Wizaly Description

Wizaly offers an algorithmic attribution solution designed to enhance your media mix through a fully data-driven assessment of the effectiveness of each marketing channel. With Wizaly Online Media, you can maximize the return on investment for your digital marketing initiatives by leveraging algorithmic attribution to present a cohesive overview of marketing performance. Meanwhile, Wizaly Offline Media focuses on examining the interplay between online and offline media, providing in-depth insights into the performance of each channel, extending from brand awareness to actual conversions. In addition, Wizaly Omnichannel consolidates purchases made in physical stores, branches, or call centers, delivering a comprehensive perspective on the efficiency of your omnichannel marketing efforts, including but not limited to ROPO analyses. Furthermore, the Wizaly product module explores the relationships among products, customer profiles, and marketing channels, allowing you to identify optimal products to enhance your e-commerce strategy and increase revenue streams effectively. By utilizing these tools, marketers can gain invaluable insights that drive strategic decisions and improve overall campaign effectiveness.

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Company Details

Company:
Wizaly
Year Founded:
2014
Headquarters:
France
Website:
www.wizaly.co.uk

Media

Wizaly Screenshot 1
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Product Details

Platforms
Web-Based
Types of Training
Training Docs
Live Training (Online)
Customer Support
Business Hours
Online Support

Wizaly Features and Options

Marketing Attribution Software

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

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