LoyaltyTrac Description

Major automotive manufacturers like GM, Ford, and Nissan have recognized the significant benefits of investing in a national loyalty program specifically designed for their brands. This initiative is rooted in the understanding that fostering a lasting relationship with customers can lead to repeat vehicle purchases over time. While these OEM loyalty programs are effective in enhancing brand allegiance, they often fall short at the local dealership level. Although captive finance options facilitate customer access to new vehicles, establishing a dedicated service department could further enhance customer retention. Implementing a captive service strategy is among the most lucrative approaches in the auto retail sector today. By enrolling customers in a membership program tied to your service department, you ensure a consistent influx of business. Such a membership not only encourages clients to rely on your services but also positions your dealership as their primary choice for future vehicle acquisitions and ongoing maintenance needs. Thus, creating a seamless and engaging customer experience is crucial for long-term success in the automotive market.

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Company Details

Company:
Performance Loyalty Group
Year Founded:
2002
Headquarters:
United States
Website:
performanceloyaltygroup.com/dealership-loyalty-rewards-program-dealer-loyalty-program/

Media

LoyaltyTrac Screenshot 1
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Product Details

Platforms
Web-Based
Customer Support
Business Hours
Online Support

LoyaltyTrac Features and Options

Customer Loyalty Software

CRM
Corporate Memberships
Customer Activity Tracking
Discount Management
Gift Card System
Loyalty Card System
Member Portal
Membership Management
No-Card Loyalty System
Referral Tracking
Rewards Management

LoyaltyTrac User Reviews

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