innowerk PIM Description
The innowerk PIM provides a wide array of configurable options designed to facilitate the mapping of intricate product taxonomies. By utilizing inheritance mechanisms, product attributes that have been established can be reused or tailored for different contexts. Enhanced capabilities for product grouping and assortment creation allow for efficient and automated data distribution to associated business partners, complete with customized (partial) product catalogs. Product information can be either manually updated using a predefined template or imported through import pipelines. Additionally, the system allows for the storage of data quality control rules, ensuring that only complete and accurate products are added to the active catalog. Beyond standard product data, it also supports the integration of multimedia elements, including images and product videos, which are readily accessible on the sales system interfaces for purposes such as product comparisons. This comprehensive approach guarantees a streamlined and effective management of product information, benefiting all stakeholders involved.
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