Best PPC Software for Marchex

Enhance your business visibility through Google Ads and connect with potential customers actively searching for services similar to yours on Google Search and Maps. You only incur costs for tangible results, such as clicks to your site or phone calls to your business. Appear in search results when individuals are looking for your offerings, as Google serves as the primary platform for inquiries about activities, destinations, and purchases. Your digital advertisements can target users at the precise moment they express interest in products or services you provide. Regardless of whether users are on desktop or mobile devices, a well-placed advertisement can convert inquiries into loyal customers. Boost online sales, reservations, or newsletter signups by utilizing ads that lead users directly to your website. Enhance customer engagement through ads that display your contact information and include a click-to-call feature, making it easier for potential clients to reach you. Additionally, leverage business ads that guide individuals to your location on the map, effectively driving foot traffic to your establishment. This strategic approach not only increases your reach but also solidifies your presence in a competitive market.

Microsoft Advertising, previously known as Bing Ads, serves as a promotional platform within the Microsoft Search Network. It allows businesses to engage with potential customers actively searching for their services. With the Microsoft Search Network generating a staggering 5.9 billion searches each month, advertisers can connect with a vast audience across various locations, including by country, city, or within specific distances. If you are currently utilizing platforms such as Google Ads, transitioning your campaigns to Microsoft Advertising is a straightforward process. The platform provides a suite of tools designed to assist in managing your campaigns effectively, allowing you to achieve your advertising objectives, whether that involves adhering to a set budget or targeting a specific cost per acquisition. By signing up for free, you can begin advertising with any financial plan you choose, and you only incur charges when customers engage with your ad. You can optimize your return on investment by testing different keywords, adjusting bids, and fine-tuning your ad timing. Additionally, you have the flexibility to set daily budgets or modify your spending as needed to maximize your advertising impact.

Skai is the best marketing platform for brands that want to plan, activate, and measure growth strategies through the most engaging digital channels. Skai is the only marketing platform that combines data-driven insights with best-of-breed optimizing to help brands make informed decisions, scale up and measure performance across Google and Facebook, Microsoft, Amazon and Walmart, Roundel and Apple Search Ads. Machine-learning algorithms and artificial Intelligence from Skai leverage market signals to help companies predict and keep up with the omnichannel customer journey. Skai is backed by Sequoia Capital and Arts Alliance, Tenaya Capital and Bain Capital Ventures.

Our lead sizing tool is designed to assist your sales representatives in pre-qualifying potential clients and enhancing their conversations. By guiding team members to ask specific questions and evaluate the prospects' responses, they can foster more meaningful interactions. With access to customer data and additional sales support tools, such as our lead calculator, your sales force will be equipped to convert leads instantly. Moreover, you can significantly reduce the hours spent managing new client accounts by utilizing predefined templates. All it takes is entering basic information about the client, selecting an appropriate template, and launching the campaigns in just a few minutes. Additionally, within our local product suite, the Lead and Traffic Estimator provides your sales team with precise estimates of how many leads a prospect can anticipate from their marketing efforts. By leveraging a vast database of local advertising campaigns and a few qualifying questions, Acquisio Turing accurately assesses average CPCs for relevant keywords in any industry and region, enabling it to recommend the most effective package. This feature not only includes optimized media spending for maximum results but also forecasts potential conversion rates, ensuring your team is always prepared for success. Ultimately, our tools empower sales teams to make data-driven decisions that enhance their overall effectiveness and efficiency.