Looper Insights Reviews

Looper Insights Description

Looper Insights equips streaming services and broadcasters in the entertainment sector with sophisticated analytics to improve video-on-demand merchandising and compliance effortlessly. It has developed a unique dataset that monitors every digital asset across various platforms, including TVs, set-top boxes, gaming consoles, and streaming devices, covering both paid and unpaid/editorial placements. By utilizing its exclusive metric, Media Placement Value (MPV), marketers, distributors, and device manufacturers can now gain a comprehensive understanding of CTV/VOD performance for the first time. This allows them to track distribution, evaluate the success of their campaigns, and spot promotional opportunities across all digital storefronts. Additionally, the platform provides a consolidated view that offers complete visibility of content across numerous territories and digital stores. Users can easily verify that their content is properly represented with the appropriate metadata, pricing, and artwork, while also effectively pinpointing any compliance issues that may arise. With Looper Insights, organizations can make data-driven decisions that enhance their overall content strategy and performance in the competitive digital landscape.