Roasberry Integrations

Shopify is a comprehensive commerce platform designed for entrepreneurs and enterprises to launch and grow their retail businesses with ease. Users can build fully customized online stores or use pre-built themes, manage inventory, track orders, and accept payments both online and offline through Shopify POS. The platform provides powerful marketing tools like social media integrations, email marketing, and customer insights to boost sales and loyalty. Shopify also enables global selling with localized storefronts, flexible payment options, and efficient shipping solutions. Developers benefit from extensive APIs and tools to create custom apps, themes, and storefronts tailored to unique business needs. Shopify’s checkout experience converts shoppers 15% better than other platforms and supports millions of daily transactions with low latency. Regular feature updates through Shopify Editions keep merchants at the forefront of e-commerce innovation. Overall, Shopify empowers merchants to sell anywhere, anytime, with a trusted and scalable platform.

Klaviyo empowers businesses to create smarter digital relationships by transforming customer data into meaningful, impactful experiences. From email and SMS to web interactions and reviews, Klaviyo makes it easy for B2C brands to engage customers at every touchpoint. Trusted by over 157,000 businesses, Klaviyo helps drive faster, more efficient revenue growth. Klaviyo’s 350+ integrations making getting started easy for marketers. Some key features of the platform include predictive analytics, AI automation, optimized templates, A/B testing, and intuitive segmentation and email flows to ensure marketers are reaching their audience with the right message at the right time. The solution also supports integration with payment processing and point of sale (POS) software solutions, such as Magento, Shopify, and WooCommerce.

Familiarize yourself with your clientele for a more profound insight into their behaviors. Google Analytics equips you with essential, cost-free resources to evaluate your business data seamlessly in a single platform. The newest version, Google Analytics 4 (GA4), enhances the previous analytics system by offering a more in-depth and holistic view of user interactions on both websites and applications. Emphasizing user privacy, GA4 utilizes event-driven tracking rather than traditional session-based methods, facilitating a more versatile and nuanced approach to data gathering. It introduces sophisticated capabilities such as tracking across different platforms, insights powered by machine learning, and predictive analytics to aid businesses in comprehending customer pathways and making informed decisions based on data. Additionally, with its improved compatibility with Google Ads and the ability to customize reports, GA4 empowers companies to refine their marketing strategies while remaining compliant with changing privacy standards, ultimately leading to more effective customer engagement. As businesses continue to adapt to the digital landscape, leveraging these tools will be crucial for sustained success.

Enhance your business visibility through Google Ads and connect with potential customers actively searching for services similar to yours on Google Search and Maps. You only incur costs for tangible results, such as clicks to your site or phone calls to your business. Appear in search results when individuals are looking for your offerings, as Google serves as the primary platform for inquiries about activities, destinations, and purchases. Your digital advertisements can target users at the precise moment they express interest in products or services you provide. Regardless of whether users are on desktop or mobile devices, a well-placed advertisement can convert inquiries into loyal customers. Boost online sales, reservations, or newsletter signups by utilizing ads that lead users directly to your website. Enhance customer engagement through ads that display your contact information and include a click-to-call feature, making it easier for potential clients to reach you. Additionally, leverage business ads that guide individuals to your location on the map, effectively driving foot traffic to your establishment. This strategic approach not only increases your reach but also solidifies your presence in a competitive market.

Engage with potential customers and supporters effectively. You don't need to hold expert status to begin promoting your brand on Facebook. Utilize straightforward self-service tools to create and manage campaigns while monitoring their success through easily interpretable reports. With over two billion active users each month, Facebook provides a platform where you can connect with virtually any target audience. To determine the most suitable ad objective, reflect on what you aim to achieve from your advertisement—be it driving sales on your website, boosting app downloads, or enhancing brand recognition. Leverage your understanding of your desired audience—considering factors like age, location, and other relevant details—to select the demographics, interests, and behaviors that accurately reflect them. Subsequently, decide where you wish to display your advertisement, whether it be on Facebook, Instagram, Messenger, Audience Network, or across multiple platforms simultaneously. Additionally, during this phase, you also have the option to specify which mobile devices will showcase your ads, allowing for even more targeted outreach. This comprehensive approach will enhance your advertising effectiveness and engagement with your audience.

ikas is an innovative e-commerce platform that has been specifically designed for small and medium-sized enterprises and entrepreneurs. Its user-friendly interface allows the user to easily create an online store without requiring any technical expertise. Furthermore, its advanced features enable the sale of the products seamlessly through various channels, including marketplaces, physical stores, and the brand’s own e-commerce website, on an international scale. One of the most notable features of the platform is its multi-channel sales functionality that facilitates the management of all the orders and stocks in one unified dashboard. With a single click, one can efficiently transfer all of their products to their own e-commerce website using ikas. In addition, the platform's high conversion rates can be leveraged to enhance SEO performance, thereby resulting in better outcomes and increased profit margins.

Pinterest stands out as the sole platform where advertisements contribute positively to the user experience. Users, referred to as Pinners, discover things they adore, while businesses expand their reach and enhance brand or product recognition. This platform not only directs more traffic to content both on and off Pinterest but also encourages specific actions such as online sales, registrations, and subscriptions. Furthermore, it can lead to an increase in in-store purchases. Advertisers enjoy a cost per conversion that is 2.3 times more efficient compared to traditional social media ads. Retail brands, in particular, experience a return on ad spend that is double that of social media platforms. You can showcase your offerings in a straightforward vertical or square image format, ensuring simplicity and clarity. Additionally, you can engage audiences with compelling storytelling through visually dynamic video formats. Amplify your reach by swiftly transforming all your product Pins into advertisements. Enhance your ads with a carousel feature that allows users to swipe through several images in one advertisement. By exhibiting your products in a hybrid format that combines lifestyle visuals with videos, you can present your brand in action. Ultimately, Pinterest empowers you to bring your brand narrative to life with a rich and captivating multimedia storytelling experience that resonates with users. This unique approach helps forge stronger connections between businesses and potential customers.