Salesforce Privacy Center Description
Salesforce Privacy Center provides businesses with a comprehensive solution for managing data privacy and ensuring compliance with regulations like GDPR. The platform helps organizations safeguard sensitive data by allowing for easy de-identification or deletion of unnecessary information in production systems. It supports streamlined data subject access requests (DSARs), making it easier to retrieve and deliver relevant customer data in compliance with privacy laws. Privacy Center also simplifies the management of customer consent through the Preference Manager, which allows businesses to create customizable no-code forms to capture consent for marketing, data sharing, and more. By consolidating customer privacy requests and enhancing data governance, Privacy Center helps businesses mitigate risks, build trust with customers, and stay prepared for applications like Agentforce and Salesforce's Customer 360.
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