EyeQuant Description
From engaging social media advertisements to instances of abandoned shopping carts, it is crucial to grasp what users encounter, how they navigate, and the decisions they make, allowing you to enhance the overall user experience prior to launching. By obtaining practical insights, you can remove uncertainties and assist creative teams in crafting designs that reliably yield high conversion rates. This approach serves as a diagnostic instrument to pinpoint underperforming pages and identify areas for enhancement in the digital customer journey, ultimately increasing conversions. You can acquire immediate, objective feedback through advanced heat maps that reveal user attention on video ads, animations, and motion designs, facilitating design optimization and performance enhancement before release. Additionally, understanding which design elements serve as distractions or conflict with one another is essential for refining designs and boosting conversion rates. This comprehensive analysis not only improves user engagement but also fosters a more effective digital marketing strategy overall.
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Kubit
Warehouse-Native Customer Journey Analytics—No Black Boxes. No Limits.
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Extellio
Extellio can be used to monitor, investigate, and improve user experience, conversions, and user journeys on online services and websites.
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Tobii Pro Sticky
Sticky by Tobii Pro is an innovative self-service online tool that merges survey questions with webcam-based eye tracking and emotion analysis, simplifying complex quantitative research. This efficient approach allows for time and cost-effective integration of eye tracking into studies, enabling the testing of extensive consumer panels as they interact with specific shelves, packaging, advertisements, or websites from their personal devices. Compared to traditional in-person research methods, Sticky by Tobii Pro offers large-scale quantitative eye tracking and emotion analytics at a significantly reduced cost. By utilizing the participant's webcam, market researchers can obtain insightful visual and emotional data regarding the effectiveness and appeal of both existing and new designs, particularly in areas like packaging and advertising. The platform seamlessly connects with online survey platforms and panel providers on a global scale, facilitating a distributed data collection process with swift turnaround times. This unique combination of features ensures that researchers can comprehensively understand consumer behavior and preferences with remarkable ease.
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Pricing
Free Trial:
Yes
Integrations
No Integrations at this time
Company Details
Company:
EyeQuant
Year Founded:
2009
Headquarters:
United Kingdom
Website:
www.eyequant.com/what/eyequant-experience/
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Product Details
Platforms
Web-Based
Types of Training
Training Docs
Live Training (Online)
Training Videos
Customer Support
Online Support
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