Kayzen Description

Bring mobile programmatic operations in-house with our pioneering mobile in-house bidder™, specifically designed for app developers and their tech collaborators to efficiently manage performance user acquisition and programmatic retargeting internally. Our enterprise-grade software is ready to use immediately, with a modular design focused on essential components, transparent pricing, and rapid setup. Exclusively optimized for mobile real-time bidding (RTB), it allows you to effortlessly set up your SKAN campaign mapping in a self-service format, transforming anonymous audiences into well-defined targets. By keeping insights about your target demographics internally, you can iterate more quickly and maintain an advantage over your competitors. This empowers you to drive growth through impactful user acquisition initiatives while taking charge of your retargeting efforts. Leverage sophisticated optimization techniques to surpass your marketing KPIs and enhance your return on ad spend (ROAS), ensuring sustained success in your campaigns. Ultimately, taking control of your mobile programmatic strategy can lead to significant advantages in performance and efficiency.

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Our premier product, the Simpli.fi Programmatic Marketing Platform, facilitates the effective acquisition of precisely-targeted impressions across various real-time bidding (RTB) ad exchanges. Utilizing Simpli.fi, programmatic marketers are empowered to leverage unstructured data, thereby unlocking endless potential for both display and mobile advertising. The platform allows marketers to precisely target, optimize, and analyze display campaigns down to individual data elements, mirroring the capabilities available to local advertisers in pay-for-performance search, which enhances precision and reduces inefficiencies. Distinctively, Simpli.fi stands out as the sole programmatic marketing solution specifically designed for unstructured data. In contrast to many competitors who rely on generic technology sourced from third parties, Simpli.fi is committed to creating its own proprietary technologies tailored for unstructured data applications. Additionally, Simpli.fi encompasses a comprehensive suite including DSP, DMP, and SSP functionalities, making it a versatile choice for marketers. As a result, users benefit from a more integrated and streamlined approach to their programmatic marketing efforts.
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Pricing

Pricing Starts At:
$1000 per month

Integrations

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Company Details

Company:
Kayzen
Year Founded:
2018
Headquarters:
Germany
Website:
kayzen.io

Media

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Product Details

Platforms
Web-Based
Types of Training
Training Docs
Customer Support
Business Hours
Online Support

Kayzen Features and Options

Retargeting Software

A/B Testing
Audience Targeting
Behavioral Targeting
Conversion Tracking
Geo Targeting
Mobile Retargeting
Personalization
Recommendation Engine
Social Media Retargeting

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