Top Pick

Google Ad Manager Description

Introducing Google Ad Manager, a comprehensive platform designed to enhance ad revenue and safeguard your brand across various engagement channels such as viewing and playing. With the aim of maximizing the value of each impression, Ad Manager enables users to create improved experiences and oversee their entire advertising operations through a user-friendly, integrated system. Many digital advertising solutions have been developed without prioritizing the user experience, but we believe that placing the user at the forefront ultimately yields better outcomes for marketers. This platform is capable of assisting you in managing your advertising efforts and increasing your revenue, regardless of your industry sector. Google Ad Manager is equipped with robust tools that adapt to the evolving needs of expanding businesses, ensuring flexibility and scalability. Explore our diverse range of solutions to identify the perfect match for your specific requirements, and discover how Ad Manager can elevate your advertising strategy. By selecting the right tools and strategies, you can significantly enhance your brand's visibility and impact in the digital marketplace.

Integrations

Reviews - 15 Verified Reviews

Total
ease
features
design
support

Company Details

Company:
Google
Year Founded:
1998
Headquarters:
United States
Website:
admanager.google.com

Media

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Product Details

Platforms
Web-Based
Types of Training
Training Docs
Customer Support
Online Support

Google Ad Manager Features and Options

Ad Server Software

A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving

Google Ad Manager Lists

  • Name: Ronald M.
    Job Title: System Analyst
    Length of product use: 2+ Years
    Used How Often?: Daily
    Role: User
    Organization Size: 100 - 499
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Absolute Google Help for Marketing

    Date: Mar 12 2023

    Summary: Google Ad Manager delivers useful directives, and this multiplies the use of digital marketing. Besides, Google Ad Manager has the right information procedures and this saves on business validity.

    Positive: Google Ad Manager has multiplied the efficiency for digital marketing. Besides, Google Ad Manager has an elaborate way of content integration and optimization. Again, Google Ad Manager is credible in supporting consistent growth and reliable performance..

    Negative: Google Ad Manager has no functionality challenges or business problems. Besides, Google Ad Manager has all the directives required.

    Read More...
  • Name: Bennin Z.
    Job Title: Customer Support Assistant
    Length of product use: 2+ Years
    Used How Often?: Daily
    Role: User
    Organization Size: 100 - 499
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Solid Mareting Managing Platform

    Date: Sep 09 2022

    Summary: Google Ad Manager is credible in allowing businesses to market their needs and products. More so, Google Ad Manager has a flexible marketing plan.

    Positive: Google Ad Manager has outlined the required marketing procedures and all the digital analytics are well managed by the program. Further, Google Ad Manager has a sustainable marketing plan, which increases the sales value.

    Negative: Google Ad Manager is a friendly and free offered communications tool, and this authenticates all the functionalities of the tool.

    Read More...
  • Name: Vinay S.
    Job Title: Student
    Length of product use: Free Trial
    Used How Often?: Daily
    Role: User
    Organization Size: 500 - 999
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Google Ad Manager is the clear choice

    Date: Mar 08 2022

    Summary: Overall, Google AdWords lets you manage display and text ads on the Google network, customize and report on all of these features.

    Positive: The tool provides very valuable information from which to assist our customers. The tool provides easy targeting options and is easy to navigate. Therefore, time savings can be achieved and the advertisement will have good results.

    Negative: When I set everything up correctly, I shouldn't have to delete what I've done and start over only to do it again. Sometimes the site itself can be very slow, or even crash.

    Read More...
  • Name: Anonymous (Verified)
    Job Title: SOFTWARE ENGINEER
    Length of product use: Less than 6 months
    Used How Often?: Weekly
    Role: User, Deployment
    Organization Size: 5,000 - 9,999
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Great tool for advertisement serving

    Edited: Mar 10 2022

    Summary: Google Ad Manager takes a little becoming acclimated to, yet whenever you've become familiar with the point of interaction it saves a huge load of time with Google Ads the board.
    Would definitely recommend to everyone!!

    Positive: Google Ad Manager saves a ton of time with Google Ads the board. The reorder include alone saves no less than 50-80% of the time it takes to set up new missions/campaigns.

    Negative: Google Ad Manager crashes now and then. And furthermore I've had several strange issues while attempting to sign in. What's more there's likewise been a couple unusual issues with mistake messages that will not disappear.

    Read More...
  • Name: Avinash D.
    Job Title: Consultant
    Length of product use: 1-2 Years
    Used How Often?: Monthly
    Role: User
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Best Comprehensive Tool for Managing Ads

    Date: Mar 07 2022

    Summary: Google Ad Manager is a great platform for managing advertising campaigns. It is easy to use and provides a lot of useful features. Overall, I have had a positive experience using this platform.

    Positive: With Google Ad Manager, you can increase your ad revenue by up to 50%. This is because the platform provides you with a number of tools and features that help you sell and manage your ads more effectively.

    Negative: There are several things that I don't like about Google Ad Manager. First, it can be difficult to configure and customize ad units and campaigns. Additionally, the reporting features can be a bit convoluted and difficult to use. Another issue that I have had with Google Ad Manager is that it can be challenging to troubleshoot issues when they arise.

    Read More...
  • Name: Exxci P.
    Job Title: Digital influencer
    Length of product use: Less than 6 months
    Used How Often?: Weekly
    Role: User
    Organization Size: 5,000 - 9,999
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Overall great product for serving Ads

    Date: Sep 23 2021

    Summary: We have never once considered going to a competitor. I've used ad publishing systems by others, but DFP is much easier to use when testing/previewing ads, working with agencies, and getting forecasting reports for available inventory.

    Positive: It works well with many agencies and ad tags. There's no learning curve or trust issues with advertising agencies. You can upload multiple creatives at once, rather than one-by-one I've had experience with other ad trafficking systems where that is the case). Campaigns can be set so DFP ads can serve the more popular version of the creative automatically.

    Negative: The reports for clients is still exported to an excel spreadsheet. With a company like Google, which has the visual Google Analytics for websites, I am surprised there is not a more visual way to generate client reports.

    Read More...
  • Name: Deepak K.
    Job Title: Student
    Length of product use: 6-12 Months
    Used How Often?: Monthly
    Role: User
    Organization Size: 1,000 - 4,999
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    The best ad manager tool today

    Edited: Sep 25 2021

    Summary: Yes, definitely it is a powerful platform to display ads and if you are publisher maintaining the inventory will be at ease. It allows you to deploy and manage both text and display ads on the Google network. It also allows you to customize and report on all of these features. The reporting system is very handy and data can be pulled seamlessly and accurately using multiple filter items.

    Positive: It allows you to deploy and manage both text and display ads on the Google network. It also provides granular control and supports multiple ad networks like Ad Sense, Ad Exchange and third party networks.

    Negative: Sometimes the platform becomes very slow and the ads are stuck in "go live" status. There are some small bugs here and there which are either too technical to solve or needs extensive research.

    Read More...
  • Name: Avril P.
    Job Title: Risk Analyst
    Length of product use: 1-2 Years
    Used How Often?: Daily
    Role: User
    Organization Size: 20,000 or More
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Excellent Software for Digital Ad Management

    Date: Mar 17 2021

    Summary: Google Ad Manager gears marketing, and firms increases their sales quantity.
    The program is building the firms sales and marketing methods.

    Positive: Google Ad Manager facilitates digital ads procedures, where worldwide marketing is well committed.
    Also, Google Ad Manager is universally acceptable, and suitable for all organizations.

    Negative: Google Ad Manager has no demerit, when it comes to operations, and we value its fair commitment.

    Read More...
  • Name: Caroline S.
    Job Title: ICT Specialist
    Length of product use: 1-2 Years
    Used How Often?: Daily
    Role: User
    Organization Size: 5,000 - 9,999
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Legitimate and Consolidated App

    Date: Feb 22 2021

    Summary: Google Ad Manager directs all the marketing strategies in the right path, helping us in gathering more sales and getting many customers.

    Positive: Google Ad Manager brings marketing on an advanced stage, which means, there is complete management of different advertising procedures.
    Also, Google Ad Manager consists of some intelligence and knowledge management aspect, making it incredible and sustainable.

    Negative: Google Ad Manager has illustrated full potential in heeding to all the marketing procedures. Everything is fully implemented.

    Read More...
  • Name: Chetan B.
    Job Title: Mechanical Engineer
    Length of product use: 1-2 Years
    Used How Often?: Daily
    Role: User
    Organization Size: 26 - 99
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Everything is Automated

    Date: Feb 01 2021

    Summary: It is amazing as not only it tells you how your ads are doing, you can even change the plans accordingly.
    It is a google product hence integrates with google very well.

    Positive: It provides you approx reach data, target audience before the payment is made to adjust the plan accordingly.
    It gives you all kinds of data so you can analyze and act accordingly.
    It is accurate and beneficial.

    Negative: It app is amazing and very well made, provides reliable results and data.
    Nothing to complain about.

    Read More...
  • Name: Navneet Singh N.
    Job Title: Student
    Length of product use: Less than 6 months
    Used How Often?: Monthly
    Role: User
    Organization Size: 1,000 - 4,999
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Great price with incredible reach

    Date: Nov 13 2020

    Summary: Overall it is great tool to manage your ad campaigns on google. Your ads will get a better reach and you can get a better audience.

    Positive: It is easy to setup and manage. Target specific areas which are very helpful in terms of a companies perspective. Number of great functionalities. Great to develop reports on backend.

    Negative: It's not that user friendly, for the new users it take a little bit of time to understand due to its poor documentation.

    Read More...
  • Name: Heidi J.
    Job Title: Accountant
    Length of product use: 2+ Years
    Used How Often?: Daily
    Role: Administrator
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    We use this Constantly!!

    Date: Oct 15 2020

    Summary: Our experience has been great with google we have not had any issues. We are able to separate out our campaigns and get the reports that we need.

    Positive: We are able to keep track of all the ads we place on Google and able to track how much we are spending by campaign. It makes life so much easier!

    Negative: So far we have not found anything that we don't like reporting is straight forward and easy to read.

    Read More...
  • Name: Chet N.
    Job Title: Ceo
    Length of product use: Less than 6 months
    Used How Often?: Weekly
    Role: User
    Organization Size: 1 - 25
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Helpful

    Date: May 05 2020

    Summary: Overall it's a great way to manage your ads and I'd recommend it to anyone who's in that type of role.

    Positive: Sweet helpful way to manage your ads on Google and other platforms. Analytics and tracking work well.

    Negative: Setting it up us a little tricky to do at first.

    Read More...
  • Name: Divya C.
    Job Title: Chief Director
    Length of product use: 1-2 Years
    Used How Often?: Weekly
    Role: User, Administrator
    Organization Size: 100 - 499
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Mange your ads on fingertips.

    Date: May 20 2021

    Summary: If you want to give your ads on google this is a must software.
    It is free and simple to use.
    You can master it in few days.

    Positive: You can see your reach, overall impact and other details of your advertisement.
    You can modify the payment and ads with one click.

    Negative: It has no cons.
    It works perfectly.
    Reliable and simple dashboard.

    Read More...
  • Name: Pradeep K.
    Job Title: Student
    Length of product use: 6-12 Months
    Used How Often?: Weekly
    Role: User
    Organization Size: 20,000 or More
    Features
    Design
    Ease
    Pricing
    Support
    Likelihood to Recommend to Others
    1 2 3 4 5 6 7 8 9 10

    Ad manager platform

    Edited: Dec 09 2020

    Summary: Overall experience is quite good.
    It is good for targeting search campaigns.
    It gives a larger reach by managing ads across multiple ad networks.

    Positive: Pros are as follows:
    - It is the best ad manager platform.
    - It is easy to set up.
    - It is also easily managed.

    Negative: Some cons are as follows:
    - The dashboard is complex.
    - Sometimes there are some missing features.
    - Dashboard is complex that's why hard to understand.

    Read More...
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