Opensend Reviews

Summary: Opensend is a great tool to get new users and actively nurture them through email marketing. I wish this was available for other markets besides the USA.

Positive: Integrating Opensend into our engagement strategy has been transformative for the brands I manage. Many active users aren't reached by traditional email marketing, so introducing Opensend, building targeted flows, and smoothly transitioning customers into Klaviyo has created an exceptionally effective acquisition approach.

As Opensend has grown, the platform has also enhanced its capabilities in user identification, offering greater clarity into our audience segments. Additionally, new integrations with platforms like Meta and Google have expanded our ability to reach users across multiple channels, maximizing engagement and acquisition opportunities.

My experience with Opensend has been extremely positive. The team is consistently responsive to any issues, and their swift troubleshooting is impressive. The integration process itself is straightforward and quick, delivering tangible results almost instantly.

I have no complaints about Opensend—it's an outstanding value. Every client using Opensend has seen a clear return on investment within the first month.

Negative: I would love deeper analytics on the value of the conversions in the main dashboard.

Summary: We've been using OpenSend for a while now, and I have to say, it’s really made a difference in how we handle our email marketing. The platform itself is super intuitive—managing lists, segmenting audiences, and setting up automated campaigns all feel straightforward, which lets us focus more on creating great content and less on the backend setup.

Positive: OpenSend really nails it when it comes to ease of use—the whole platform feels intuitive, from managing lists to setting up automations, which means we can focus more on creating great campaigns. The analytics are another huge plus; they’re clear, actionable, and help us fine-tune our approach without any guesswork. And, honestly, the support team is a standout. Anytime we’ve needed help, they’re responsive and genuinely invested in solving our issues. It’s clear that OpenSend was built with marketers in mind, and it shows in how smoothly everything works together.

Negative: While the analytics are great, adding more granular reporting would be a nice touch for those times we want to dig a bit deeper into performance.

Summary: Opensend is a good platform for collecting leads you miss from opt-ins. We switched from a competitor due to higher spam complaint rates and saw relief there from Opensend. Additionally we are seeing a 3.5x ROI for directly attributable sales.

Positive: Opensend runs on autopilot to help us capture leads we aren't getting through our on-site opt-ins. They use a filtering criteria so the leads are higher quality and more primed for conversions.

Negative: Enhanced metrics would be great like something that measures direct attributable revenue in the dashboard itself.

Summary: Compared to alternatives, OpenSend is top tier. They're the perfect fit for small to medium-sized stores with a $50+ AOV.

Positive: Onboarding and support have been fantastic from contract signing to implementation. Really appreciate the care from their team!

Negative: Would like more control over what anonymous users are passed into Klaviyo

Summary: From the initial intro call to almost 2 months of being live, everything has gone VERY smoothly and impactful to the business. Our ROAS is very strong and we feel the impact of the list growth on our email program.

Positive: The team made it super easy to get started and turned on.
They helped us run a test to ensure our revenue was incremental. It's crushing for us!
Our rep has been accommodating and proactive with any questions we have and sharing monthly recaps

Negative: No cons so far! Very happy with the service and have no issues.

Summary: Overall, our first month has more than paid for itself which is all I can ask for. The Opensend team has been fantastic and answered any questions I had. I hope it continues to be a productive tool in our toolkit.

Positive: Onboarding and integration was very smooth and easy. The Opensend team helped me understand how their platform worked and ensured I was successfully on boarded and able to take full advantage of the trial.

Negative: The analytics and attribution could be clearer and more detailed. It's a little bare bones.

Summary: Terrific experience thus far. Was always a bit tentative around these platforms but Opensend feels like the least-intrusive, brand-first option.

Positive: Easy to use platform with a brand-friendly approach to cold-retargeting. NO spammy emails and can easily set parameters around which customers to send to. Terrific UI and an A+ team

Negative: None, really. Very easy to work with and the team is very accommodating.

Summary: Can't complain about anything so credit where credit is due. I'll definitely recommend Opensend to others.

Positive: From the executive that reached out to me to the onboarding to the technical support, I'm happy with my decision.

Negative: That just because this is an incentivised review that you'll think they didn't deserve five stars. They do.

Summary: Overall we are loving Opensend. Their team is extremely helpful and knowledgeable and the results speak for themselves.

Positive: Opensend was extremely easy to install, the installation process took minutes, and we started seeing results almost immediately. We are getting over 150 high quality leads a day added to our email list. It was eye opening how much revenue was sitting untapped on our site. The Opensend team has also been amazing to work with.

Negative: No complaints! They continue to develop and add new services that we are looking forward to implementing.

Summary: The leads are high quality and convert well as they are people already visiting our business, so intent and interest is high. We are very happy with the results and the customer servings is phenomenal.

Positive: Easy to set up and with its full integration, you can set it and everything is automated. We are capturing hundreds of leads per week to retarget. This has been the lowest cost lead sourcing we’ve ever used.

Negative: I haven’t run across any cons with this application in our first two months

Summary: Overall, this platform is easy to use, produces higher quality leads more efficiently. They have a great team at Opensend, and they are constantly looking at ways to make the platform better for their customers!

Positive: Switching from Retention.com to Opensend was a great choice for us - we have been able to collect higher quality leads, which has increased our last click revenue. The pricing is competitive to Retention.com, and the UI is easy for any level of team member to use. If you are trying to chose an anon lead capture platform, this is the best one in ecom.

Negative: No cons for me - it's a great company, and the support we receive from them has been top of the line. We really enjoy working with them!

Summary: I believe in Opensend. I think they're very accurate in terms of their data and customer acquisition has never been much effective than with Opensend! Amazing company!

Positive: I like that through Opensend, we can detect real leads and who can be potential business partners. We can also quickly see who was vaguely interested in our company/services compared to who was super interested. I'm on the marketing side of the dept. and I can honestly say, their service and platform has helped us generate business in different ways.

Negative: Only thing I would change is to be able to export lead lists out of the Opensend platform :)

Summary: Opensend is a no-brainer for me. You just need to make sure you have email sequences in place that will help you maximize your return on the service.

Positive: - Maximize value of site traffic
- Supercharge list growth
- Adds only the highest intent website visitors to your list

Negative: We don't see it being as effective if the client doesn't already have a strong email program set up.

Summary: Overall, I've had a really smooth experience with Opensend — there was no long learning curve to figure out how to use it and I find it super helpful.

Positive: Opensend takes a lot of the work off my plate, since I don't have to worry about manually capturing emails. I'm able to much more effectively generate audiences and capture the traffic that I'm going for.

Negative: I don't have much by way of cons! It was easy to set up and has satisfied my needs.

Summary: The team is responsive and easy to work with. The data quality is better than expected; as long as you know how to manage your reputation, you should have no issue using the service.

Positive: An effective, low-cost option to retarget users through email, meta, & Google ads. I'd recommend giving it a try.

Negative: Their dashboard and user tracking are not as good as some competitors.