engagement and relevance. Monitor competitor strategies by analyzing header modifications, content changes, and keyword ranking shifts.
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Pulno
Pulno
$12 per month 17 RatingsPulno is a website analyzer that crawls websites to find potential issues. It also analyzes many parameters that are critical for SEO, such as performance, broken links and broken graphics, no alternate descriptions, link depth and content issues. Pulno can also monitor all changes made to a website. It is equipped with Unique Content Analyzer, which checks for duplicate content on-site and off-site. Pulno conducts website audits and provides detailed reports with actionable advice. -
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WebCEO, a suite of SEO software tools, automates business marketing to dominate the niche. WebCEO's interface is intuitive and allows users to quickly access information about different campaigns and efforts. WebCEO integrates 24 online SEO Tools that every SEO user needs to perform website audits and analysis as well as keyword research, domain analysis, safe link building and other tasks. WebCEO also offers White-Label SEO tools, which allow users to restrict or grant full access only to their clients or colleagues.
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With Ahrefs, achieving higher rankings and increased traffic is accessible even for those who are not seasoned SEO professionals. Renowned by marketers affiliated with some of the largest brands globally, Ahrefs provides a comprehensive SEO toolset complemented by free educational resources and a dedicated community for support. Whether you're a novice marketer or an experienced SEO specialist, you’ll find that Ahrefs' suite of tools is both powerful and user-friendly. Take advantage of a week-long trial of Ahrefs to uncover the growth possibilities that you may have overlooked. Additionally, you can join Ahrefs Insider, our exclusive Facebook group where 10,000 SEO enthusiasts share their insights and experiences. If you have any inquiries, our customer support team is readily available to assist you 24/5 through our chat support or you can simply reach out to us on Twitter. From budding bloggers to established multinational corporations, Ahrefs is the go-to solution for anyone looking to enhance their search traffic. It’s clear that marketers from leading companies across the globe rely on Ahrefs to elevate their online presence. In this ever-evolving digital landscape, leveraging Ahrefs can significantly impact your SEO strategy and overall growth.
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SE Ranking is a cloud-based, all-inclusive search engine optimization (SEO), platform for webmasters. SE Ranking is intuitive and easy to use. It offers a complete set tools for tracking keyword positions, site auditing and analyzing competitor SEO strategies and PPC strategies. Keyword suggestion and grouping, website rank, backlink monitoring and automated professional reporting. SE Ranking allows users to track their website's keyword ranking across multiple countries, cities and regions. This is done in real-time on Bing, Google and Yahoo.
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ContentKing is a cloud platform that can be used by enterprises for real-time SEO auditing and content change tracking. Every unintended change can be a liability when search engines visit your website multiple times per day. With 24/7 Monitoring and Alerting, you can increase and maintain your search visibility while maintaining full situational awareness. ContentKing is the world's first search engine that allows you to identify problems before they affect your rankings. Search engines don't sleep.
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Rush Analytics is a powerful SEO platform that is designed to help small businesses, SEO professionals, and digital agencies improve their online presence. With its user-friendly interface and high level of accuracy, Rush Analytics makes it easy for users to scale their SEO efforts to meet their needs. The platform offers a variety of tools and features to help users achieve SEO success, including a Keyword Rank Tracker that allows users to monitor their search engine rankings on Google and Yandex for any location, language, and device. The Website Audit feature evaluates all of your pages against important technical SEO parameters, providing suggestions for fixing any errors found. Additional features include content optimization tool, keyword research, keyword suggestion research, and search volume check for any location. Rush Analytics provides access to data through the API, allowing users to integrate the platform with their existing workflows. The platform operates on a subscription-based pricing model that can accommodate companies of any size, making it affordable and accessible to all. Interested users can sign up for a free trial to test the platform for seven days before committing to a plan.
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Curious about the loading speed of your website? Utilize GTmetrix to evaluate its performance, uncover the reasons behind any slowness, and identify areas for improvement. Our analysis will provide you with a concise report detailing your page's performance metrics. You will gain insights through: - Comprehensive PageSpeed and YSlow scores along with actionable recommendations. - In-depth page load information including time taken, total size, and the number of requests made. - Multiple analysis options to suit your needs. - A detailed waterfall chart, video playback, and access to your report history. Additionally, you can set up alerts to notify you when your website's performance dips below expectations. Each alert will be accompanied by a link to a comprehensive report to help you understand the issue. Furthermore, test your site’s performance on actual Android devices or choose from over 20 simulated device options, including popular models such as iPhones, iPads, Samsung Galaxy/Note, Google Nexus/Pixel phones, and many others. Monitoring your site's speed has never been this thorough or accessible!
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Serpstat is a growth hacking tool for SEO and marketing. The Serpstat plugin makes website analysis easy. You don't have to search for the report you need too long. The Serpstat plugin allows you to quickly and easily access all information about any domain. You will learn how to use Serpstat to its maximum potential by visiting our Manual and Use Cases pages. You can beat your competitors and be the leader in Search. The freemium model lets you research keywords, analyze competitors, and get familiar with Serpstat. Register now for a free account! Are you unsure how to use a particular feature? Need help setting up domain tracking? Our support team is always available to assist you with any questions or assistance.
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Higher rankings. High quality traffic. Measurable results. From creating custom reports to helping you target the right keywords, to creating them. Moz Pro removes SEO complexity. What are people searching for when they search for your products/services. You can create high-quality content by knowing which keywords are being used, and what questions they are asking. Target keywords strategically with precise keyword volume and difficulty metrics. You can save keyword lists that you can track, and then update them as needed.
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Rank Ranger's Search Engine Rank Tracker provides comprehensive, daily rank reports for keyword rank on desktop and mobile on 500+ search engines around the world. It also offers additional insights on Google such as SERP snapshots and local rank, as well as a Featured Snippets tool. All reports, including many third-party integrations (e.g. Google Analytics, Search Console and Google Business, Yext and a variety PPC, social analysis, call tracking and email marketing tools), are automatically fed to white label marketing dashboards that are designed to impress. Additional features include an SEO suite including Rank Insights (fluctuations and SERP Features), Site Audit, Keyword Research and Site Explorer with Competitor Intelligences. Developer APIs and custom plans can be requested.
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Our platform provides valuable insights that enable you to enhance your online sales and marketing strategies effectively. Streamline your operations by consolidating various marketing tools, thereby increasing your team's productivity. Examine your SEO performance, uncover potential keyword opportunities, and identify technical glitches – all within a single project framework. Present the most optimized version of your website using a wealth of detailed metrics and actionable recommendations to address identified problems. Cut down on expenses, time, and resources with WooRank’s comprehensive digital marketing solution. Vigilantly assess your competitors’ SEO tactics to advance your business objectives. Explore target keywords and uncover hidden prospects within your niche market. Additionally, evaluate thousands of web pages to pinpoint SEO challenges that may be hindering your online presence. This holistic approach ensures you are well-equipped to thrive in the competitive digital landscape.
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Screaming Frog SEO Spider
Screaming Frog SEO Spider
$202.56 per year 2 RatingsThe Screaming Frog SEO Spider serves as an effective website crawler designed to enhance onsite SEO by extracting essential data and identifying common SEO problems. Users can download and crawl up to 500 URLs at no cost, or opt to purchase a license to eliminate this limitation and gain access to more advanced features. This tool is robust and adaptable, efficiently navigating both small and extensive websites while providing real-time analysis of the gathered data. By collecting crucial onsite information, it empowers SEO professionals to make well-informed decisions. Users can quickly crawl a website to uncover broken links (404 errors) and server issues, with the option to bulk export these errors along with their source URLs for resolution or to share with developers. It also aids in finding both temporary and permanent redirects, as well as identifying redirect chains and loops, and allows for the uploading of URL lists for auditing during site migrations. Additionally, during a crawl, the tool evaluates page titles and meta descriptions, helping to pinpoint those that may be too lengthy, too short, missing, or duplicated throughout the site, ultimately improving the overall SEO performance. This comprehensive approach ensures that users are equipped to optimize their websites effectively. -
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MarketingTracer
MarketingTracer
$11.75 per month per site 2 RatingsMarketingTracer is a platform for online marketers. With AI content intelligence tool, you can create content that ranks based on real-time search engine data. Real-time SEO auditing and management allow you to manage search engine visibility. Connect marketing channels to curate data from different channels and monitor your KPIs. Marketeers and companies can offer more personalized client experiences with the platform's intuitive and collaborative user interface. It also offers comprehensive support. -
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Google Search Console
Google
2 RatingsBy utilizing the tools and reports available in Search Console, you can effectively assess your website's search traffic and overall performance, rectify any issues, and enhance your visibility in Google Search results. Discover the specific queries that direct users to your content while evaluating metrics such as impressions, clicks, and your site's ranking on Google Search. You can also submit particular sitemaps and URLs for better tracking. It is essential to review your index coverage to ensure that Google is aware of the latest version of your website. Additionally, you can receive email notifications whenever Google identifies issues with your site, allowing you to pinpoint affected URLs and inform Google once you have resolved the problems. The URL inspection tool offers comprehensive details on crawling, indexing, and publishing for your pages, sourced directly from the Google index. Furthermore, you can monitor, evaluate, and manage your AMP pages using the resources provided by Search Console. Lastly, enhance the mobile usability of your website by utilizing tailored reports, ensuring a better user experience across devices. This multi-faceted approach empowers you to optimize your online presence effectively. -
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SpyFu reveals the hidden strategies behind the search marketing triumphs of your top rivals. By entering any domain, you can uncover all the instances they’ve appeared on Google, including every keyword they’ve utilized in Adwords, their organic rankings, and every ad version from the past 14 years. Additionally, discover how to reach out to these domains through both online and conventional lead generation techniques, such as social media, email, phone numbers, and physical addresses that are not available elsewhere. This comprehensive tool empowers marketers to gain insights that can enhance their own strategies effectively.
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Squirrly SEO
Squirrly
2 RatingsSquirrly SEO is an innovative all-in-one suite designed to streamline the search engine optimization process through the power of AI, eliminating uncertainty in optimizing your online presence. Achieve the ideal SEO configuration instantly, with over 650 features ready to go upon installation, guiding you every step of the way and ensuring a thorough understanding of the system. This platform offers a straightforward, fail-proof method to enhance your website’s SEO, using a simple, paint-by-numbers approach. Manage everything from keyword research and content optimization to technical SEO settings, site audits, rank tracking, and beyond—all from one convenient tool. Uncover hidden keyword opportunities and evaluate their potential with the built-in keyword research feature, which supports more than 140 languages. Additionally, leverage Briefcase to organize and categorize keywords effectively to refine your SEO strategy. The SEO Live Assistant provides instantaneous feedback on your content as you type within the WordPress editor, ensuring that your writing is always optimized. Furthermore, with the Squirrly SPY report, you can gain insights into the precise tactics that contribute to your competitors' success in SEO, giving you a competitive edge in your optimization efforts. This comprehensive approach to SEO allows users not only to streamline their workflow but also to become more knowledgeable about effective digital marketing strategies. -
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AgencyAnalytics provides a comprehensive reporting platform for digital agencies. AgencyAnalytics is trusted by more than 2000 marketing agencies. It allows teams and freelancers to monitor and report on their clients' marketing campaigns. This includes SEO and PPC, social and email marketing, review and call tracking, and more. The platform includes automated marketing reports, over 30 integrations, SEO tools and a fully customized, customizable dashboard for agencies.
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Our website crawler will capture a website's source code and perform site audits in real time so that you can analyze the results immediately. Our Technical SEO Spider is perfect for SEO agencies, web designers and businesses. Subscribe to our SEO software and you'll discover a new way to audit and analyze performance metrics for your website. The interface is simple and quick to use, and can be accessed from any device. Our software is aimed at SEO agencies, web designers and businesses that want to improve the performance of their website and its rankings. Our advanced website crawler captures all elements of a website code in real-time, and highlights any issues or errors. Code that is problematic can be caused by poor optimization, coding errors, PageSpeed Insights, and other unknown factors. Once the highlighted issues have been identified, our software will help you to correct these issues using our coding tools.
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NinjaSEO by 500apps
NinjaSEO by 500apps
$14.99 1 RatingTo improve your SEO, you will need to know the facts about SEO errors and how to fix them. Access to over 30 apps for only $14.99 per user 500apps website crawler software NinjaSEO helps identify and fix errors and increase visibility of websites in seconds. This will help you rank higher on Google and other search engines. What is NinjaSEO? NinjaSEO, a SEO software, helps you optimize your site's performance with in-depth auditing. It also helps you increase page visibility through on-page SEO grading. On-page SEO Checker: This software can be used to detect severe issues and optimize pages for greater visibility. Website Crawler - Website Audit Software to perform in-depth site audits and fix errors to improve performance. SEO Bot: Automate redundant tasks to save time and increase productivity. SEO Rankings: Improve search engine rankings like never again with powerful tools and intelligent bot support -
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SiteGuru is an online SEO tool that analyzes your website for potential SEO issues and provides you with actionable tips to improve it. SiteGuru crawls your website and checks all relevant SEO properties, including meta descriptions, page titles and canonical URLs. Broken links and page speed are also checked. Export your reports to PDF and CSV and share them with your colleagues and developers.
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SEO Tester Online
Quarzio
$29.95 per month 1 RatingConduct a comprehensive SEO analysis of your webpage to identify areas for improvement. Examine elements such as snippets, heading tags, and ensure the presence of both the Robots.txt file and Sitemap. Take the initiative to enhance your website's performance now; investigate the reasons behind your pages' subpar rankings and explore our straightforward solutions to resolve your SEO challenges. Implement changes and witness immediate results. As search engines shift to a mobile-first approach, the importance of site speed continues to grow as a vital SEO factor. Scrutinize the essential components of your code, content, and images on your web pages. Moreover, harness the power of social media as a strategic asset to drive traffic to your content or website. Fine-tune your Open Graph and Twitter Card settings to effectively engage new customers across platforms like Facebook, Twitter, and LinkedIn, ultimately expanding your online reach. By optimizing these elements, you can significantly enhance your site's visibility and performance. -
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Morningscore
Morningscore
$65 per monthMorningscore is an all-in-one SEO tool that can be used by agencies, ecommerce websites, and digital small and large businesses. It is built like a game, awarding you XP as you complete Missions. As you progress you level up and so does your real traffic from Google. Morningscore introduces new metrics to help you estimate the effect SEO has on your/clients business. It allows you to calculate your potential return on investment for SEO. Most SEO tools work like a database. You pay for access to their data. It all depends on what you do with it. Morningscore, on the other hand, guides you through the process and offers suggestions for improving certain aspects of your SEO. These are some of the specific benefits that the tool offers: Agencies: Quick and accurate estimations of how important SEO is to your clients/leads. Manual Link Finder – Find all new links instantly. E-commerce: A visual site analysis and guidance to fix core problems. Intuitive backlink and keyword management. Digital SMBs: A precise estimation of your potential return on SEO, combined with smart optimization recommendations. -
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Elite Site Optimizer
eGrove Systems
$49.00/month Elite Site Optimizer is a website audit and optimization tool that makes digital marketing simple. Elite Site Optimizer provides a complete suite for SEO, Audit, Optimization, and Content quality checks. This platform can help you identify and fix problems with your website's content and accessibility. Take advantage of 60+ tools to make smarter digital transformation steps. What Elite Site Optimizer can do to help you: > Audit the content and code of your website > Find out if your website is accessible > Make your site more search engine-friendly > We can help you create your own SEO marketing strategy > Provide detailed reports on every aspect of your site. -
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FandangoSEO
FandangoSEO
$59 per monthFandangoSEO is an innovative cloud-based platform that simplifies the process of conducting comprehensive SEO audits. It continuously monitors website performance around the clock, providing alerts for any shifts in metrics to help you steer clear of penalties from Google. With its speedy SEO crawler, log analysis features, and competitive analysis capabilities, you can conduct thorough technical SEO evaluations with ease. This user-friendly and visually appealing tool streamlines the analysis of SEO data, making it accessible to various users including freelancers, SEO agencies, in-house professionals, and large enterprises. FandangoSEO empowers you to enhance your SEO strategies, optimize your crawl budget, boost both mobile and desktop traffic, and surpass your competitors. The ease of executing detailed SEO audits is unparalleled, offering everything you need to climb to the top of Google’s search results and drive more traffic to your website. You can monitor over 250 SEO metrics and receive instant notifications whenever any changes occur, ensuring you stay ahead in the ever-evolving digital landscape. -
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Raven Tools
TapClicks
$49 per monthInvestigate your competitors' advertising content, keyword selections, and landing page designs to gain insights. With enhanced visualization tools, you can quickly track backlinks, monitor rankings, and conduct thorough site analyses. Perform comprehensive research on your competitors' SEO and SEM strategies. Generate and distribute white-labeled reports on SEO performance. Leverage tools for rank tracking, auditing, and backlink analysis. Incorporate metrics from Google Analytics and Search Console for a more complete picture. The Site Auditor swiftly evaluates your website, identifying both desktop and mobile SEO challenges that may hinder your rankings on search engines such as Google, Bing, and Yahoo. Addressing these issues is crucial to improving your search visibility; find the problems, fix them, and elevate your rankings. After scanning all your web pages, it produces a detailed report that assigns a site health score from 0 to 100. It then highlights all on-page technical issues and optimization opportunities, organized by their severity. If you prefer not to address certain issues, you have the option to conceal those findings, allowing you to focus on what matters most for your site's performance. -
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Alli AI
Alli AI
$249 per monthInstall the Alli snippet to instantly optimize your website. AI for SEO can save you thousands of dollars and save you months of work. You don't need to spend $100,000 more to hire a full time SEO to monitor your site 24/7, and keep up with algorithm changes. Doing it yourself can lead to you putting off important projects and wasting your time on tedious code changes. Alli makes it easy to optimize your website for SEO. You don't need to wait six weeks for the agency to complete their on-page audit before they start work on your site. Alli allows you to optimize your website immediately, even if there aren't in-house SEO developers or a full time team. Ryan Buckley, author and CEO of Mighty Signals, says that "the best time to start SEO was yesterday." The second best time to start SEO is now. -
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Sitebulb
Sitebulb
$35.00/month/ user It evaluates data from an SEO viewpoint, providing guidance on how to perform effective website audits for your clients. At Sitebulb, we are committed to supporting initiatives and causes that resonate with us, particularly the fight against the global climate crisis. Each month, we allocate resources to projects that counterbalance the carbon emissions generated by the Sitebulb team and the energy consumed by our users during SEO audits. Additionally, we contribute to reforestation efforts by planting trees for every individual who participates in a free Sitebulb trial or subscribes to our newsletter. With advanced crawling technology and JavaScript rendering capabilities, you can analyze any website at any time. Our tool highlights the most pressing issues, automatically checking and prioritizing over 300 SEO concerns and opportunities. Furthermore, we provide detailed recommendations with easy-to-understand explanations for every issue, ensuring they are presented in a manner that is accessible to clients. This holistic approach not only aids in optimizing websites but also aligns with our values of environmental responsibility. -
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Site Analyzer
VSI Innovation Company
$49 per monthSite Analyzer offers a comprehensive 360° SEO analysis for any website, allowing users to try it for free and evaluate their SEO performance. You can analyze an unlimited number of pages in real-time, eliminating the waiting time typically associated with site optimization. The Crawl tool serves as an expansive website analyzer, designed to provide a holistic understanding of SEO while executing audits comparable to those of an e-consultant. It generates reports that can be exported in both PDF and CSV formats, presented on user-friendly and actionable interfaces to ensure that the findings serve as effective tools for enhancing your SEO strategy. Obtain a thorough report detailing the technical quality of your website and utilize the prioritized action list to develop your optimization strategy. Pay attention to the identified factors hindering your site's performance, as these are organized by the frequency of the detected issues and their significance in the SEO landscape. Each suggestion in the report is accompanied by a clear explanation, detailing the findings and their implications for your site's optimization efforts, ultimately empowering you to make informed decisions. With Site Analyzer, you can transform your website's SEO strategy into a structured action plan for success. -
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SERPtimizer
kb4dev GmbH
$12,99/month SERPtimizer is a comprehensive toolkit for website optimization. This SEO toolkit has all the tools you need to keep track of everything from your rankings to your analytics. You can keep an eye on your keyword rankings, monitor your website's health, and see which pages are performing well. Whether you want to keep your SEO efforts on track or find areas for improvement, the SERPtimizer will help you do so. It allows you to compare your website to other websites and has an advanced SEO audit feature. It is a must-have tool for anyone who wants to make the most out of their internet marketing campaign. It gives you the ability to monitor your ranking changes on any keyword you want. SERPtimizer helps you find which keywords your competitors are ranking for on SERPs. When you find the right keywords, you can easily outperform them with targeted content and get more targeted traffic to your website. Moreover, it also helps you find what backlinks your competitors have received or lost and what strategies they have used. The easiest way to improve your site's search engine ranking. Generate professional reports to quickly identify issues with your website's SEO & get free email alerts when errors happen. -
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Webbee SEO Spider
Webbee
$15 per monthWebbee is a powerful desktop SEO spider designed to mimic the crawling behavior of leading search engine bots. It meticulously explores every part of your website, gathering valuable data that helps you identify promising opportunities and urgent issues that can lead to significant improvements. By downloading it today, you can discover precise strategies to transform your site into a magnet for traffic. The Webbee SEO Spider adheres closely to the guidelines set by major search engines while collecting a comprehensive range of information critical for developing a robust search engine optimization strategy. This tool effectively scans titles, headings (from h1 to h6 along with their frequency), HTTP and HTTPS URLs, various status codes (including 200 OK, redirects, and 404 errors), different page types (such as images, HTML, CSS, JS, Flash, and PDF), Google Analytics codes, robots.txt denied pages, and meta robots. Additionally, it analyzes all internal and external links, their respective frequencies, and every anchor text with its occurrence rate, ensuring you have all the insights necessary for effective SEO enhancement. With such extensive data at your fingertips, you can make informed decisions to elevate your website’s performance in search engine rankings. -
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Netpeak Spider
Netpeak Software
$7/month/ user Netpeak Spider is an SEO crawler for a day-to-day SEO audit, fast issue check, comprehensive analysis, and website scraping. With Netpeak Spider you can analyze incoming and outgoing links, find broken links and redirects, consider indexation instructions, and escape duplicate content: Titles, Meta Descriptions, H1 Headers, full pages, etc. A tool can calculate internal PageRank to improve website linking structure, and you can set custom rules to crawl either the entire website or its certain part. -
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Majestic
Majestic
$99.99 per monthIdentify the sources that connect to your website with Majestic, which provides essential Link Intelligence data to help you excel in your industry. You don't need to be an SEO expert to access the award-winning insights offered by one of the most reputable names in the field. Experience instantaneous results through our online link analysis. Utilize the Site Explorer feature to pinpoint the most effective websites for your strategy. Monitor your preferred sites with the help of Majestic Campaigns. Leverage Link Context to uncover links relevant to your niche and those of your competitors. Examine the top backlinks for any site of interest and apply filters based on topic, quality, language, and other industry-standard metrics. Compare various top-level metrics across different websites and URLs. Uncover potential link-building opportunities by analyzing competitor websites and identify shared links between any two domains. The Link Context feature, unique to Majestic, offers a revolutionary approach to discovering and auditing backlinks, elevating your link-building strategies to new heights. With these tools, you can significantly enhance your online presence and gain a competitive edge. -
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SEO Alive
SEO Alive
$9.00 per user, per monthHaving spent over five years in the SEO industry, we are truly passionate about our work, which is why we offer comprehensive services in this area. Our primary goal is to ensure client satisfaction, as we focus not only on their growth but also on maintaining clear communication through detailed reporting that keeps them informed of our activities and their progress. While we will not guarantee rapid ascent to #1 rankings, we are committed to developing thorough growth strategies that align with their business objectives. Our core principles are motivation, results, and collaboration, leading us to proudly declare that your growth is our passion! Although we are not a software company, we embrace the philosophy of happiness or money-back guarantees, as our aim is not to profit from quick SEO audits but to foster lasting relationships with our clients while delivering the best possible service. Each month, we oversee over 8 million organic visits spanning more than 100 countries globally, illustrating the effectiveness of our approach and the trust our clients place in us. Ultimately, we believe that investing in meaningful client connections leads to sustainable success for everyone involved. -
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SSEOZI
SSEOZI
$25 one-time paymentAn all-encompassing workflow tailored for SEO professionals. Outstanding Outcomes. SSEOZI offers a comprehensive SEO toolkit designed to help you achieve the top position in search engine results. Backlink Evaluation. Examine your website's backlinks across a variety of keywords to uncover high-quality links, discover new backlinks, and much more. Ultimate SEO Toolkit. With nearly 30 tools at your disposal, you can access valuable insights that will enhance both your site and page rankings! Keyword Exploration. Uncover thousands of potential keywords for targeting, including competitor analysis and SERP insights. Elevate Your Business with SSEOZI. Are you in search of innovative tools that provide critical information to boost your site and page rankings? SSEOZI serves as the essential toolkit for any SEO expert aiming to assess and enhance site traffic effectively. With SSEOZI, you'll gain visibility into your rankings on Google and Bing for all your chosen keywords, identify your competitors, conduct a thorough website audit, resolve SEO-related issues, and more. Additionally, you will receive tailored recommendations to accelerate your website's performance, ensuring you stay ahead in the competitive digital landscape. -
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SEOptimer
SEOptimer
$19 per monthSearch engines utilize a variety of criteria to determine a website's ranking. SEOptimer serves as an SEO checker for websites, assessing these criteria and more to pinpoint issues that may be preventing your site from reaching its full potential. Moreover, our service offers a straightforward and prioritized list of actionable recommendations aimed at enhancing your site. If you're a small business owner, we can assist you in advancing and publicizing your website without incurring the high expenses typically associated with agencies. Our DIY SEO service thoroughly scans your entire site for issues and provides clear, easy-to-follow tasks along with guides tailored to your specific website type. Furthermore, we will track your keyword rankings and overall improvements while keeping you informed about your site's performance. Enhance your customer base with a professional SEO audit that is articulated in simple terms to motivate action. You can easily upload your logo, input your company details, and modify the styling to align with your brand identity. In just 20 seconds, you can generate PDF SEO audits, and additionally, you can create more leads directly from your website using your own embedded SEO audit tool, empowering you to attract customers efficiently. This tool not only simplifies the process but also makes it more accessible for businesses looking to boost their online presence. -
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cognitiveSEO
cognitiveSEO
$129.99 per monthThis cloud-based platform offers digital marketing agencies a powerful means to assess web traffic, perform keyword research, conduct site audits, and monitor rankings. Ideal for SEO professionals, digital marketing agencies, small to medium-sized businesses, or brands aiming to boost their online traffic or track their website's progress, this SEO software equips users with top-tier analysis and insights to enhance their digital marketing strategies. The cognitiveSEO toolkit serves as an all-encompassing digital marketing solution, and it may very well be the only SEO resource you will ever require. By identifying potential SEO problems and suggesting effective solutions, the tool empowers you to achieve improved rankings and increased traffic within just a few days. Our comprehensive toolkit addresses all the requirements of SEO specialists, webmasters, or digital marketers, offering efficient strategies to elevate any website's traffic through detailed site audits and an examination of both on-page and off-page factors that affect Google rankings, alongside keyword research and rank tracking capabilities. With such a robust set of features, users can seamlessly navigate the complexities of SEO and stay ahead of the competition. -
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Netpeak Checker
Netpeak Software
$8/month/ user Desktop tool for SERP scraping, data aggregation and analysis of top SEO services websites in bulk. -
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Hike SEO
Hike
$35.99 per monthHike’s innovative technology empowers anyone to enhance any website, whether it's for personal use or for clients. If hiring an in-house expert is beyond your budget, Hike provides prioritized, step-by-step recommendations that clearly outline the actions needed to improve your Google ranking. Our platform walks you through the creation of a customized SEO strategy tailored to any website. Additionally, you will receive a 30-minute phone consultation with one of our experts to help you refine your strategy for optimal effectiveness. By following the specific SEO actions outlined by Hike’s action engine, you will receive clear and straightforward instructions designed to yield the best results for your site. The Hike SEO Academy serves as a comprehensive resource for mastering SEO, covering everything from the basics of technical SEO to auditing and building backlinks. This educational platform equips you and your team with essential skills and knowledge, turning you into knowledgeable SEO professionals ready to tackle any challenge. With Hike, achieving SEO success has never been more accessible and achievable. -
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SEO Gadgets
SEO Gadgets
FreeOur mission is to simplify search engine optimization (SEO) for everyone involved. We offer straightforward, high-quality SEO evaluations and essential monitoring tools for various websites. By ensuring our tools are user-friendly and easy to navigate, we have assisted countless small business owners, webmasters, and SEO experts in enhancing their digital visibility. Our platform serves as a hub for free resources that allow users to assess, oversee, and track their website's performance effectively. You can dive into the analytics and rankings of both your site and that of your competitors. Our robust keyword tool caters to website owners, digital marketers, webmasters, and SEO specialists, delivering comprehensive keyword research and assessments. Additionally, users can produce new meta tags or scrutinize existing ones for any site to gain detailed insights into their meta tags and web pages. The platform also enables the creation or verification of Open Graph tags, alongside generating placeholder images, favicons, and image compression or resizing options, all with effortless color selection. In doing so, we strive to empower users with a full suite of tools that enhance their online strategies. -
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evisio
evisio
$79 per monthevisio provides a central hub for SEO teams to audit, analyze, organize, and execute tasks. This ensures that SEO teams can accomplish more in a shorter time, with no unforeseen delays. It acts as a client management platform by crawling your client's website and using found crawl issues to create tasks. It also brings together your team to tackle projects. Log in to your evisio dashboard and select an SEO project. Then, pick up the task you left behind. -
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WebYes
WebYes
$59 per monthEnhance the productivity of your team by removing the need to rely on multiple tools. Identify all significant problems effortlessly with a single click. Oversee everything from an intuitive, integrated platform that saves countless hours of tedious tasks. A well-performing website not only satisfies clients but also increases engagement and fosters trust in your agency's capabilities. Ensuring strong accessibility broadens your audience and boosts client satisfaction for web development firms. Delivering high-quality web development fosters trust, minimizes problems, and enhances client confidence in the services offered by agencies. Effective SEO practices amplify visibility, drive traffic, and provide tangible results for clients of web agencies. Streamline your website management workflow using our comprehensive audit and monitoring tool to boost efficiency. WebYes is a complimentary audit and monitoring solution that thoroughly examines your website and pinpoints existing issues. After the scan, it generates a detailed report that outlines essential areas for improvement, helping you prioritize your next steps effectively. By utilizing WebYes, you can ensure that your website is not only functional but also optimized for success. -
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ReportGarden
Report Garden
ReportGarden functions as a comprehensive software solution for marketing agencies aiming to enhance the efficiency of client and campaign oversight as well as reporting. This platform enables digital advertising agencies to effortlessly generate performance reports and invoices, oversee campaign budgets, conduct site evaluations, and a variety of additional tasks. In addition, ReportGarden offers features that allow users to send personalized project proposals, manage financial limits, and monitor all project deliverables effectively. It serves as an essential tool for agencies striving to optimize their workflow and improve client satisfaction. -
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Sitechecker
Boosta
Obtain a comprehensive SEO analysis along with a tailored checklist aimed at enhancing your website's performance and achieving top rankings on Google. Regardless of whether you operate a startup, a small to medium-sized business, or an e-commerce platform, Sitechecker is designed to facilitate your ascent on Google without requiring in-depth SEO knowledge or advanced software expertise. If you manage a marketing firm, web development company, or design agency, Sitechecker enables you to offer SEO services to your clients without needing to be an expert or hire skilled personnel. For marketers, designers, and developers alike, Sitechecker streamlines the process of boosting your website’s SEO without necessitating specialized knowledge. Perform a technical SEO audit, whether you are launching a new site, migrating an existing one, or seeking to enhance your search engine performance. Additionally, Google Search Console and Google Analytics provide crucial insights regarding your website, yet they do not offer actionable recommendations based on that data. By utilizing Sitechecker, you can bridge that gap and implement effective strategies for optimization. -
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Surfer
Surfer SEO
$49.20 per monthCreate and enhance your content more efficiently than ever before! With just a few clicks, you can develop a comprehensive content strategy and craft data-driven material that resonates with both search engines and audiences alike. Rather than spending countless hours formulating an effective content strategy, allow Surfer's algorithms to generate a plan tailored specifically to your industry, niche, and target audience. This approach equips you to excel in your field by providing a plethora of genuine content ideas. Surfer analyzes top-performing pages to develop guidelines that include the optimal word count for your articles, suggested keywords for your site, and structural recommendations, among other valuable insights. By applying these tailored suggestions, you can significantly enhance the quality of your content and boost your chances of achieving high search engine rankings. Are you struggling to break into the top 10 results on Google? Surfer's Audit features a checklist that assists you in pinpointing content gaps, structural issues, and simple opportunities for improvement. Implementing these changes takes just minutes and can yield substantial increases in organic traffic, making it a worthwhile investment in your online presence. Ultimately, the right tools can transform your content creation process into a streamlined and impactful endeavor. -
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Search Atlas
LinkGraph
$50 one-time paymentSEO encompasses various components, and you can manage them all effectively through a unified platform. Begin with an instant and complimentary site audit to enhance your on-page and off-site tactics using superior tools, extensive data, and insightful SEO analytics. Our exclusive software suite empowers your brand to leverage the benefits of data-driven SEO strategies. Conduct keyword analysis, refine your landing pages and blog articles, or evaluate your domain authority alongside your backlink profile. Utilize our cutting-edge tools to gain a competitive edge and ensure your digital strategy remains on an upward trajectory. Our GSC Insights is integrated with Google’s API, providing the highest number of data points available in the market, which gives you a comprehensive and real-time assessment of your website's SEO effectiveness. With SEO tools designed for practical use and tangible results, you can access every essential feature without any unnecessary extras in your dashboard. Our software seamlessly integrates SEO and content marketing with advanced data analytics, providing tailored metrics and visualizations to enhance your strategy further. By streamlining these processes, you will be well-equipped to navigate the complexities of SEO and achieve your online goals. -
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SEO Site Checker
SEO Site Checker
FreeConduct limitless analyses on our most advanced servers. Archived reports facilitate the monitoring of progress and previous efforts. Effortlessly track weekly fluctuations in over 30 SEO metrics, and receive alerts if there are any changes to your SEO score. Compare your SEO side-by-side with up to five competitors to see where you stand in the market. Discover opportunities for improving your SEO performance against rivals. Generate customizable SEO reports swiftly for your clients or partner sites. Our SEO insights are presented in straightforward language, complete with clear definitions and practical 'how-to-fix' guides for each identified issue. Begin your journey immediately by signing up below. With our comprehensive suite of SEO tools, you'll gain a deeper understanding of how search engines view your website. Additionally, our SEO reports will highlight any issues or technical defects that could be negatively impacting your search engine rankings, ensuring you can take corrective action. -
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GetWebsite.Report
GetWebsite.Report
$5 per monthReceive an in-depth webpage analysis that delivers customized insights and effective strategies in an instant through AI technology. This service offers personalized suggestions aimed at boosting the conversion rates of your landing page. With AI-driven actionable recommendations, you can enhance various aspects such as SEO, user experience, conversion rates, and messaging clarity. Our established methodology for web page optimization encompasses essential elements including copywriting, design aesthetics, strategic positioning, social proof, visual imagery, load speed, and additional factors. Moreover, we specialize in landing page optimization, focusing on both SEO and user experience enhancements. You'll gain access to tangible advice and insights that can elevate your landing pages significantly. Our tools and resources are designed to fine-tune user experience and amplify search visibility effectively. We analyze and optimize landing pages across five key dimensions: user interface, user experience, visual design, content quality, and SEO performance. Ultimately, we aim to equip you with actionable insights that will significantly boost the effectiveness and overall performance of your online presence. By leveraging these strategies, you can create a more engaging and high-converting digital experience for your audience. -
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DareBoost
DareBoost
$22.00/month/ user Dareboost provides amazing insight into the performance of your web pages, user journeys and front-end quality. Website Speed Test Website Analysis - Website Speed Test Comparison (competition benchmark) - Synthetic Monitoring - User Journey Monitoring (conversion funnel, etc) API - Custom Dashboards -
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Insites
Insites
For those offering digital marketing services, Insites is an essential tool. The time spent preparing for sales discussions can be extensive, but Insites streamlines your research process and delivers a thorough digital marketing audit in less than a minute. This efficiency helps you attract more leads, enhance customer engagement, and secure additional business opportunities. Elevate sales across all phases of the customer journey with our support. Our services are designed to assist marketing agencies, local search firms, newspapers, telecommunications companies, and various others in selling digital solutions more effectively to small and medium-sized businesses. By utilizing Insites, you can significantly improve your sales performance and client relationships. -
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Lumar
Lumar
Lumar (formerly DeepCrawl) allows you to simplify website optimization, by collecting, analyzing, and activating web data at scale. Quickly identify, prioritize, and fix issues—and stop them happening again. - Save time, improve prioritization and get more done. Lumar gives you comprehensive analysis of tech SEO, site speed and accessibility, as well as bespoke analysis of the unique features of your site. Plus, AI-supported processes to get issues properly fixed. - Mitigate the risk of missing issues and save time. Customizable alerts and dashboards mean you can focus on the issues that matter most to you and easily monitor different domains, locations, or valuable site sections. - Stop issues recurring with regular template testing to prevent issues being published. Fully automate QA testing with integration with your CI/CD pipeline. - Communicate status and progress easily to stakeholders in an easy-to-understand format. Industry averages allow you to benchmark your website to gain competitive edge. -
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SEO Site Checkup
SEO Site Checkup
Leverage our robust servers to conduct limitless analyses, while stored reports provide a convenient way to track your progress and review previous work. Our system automatically monitors weekly fluctuations across more than 30 SEO metrics, and you’ll receive alerts if there’s a shift in your SEO score. You can perform side-by-side comparisons of your SEO performance against up to five competitors, gaining insights on how to enhance your strategy in relation to the competition. Additionally, you can swiftly generate customizable SEO reports for your clients or partner sites. We simplify SEO concepts with straightforward language, offering clear definitions and practical 'how-to-fix' guides for each identified issue. To begin utilizing these features, simply register below, with plans starting as low as $24.95 per month. With our suite of SEO tools, you gain a valuable understanding of your website from a search engine’s perspective, and our reports will highlight any potential issues or technical flaws that could negatively impact your search engine rankings. This comprehensive approach ensures that you are well-equipped to improve your online visibility effectively. -
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Google PageSpeed Insights
Google
Optimize your web pages for speed across all devices. PageSpeed Insights evaluates the elements of a webpage and provides recommendations to enhance its loading speed effectively. By implementing these suggestions, you can significantly improve user experience and retention. -
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SEOquake
SEOquake
SEOquake is a complimentary browser extension that allows users to access organic research insights with just a click. It is currently available for Mozilla Firefox, Google Chrome, and Opera, offering various parameters for search engine result listings. In addition to organic research data, SEOquake includes several other valuable features such as an SEO Audit, Keyword Density analysis, Internal and External Link assessments, and even social media metrics. Understanding how to configure SEOquake is crucial to maximizing the benefits of this robust tool. By familiarizing yourself with all the configurable preferences, you can optimize the plugin to deliver the information you seek. This section will address frequent issues encountered by users and provide straightforward solutions to these challenges. Ultimately, mastering the setup and troubleshooting of SEOquake will enhance your overall experience with the tool. -
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Raven by TapClicks
TapClicks
Reduce the time spent managing data with our innovative research tools that highlight only the most pertinent and impactful insights to enhance your digital marketing strategies. Equip your sales team with immediate access to SEO and SEM analyses along with market insights, enabling them to build trust, accelerate sales cycles, and secure more deals. Eliminate hours dedicated to learning new platforms by seamlessly conducting analyses, spotting trends, and monitoring your campaign's performance through detailed data visualization. Quickly identify, prioritize, and fix technical SEO challenges at the pace of online searches. Streamline your SEO audits by automating the process to reveal and rectify site errors, using a simple checklist to ensure on-page SEO issues do not disrupt user experience. Investigate competitors' keywords, advertising copy, landing pages, and uncover their conversion strategies to enhance your search marketing efforts. With Raven's exclusive scoring index, you can effectively capitalize on competitors' successful ad copy and keyword experiments while gaining valuable insights from their missteps. Additionally, these tools not only save time but also empower you to make informed decisions that drive better results in your marketing initiatives. -
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Oncrawl
Oncrawl
Oncrawl provides data for technical SEO, to drive increased ROI and business success with your website. Oncrawl uses powerful analysis algorithms to reconcile third-party and natively collected data. Highly scalable and interconnected, Oncrawl is powered by the most advanced crawl and log analyzer technologies. Oncrawl's ability to help technical and marketing teams to understand, prioritize and measure the success of an organic growth strategy has earned the trust of major brands around the world, including Rakuten, Forbes, and Lastminute.com. Oncrawl is used by technical SEO teams and teams they collaborate with, including product teams, content teams, and growth and marketing teams. Oncrawl's flexibility, scalability and commitment to data access make it possible to integrate Oncrawl into workflows tailored to industries that depend on a robust and profitable website, from e-commerce to news, travel, or listing sites including classifieds, job boards, and coupon sites. -
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ETTVI
ETTVI
FreeETTVI, a cloud-based SEO SaaS platform that is free of charge, was created to empower digital marketers with actionable results that will help them supercharge their marketing efforts. ETTVI has access to over 100 tools that will help you analyze, research and create successful online marketing strategies. ETTVI's SEO tools are based on Search Engine's latest algorithm updates. They meet the needs of every Digital Marketer. EETVI's freemium version doesn't require any billing or signups. ETTVI's SEO Tools fall under different categories such as On-Page SEO tools, Off-Page optimization tools, Content marketing tools, technical SEO tools, website maintenance tools, tools for website management, and tools for domains. They are all market-competitive and satisfy customers from the user's point of view. We are committed to creating highly functional and efficient tools for your significant growth, from auditing the site to conducting extensive research. -
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RightHandMan
RightHandMan
Eliminate the countless hours spent navigating through costly SEO tools by opting for RightHandMan.io at a fraction of the price, without the usual complexity associated with other SEO platforms. Our approach to website audits is designed to be straightforward and easy to grasp, enabling your blog to achieve faster growth. To get started, simply create an account and provide your website details; our site audit will kick off immediately. You’ll receive a notification with the initial results, usually within five minutes. Instead of bombarding you with endless data tables, we take the time to analyze the information, pinpointing areas that require your attention and explaining the reasons behind their significance. We prioritize each issue, helping you distinguish between urgent matters and those that can wait. Once the SEO audit is complete and you understand the findings, it’s time to address the identified issues and boost your traffic. With RightHandMan, we provide concise instructions on how to resolve each issue, ensuring you remain focused and not overwhelmed as you enhance your site’s performance. This streamlined process allows you to tackle your SEO challenges efficiently and effectively. -
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OnPage Audit
OnPage Audit
If you already have a vision for your landing page or content piece and are aware of the main keyword to focus on, but are still seeking additional related keywords, our complimentary Keyword Research Tool is the solution you need. This handy tool provides you with pertinent keyword suggestions tailored to your business in just a matter of seconds. Additionally, it features an instant keyword rank estimator that reveals your website's ranking for specific keywords, enabling you to assess your SEO performance effectively. While the process can be challenging, it is essential to ensure your content flows naturally, avoids redundancy, and achieves optimal performance. By compiling search volume data and keyword competition insights, our tool equips you with a clear yet detailed overview of the most relevant keywords for your content strategy, ultimately enhancing your online visibility and engagement. Don't miss out on the chance to elevate your content's reach with our user-friendly resources. -
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ExcellentWebCheck
ExcellentWebCheck
25Websites must be accessible to ensure that people with disabilities have access to the same information and services as everyone else. ExcellentWebCheck is a platform that helps organizations identify and resolve accessibility issues that could prevent disabled users from using a site. ExcellentWebCheck is a simple solution to improve website accessibility by scanning and monitoring websites according to international guidelines. -
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SEO PowerSuite
SEO PowerSuite
$299.00SEO PowerSuite has enough tools to run any type of SEO campaign. It includes everything you need, from an SEO analysis tool to keyword research tools to backlinks checking tools to content editors to PPC advertising optimization, and much more. SEO PowerSuite is the only SEO tool that doesn't already exist. It's easy to use and has a lot of pro-level features, making it a great SEO tool for both beginners and experts. -
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Brand Overflow
Brand Overflow
Brandoverflow is a robust SEO suite equipped with powerful features such as the Keyword Tool and Site Audit, designed to simplify the content publishing process on your website. It also provides valuable insights into competitive analysis, positioning your business for success in the market. With a comprehensive platform that consolidates site audits, keyword research, and competitor evaluations, there's no necessity to rely on additional tools. Analyzing your website's backlinks is crucial for maintaining a competitive edge, and the Backlink Tool meticulously reviews your current backlinks while identifying gaps compared to your rivals. Featuring a user-friendly and thorough website audit, it reports essential factors that need addressing to enhance your search engine rankings. Additionally, quick-reference guides are available to assist you in resolving any identified issues efficiently. Furthermore, the agency-specific features offer an exceptional reporting experience for clients, complete with options for white-label reports and custom domains, ensuring a professional appearance. This all-in-one solution is aimed at helping businesses thrive in the digital landscape.
Overview of Website SEO Audit Tools
Website SEO audit tools are used to analyze how well a website is performing in terms of search engine optimization (SEO). They help identify what portions of a website need attention and adjustment in order to make sure its visibility and ranking on search engine results pages (SERPs) are at their best.
An SEO audit tool can be used for analyzing various factors such as keyword research, competitor analysis, page speed, site structure, content quality and user experience. Generally, the auditing process starts with an overall look at the website’s digital footprint; looking at things such as backlinks and other indicators of organic performance. This allows marketers to quickly gain insight into where they should begin their optimization journey.
Once the initial assessment has been made, it’s time to start identifying the areas that require improvement. The most common processes included in a website SEO audit include: reviewing meta tags; analyzing text content to assess relevance; examining underlying HTML code; checking internal link structure; verifying external links; evaluating robots files; testing response codes/statuses; assessing page loading times as well as conducting keyword research/analysis.
Once all of these components have been evaluated, an actionable list of recommendations is created which could include things like adding new pages or optimizing existing ones for better organic rankings, improving overall code quality or redirecting certain 404 errors. Depending on the complexity and scope of work needed, some elements may need more concentrated attention than others. This is where more advanced technical skills may be required from experienced professionals who specialize in SEO.
Finally, once an initial audit has been conducted and areas for improvement have been identified based on best practices recommendations from your report or data collected from competitors' websites, you can start making implementation changes as necessary until your desired goals are achieved. By regularly repeating this process with different tools available in the market (mixed with manual monitoring), one can stay ahead in terms of SEO ranking and performance over time—eventually leading to increased visibility and traffic for your online business/website.
Reasons To Use Website SEO Audit Tools
- Monitor website performance: SEO audit tools help monitor a website’s performance and activity over time to determine if changes are needed or adjustments must be made for better visibility in search engine results and higher rankings.
- Identify areas of improvement: SEO audit tools identify errors that can affect a website's ranking, such as broken links, HTML code errors, duplicate content, lack of keywords in meta tags, poor website structure and more. This helps businesses understand what areas need improvement to optimize their websites for the highest possible ranking on search engines like Google and Bing.
- Improve overall user experience: SEO audit tools provide data that show how users interact with your website once they find it on search engine results pages (SERPs). This includes information about pages visited, bounce rates, time spent on each page and other important factors that contribute to a positive user experience. Improving these factors can help increase conversion rates from visitors into customers or leads for your business.
- Keep track of competitors’ activity: SEO audit tools allow you to compare the performance of your own site against competing sites so you can see where yours stands in relation to the competition. This helps inform decisions about which steps could be taken next to outrank them on SERPs.
- Save time & resources: Regularly running an SEO audit takes up precious resources like money and manpower; however utilizing automated analysis done with specialized tools saves lots of time while providing a more comprehensive report than manual audits can offer due to its depth and range of checks covered by a single tool in no significant effort at all.
Why Are Website SEO Audit Tools Important?
Having a website SEO audit is an important step in making sure your website is properly optimized to be found by search engines. First and foremost, search engine optimization (SEO) helps you get the right amount of traffic to your website. Without good optimization, your site will not show up as high in search engine rankings, leading to fewer visitors and ultimately, lower revenues or brand recognition.
Website SEO audit tools can help identify potential areas for improvement when it comes to optimizing a website for better performance in organic searches. Such tools will analyze a variety of factors associated with improved ranking, from title tags and content optimization to keyword density and meta descriptions. This information allows marketers and webmasters to pinpoint any issues that may be hindering their sites’ visibility on the SERPs (Search Engine Results Pages). Not only does this help keep their sites competitive, but it also provides insight into what strategies competitors are using so that they can adjust their own approaches accordingly.
The overall goal of an SEO audit is really twofold: Making sure a site shows up more frequently in organic searches AND ensuring that its pages actually deliver the results users are expecting when they do click through them. Knowing where there are gaps in either area, such as under-optimized page titles or outdated coding, gives webmasters the opportunity to update these areas quickly and efficiently before any damage is done to their site’s reputation among both search engines and users alike.
In short, website SEO audits are immensely beneficial resources for businesses looking to stay ahead of the competition while maintaining an edge on SERP results—both now and long into the future.
Features of Website SEO Audit Tools
- Website Analysis: SEO audit tools provide a comprehensive analysis of a website to identify potential areas that need improvement, such as broken links and duplicate content. They can also check for keyword density, HTML code errors, page speed, and more.
- Keyword Research: This feature helps you uncover the most profitable keywords related to your niche or industry, so that you can create content with topics and phrases your target audience is searching for. Additionally, these tools help you track the performance of certain keywords over time in order to optimize your site for better rankings on search engines like Google and Bing.
- Competitor Analysis: SEO audit tools provide competitive insights about other websites in your industry by analyzing their backlink profiles, keyword usage, traffic sources etc., which can help you craft an effective SEO strategy suited to outperform them in SERPs.
- Reporting & Analytics: These platforms give detailed reports that draw connections between organic traffic instructions and conversions as well as break down data into user-friendly charts and graphs so users can spot trends easily at a glance. The reporting capabilities enable businesses to make decisions based on gathered data instead of guessing or using gut feeling when making changes to their digital marketing efforts (SEO).
- Mobile Optimization: As more and more people are accessing the web through their mobile devices, it is essential to make sure your website is optimized for mobile users. SEO audit tools can provide a detailed analysis of how your site looks on different screen sizes, as well as data on page speeds and readability of text. All this information helps you to optimize the mobile version of your website in order to increase user satisfaction when searching from a phone or tablet.
Who Can Benefit From Website SEO Audit Tools?
- Freelancers/Small Businesses: Website SEO audit tools can provide small business owners and freelancers with a comprehensive overview of their website’s performance, helping them to identify areas where they can improve their SEO.
- Marketers: SEO audit tools can help marketers gain insight into how the search engine algorithms work and what marketing strategies are most effective for specific niches. They may also help marketers measure the success of campaigns in terms of organic traffic and keyword rankings.
- Web Designers: Website SEO audit tools can prove helpful for web designers who want to ensure that their websites are optimized properly for maximum visibility in organic search engine results. These audits can also point out any potential conflicts between design features and SEO best practices, allowing web designers to make the necessary changes before launch.
- Content Writers: By using website SEO audit tools, content writers can more easily target topics that will perform well in organic search results, as well as measure their effectiveness after publication. This helps content writers create more strategic content that is more likely to capture high rankings on SERPs (Search Engine Results Pages).
- eCommerce Store Owners/Online Retailers: An eCommerce store’s success depends heavily on its visibility online and this requires proper optimization of both the store’s website itself as well as its product pages, blog posts, etc. Proper use of website SEO audit tools will help online retailers optimize all aspects of their website effectively so they don't lose out on potential sales due to poor or non-existent rankings in SERPs (Search Engine Results Pages).
- SEO Specialists/Consultants: Website SEO audit tools can be used by experienced SEO specialists and consultants to not only benchmark website performance, but also provide clients with recommendations on how to improve their rankings. By providing comprehensive reports and analysis, website SEO audit tools can make it easier for experts to pinpoint areas of concern and come up with a plan of action.
How Much Do Website SEO Audit Tools Cost?
The cost of website SEO audit tools can vary greatly depending on the type, level of customization and/or extent of services offered. Generally speaking, simple online-based audit tools may be available at no cost while more comprehensive (and often more accurate) software-as-a-service (or SaaS) options may require a monthly or annual subscription fee. Many SaaS companies offer “freemium” versions that allow users to access some basic features without investing in a paid subscription.
The cost of an SEO audit tool depends largely on the needs and goals of your business. Some companies may require only a few simple tasks like keyword analysis and link building which can be done relatively quickly with free or low-cost tools, while larger organizations might opt for deeper market research and competitor analysis that would benefit from more feature-rich service options for which there are higher costs associated. Ultimately, it’s up to you to decide which option best fits your needs based on the size and scope of what you need from an SEO audit tool.
Risks To Consider With Website SEO Audit Tools
- Misleading Data: Website SEO audit tools often utilize automated processes that are not always accurate, and can generate erroneous or misleading data.
- Outdated Rankings: Depending on the type of tool utilized, some reports may overstate a website’s ranking or fail to accurately reflect changes in rankings over time.
- Black Hat Practices: Some website SEO audit tools may have preconfigured settings that allow for questionable tactics such as keyword stuffing, which are in violation of search engine guidelines.
- Unauthorized Access & Security Risks: Utilizing external SEO audit services can expose sensitive information to unauthorized personnel who may be able to access account credentials or other confidential data.
- Costly Maintenance Plans: Many SEO audit tools require monthly subscription fees that can become costly if regularly utilized.
There is also the potential cost associated with implementation and maintenance of the software needed to use many auditing services. - Limited Reporting: Many tools provide limited and sometimes generic reporting, which can leave website owners with little actionable advice. Moreover, some may not even generate reports at all, instead presenting raw data points that can be difficult to interpret without a trained professional.
Website SEO Audit Tools Integrations
Many websites have SEO audit tools that can be integrated with a variety of software. This software can include programs for web design, content management systems, analytics packages, and marketing automation services. Web design software such as Adobe Dreamweaver or WordPress allows designers to easily see how the page structure affects SEO rankings. Content management systems like Joomla or Drupal make it easier to optimize content for search engine visibility, while analytics packages such as Google Analytics provide data about website performance within the SERP landscape. Marketing automation services like HubSpot and Marketo help marketers track leads generated from organic traffic and measure their effectiveness in terms of conversion rates and revenue. By integrating these types of software with an SEO audit tool, it is easier to monitor changes in keyword rankings, analyze top-performing pages, create targeted campaigns based on user behavior patterns, and gain insight into potential opportunities that could drive higher search engine performance.
Questions To Ask When Considering Website SEO Audit Tools
- What types of SEO audit tools are available and which one is the best suited for my website?
- How detailed are the reports generated by the tool, and what kind of information do they provide?
- Does the tool offer a comprehensive range of features to cover all aspects of SEO, such as on-page optimization, keyword research, content optimization, etc.?
- Does the tool allow me to track performance over time and show any changes in rankings or traffic due to SEO efforts?
- Are there any additional features that could help with website monitoring and maintenance, such as site security scans or automated link building & disavow requests?
- Is there an easy way to export data from the platform so I can use it in other applications such as Excel or Google Sheets?
- How regularly is the tool updated for compatibility with new web technologies or search engine algorithm changes?
- Is customer support included in case I have any issues with setup or operation of the tool?
- Is there a free trial available so I can test out the features before committing to purchasing?
- What is the cost of using the tool, and what kind of subscription options are available?