Roundel Integrations

Enhance your business visibility through Google Ads and connect with potential customers actively searching for services similar to yours on Google Search and Maps. You only incur costs for tangible results, such as clicks to your site or phone calls to your business. Appear in search results when individuals are looking for your offerings, as Google serves as the primary platform for inquiries about activities, destinations, and purchases. Your digital advertisements can target users at the precise moment they express interest in products or services you provide. Regardless of whether users are on desktop or mobile devices, a well-placed advertisement can convert inquiries into loyal customers. Boost online sales, reservations, or newsletter signups by utilizing ads that lead users directly to your website. Enhance customer engagement through ads that display your contact information and include a click-to-call feature, making it easier for potential clients to reach you. Additionally, leverage business ads that guide individuals to your location on the map, effectively driving foot traffic to your establishment. This strategic approach not only increases your reach but also solidifies your presence in a competitive market.

Engage with potential customers and supporters effectively. You don't need to hold expert status to begin promoting your brand on Facebook. Utilize straightforward self-service tools to create and manage campaigns while monitoring their success through easily interpretable reports. With over two billion active users each month, Facebook provides a platform where you can connect with virtually any target audience. To determine the most suitable ad objective, reflect on what you aim to achieve from your advertisement—be it driving sales on your website, boosting app downloads, or enhancing brand recognition. Leverage your understanding of your desired audience—considering factors like age, location, and other relevant details—to select the demographics, interests, and behaviors that accurately reflect them. Subsequently, decide where you wish to display your advertisement, whether it be on Facebook, Instagram, Messenger, Audience Network, or across multiple platforms simultaneously. Additionally, during this phase, you also have the option to specify which mobile devices will showcase your ads, allowing for even more targeted outreach. This comprehensive approach will enhance your advertising effectiveness and engagement with your audience.

Reach your business objectives with TikTok Ads Manager, a component of TikTok for Business: narrate your brand's journey, explore your creative potential with various solutions, and track the effectiveness of your campaigns. Our Business Help Center provides a detailed guide on how to establish your TikTok Ads Manager account and initiate your inaugural campaign. This resource encompasses everything from setting up a login to finalizing an ad and analyzing its performance metrics. If you're eager to promote your ads on TikTok, creating a TikTok Ads Manager account is essential. The account creation process consists of three stages: establishing your account, completing all necessary setup procedures, and passing the required account review. TikTok Ads Manager allows you to select from a variety of apps to showcase your advertisements. The manner in which your ad is displayed, including its specific location and format, is referred to as placements, which is a crucial aspect of your advertising strategy. By mastering these elements, you can effectively engage your target audience and optimize your advertising efforts.

Perpetua provides growth optimization and reporting technology for the world’s smartest eCommerce businesses. Through the platform, brands and sellers create goals based on strategy and rely on Perpetua’s best-in-class, always-on optimization engine to execute tactically. Integrations with Amazon, Walmart, Target, Instacart and Google Ads ensure brands achieve full-funnel engagement and maximum visibility. Through Perpetua, you are able to launch efficient, effective, and performance-driven campaigns, while Perpetua’s intelligent reporting tools will surface the most important metrics you need to see in order to easily quantify and examine the investment of your advertising dollars into your business. Perpetua offers tools for advertisers across the full funnel with access to Amazon DSP (OTT, OLV, dynamic display ads), influencer marketing & editorial content with only a few clicks.

Skai is the best marketing platform for brands that want to plan, activate, and measure growth strategies through the most engaging digital channels. Skai is the only marketing platform that combines data-driven insights with best-of-breed optimizing to help brands make informed decisions, scale up and measure performance across Google and Facebook, Microsoft, Amazon and Walmart, Roundel and Apple Search Ads. Machine-learning algorithms and artificial Intelligence from Skai leverage market signals to help companies predict and keep up with the omnichannel customer journey. Skai is backed by Sequoia Capital and Arts Alliance, Tenaya Capital and Bain Capital Ventures.

ChannelAdvisor was named the #1 channel management provider in the Internet Retailer Top 1000. It provides everything you need for optimizing, connecting with more consumers, increasing sales, and increasing revenue on almost 200 channels including Amazon, eBay and Facebook, Google, Lazada Walmart, Zalando and many other marketplaces around the globe. Our proprietary technology and our team of ecommerce experts help automate and optimize advertising campaigns and product feeds across search engines marketing (SEM), social media marketing, marketplaces marketing, video advertising, and many other channels. Your content and digital campaigns can make it easier to buy. Shoppable Media solutions enable brands to improve customer experience and provide insights that allow them to grow and strengthen relationships with their preferred retailers.

Boost your success in Amazon Advertising with the Intentwise platform, which equips brands, sellers, and agencies with invaluable insights, automation capabilities, and industry expertise. Advertisers and agencies across more than 11 countries are utilizing Intentwise to enhance their growth on Amazon. The platform offers algorithmic suggestions that allow you to capitalize on every available opportunity, including bid and keyword optimization, product targeting, and the design of your account structure. Automation facilitates the swift management of tedious tasks such as large-scale bid adjustments, day-parting, and the integration of keywords derived from search terms. Identifying opportunities and spotting irregularities has become incredibly straightforward. You can track changes by comparing performance across different time frames, ensuring you stay informed with automated notifications. Additionally, you can effortlessly explore detailed insights for specific campaigns, products, or keywords. Our audits will help you uncover potential growth avenues and implement industry best practices. By embracing these features, you can maximize your advertising potential and stay ahead of the competition.

The way we shop has changed forever. We discover, consumers are comfortable moving between physical and online spaces to discover new product, compare prices, make returns, and shoppers look to influencers and experts more than ever before to evaluate a products attributes and fit for themselves. Commerce Media is the fastest-growing advertising channel today. It is also the fourth biggest wave in Digital Advertising after display, search, social. Criteo, the world's largest Commerce Media Company, offers a suite of advertising products that connects retailers, brands and publishers with high-value shoppers in-market, and consumers with products they will love. Our Commerce Media Platform includes the following: *C-Growth : A performance marketing platform designed for DTCs and Ecommerce sites *C-Yield : A retail media monetization tool for global retailers *C-Max : a retail media DSP designed for brands and agencies *C-Grid - A SSP focused on commerce for media owners

Promote your business effectively and connect with potential customers through targeted advertising and valuable insights. With just a simple tap, you can enhance your posts and convert them into advertisements instantly. Identify the audience that matters most to your business and utilize customizable targeting options to reach them effectively. You have complete control over your advertising budget; choose an amount that aligns with your business objectives and make adjustments whenever necessary. Gain a comprehensive understanding of your ad performance through insightful analytics, allowing you to discover successful strategies and refine your approach over time. You can elevate any post to an ad or opt for Ads Manager to create sophisticated campaigns across multiple platforms. Determine the destination for your users, specify who should view your content, and set your spending limits with ease. This comprehensive tool allows for ad creation across Instagram, Facebook, and more. Leverage curated formats to design eye-catching Instagram ads that help achieve your marketing goals, ensuring your business continues to grow and thrive. Remember, effective advertising is not just about reaching people—it's about reaching the right people.

Nearly 90% of young individuals are active users of Snapchat. To assist you in connecting with this audience, we offer a $75 credit when you invest $50 in advertising. The Snapchat community spans the globe and boasts a high level of engagement, effectively positioning you to achieve your business objectives. Users typically access Snapchat over 30 times a day, exchanging more than 4 billion messages, referred to as Snaps, with their close friends and family. The purchasing decisions of Snapchat users are significantly influenced by their close friends, who are four times more impactful than celebrities or influencers. Moreover, Snapchat ranks as the top platform for sharing shopping experiences and showcasing favorite purchases. Our Snapchat Ads are specifically crafted to help you achieve meaningful results. While we provide guidance throughout the process, you retain full control over your budget and spending. Additionally, you can gather valuable information from those interested in your offerings, enabling you to build an invite list or generate leads for your services. By directing users to your website for sign-ups through Snapchat Ads, you can effectively grow your business presence.

Expand your business by leveraging YouTube Ads, reaching potential customers during their viewing experiences. Begin your journey now to see immediate benefits and connect with your audience in various online spaces while they are searching, browsing, or watching content. YouTube is your gateway to engaging with the individuals who are most relevant to your business objectives, enabling you to convert viewers into paying customers, regardless of your budget constraints. Utilizing Google data, YouTube Ads effectively aligns your message with the right audience at the optimal time. These ads simplify the process for consumers to discover your business, leading to increased sales, subscribers, website traffic, and more. Crafting a successful YouTube ad is within anyone's reach; you can create a video directly from your smartphone, take advantage of our complimentary tools and resources, or collaborate with the ideal partner to assist you in the process. Embrace the opportunity to grow your brand and enhance your online presence through strategic advertising on YouTube.

Pinterest stands out as the sole platform where advertisements contribute positively to the user experience. Users, referred to as Pinners, discover things they adore, while businesses expand their reach and enhance brand or product recognition. This platform not only directs more traffic to content both on and off Pinterest but also encourages specific actions such as online sales, registrations, and subscriptions. Furthermore, it can lead to an increase in in-store purchases. Advertisers enjoy a cost per conversion that is 2.3 times more efficient compared to traditional social media ads. Retail brands, in particular, experience a return on ad spend that is double that of social media platforms. You can showcase your offerings in a straightforward vertical or square image format, ensuring simplicity and clarity. Additionally, you can engage audiences with compelling storytelling through visually dynamic video formats. Amplify your reach by swiftly transforming all your product Pins into advertisements. Enhance your ads with a carousel feature that allows users to swipe through several images in one advertisement. By exhibiting your products in a hybrid format that combines lifestyle visuals with videos, you can present your brand in action. Ultimately, Pinterest empowers you to bring your brand narrative to life with a rich and captivating multimedia storytelling experience that resonates with users. This unique approach helps forge stronger connections between businesses and potential customers.

MarinOne addresses the hurdles encountered by contemporary digital marketers. By integrating search, social media, and eCommerce advertising within one cohesive platform, MarinOne empowers advertisers to enhance their digital campaign outcomes through a unified customer perspective. Given the competitive nature of platforms like Google, Facebook, and Amazon, they are unlikely to assist in optimizing your advertising efforts across diverse channels. For performance marketers, leveraging their own data stands as the most potent strategy. MarinOne is specifically crafted to fully utilize all accessible data sources, including your CRM, data warehouses, publisher insights, and additional external signals. It synchronizes ad campaigns across various publishers, enabling you to optimize your spending distribution while evaluating the interdependencies of each channel. This capability serves as a key differentiator for today’s performance marketers. Furthermore, MarinOne enhances the functionality of publisher tools, effectively amplifying campaigns to boost overall performance outcomes. By doing so, it ensures that marketers can navigate the complexities of digital advertising with greater efficiency.

CommerceIQ is the first and only Ecommerce channel optimization (ECO) platform that aggregates data from sales, marketing, supply chains, and competition. It applies machine learning and analysis to generate insights and recommendations and automates thousands in near real time to drive incremental growth, improve Share-of-voice, and establish long-term category leadership. CommerceIQ's Data and Decision Engine, (D2E), aggregates data from retail point-of sale, inventory, profitability and advertising to enable brands to go beyond campaign performance data and maximize their digital shelf presence to win at the moment they purchase. CommerceIQ is the only Ecommerce Channel Optimization engine that allows consumer brands to prevent revenue loss and increase sales by optimizing sales, operations, and advertising within one platform.

Flywheel is at the forefront of implementing the Usage Based Insurance (UBI) model specifically tailored for the taxi sector. This innovative approach allows taxis to pay based on mileage, with rates that fluctuate according to how much they are used, and it is poised to become a standard practice. Thanks to Flywheel's precise tracking of every mile logged on the platform, we have established partnerships with insurance providers to offer affordable insurance solutions for our fleet partners. With the Flywheel app, you can easily request a taxi ride from virtually anywhere, ensuring that a qualified and professional driver will arrive to transport you safely to your chosen location. Simply take any cab, and once you’re inside, use the app to press a button that facilitates automatic payment via your registered credit card. By joining the Flywheel network, you gain access to a broader range of rides and delivery options. Equipped with the most reliable and certified real-time softmeter on your mobile device, you can trust that you will always know the exact fare. This not only enhances the riding experience but also builds customer confidence in the pricing structure.

Pacvue, a commerce acceleration platform, empowers businesses to find the most valuable opportunities, increase sales, and streamline their daily operations. The platform integrates retail media, commerce management and measurement to turn insights into actionable recommendations. Pacvue is your guide to help you see further, think larger, and move faster in your commerce journey.

CitrusAd simplifies the processes of media sales and ad-serving for a significant portion of the world's top 20 retailers. Our innovative platform facilitates collaboration between brands and retailers, driving sales effectively at the crucial moment of online purchasing. Designed for speed, personalization, and native experiences, our integration is seamless and visually appealing. It operates smoothly to enhance click-through rates right at the point of purchase. With self-serve advertising options and immediate ROI tracking, brands can effortlessly create landing pages that integrate through your API. Retailers can also easily approve campaigns from partner brands. Additionally, targeted in-email banners and product placements are directly sent to customers, highlighting the most relevant products and brands for them. This approach minimizes lost opportunities while maximizing click-through rates. Furthermore, our user-friendly dashboard provides accurate and transparent real-time performance metrics for both you and your advertisers, ensuring clarity and efficiency in campaign management. Ultimately, CitrusAd fosters a dynamic advertising ecosystem that benefits all parties involved.