Best Free Marketing Software of 2025

Find and compare the best Free Marketing software in 2025

Use the comparison tool below to compare the top Free Marketing software on the market. You can filter results by user reviews, pricing, features, platform, region, support options, integrations, and more.

  • 1
    HubSpot CRM Reviews
    Top Pick
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    HubSpot is an AI-powered customer platform with all the software, integrations, and resources you need to connect your marketing, sales, and customer service. HubSpot's connected platform enables you to grow your business faster by focusing on what matters most: your customers. HubSpot CRM is more than just a tool. It's the lifeblood of your business. Our CRM is the ultimate solution to empower your team to create deeper customer relationships. It transforms how you interact with your clients. It offers a seamless integrated platform for sales and marketing, as well as customer service. HubSpot CRM gives you unparalleled insight into your customer interactions. It's all organized in a simple, intuitive dashboard that will increase the efficiency of your team. Our platform is designed to grow with your business, providing scalable solutions to adapt to changing business needs. HubSpot CRM also offers a robust, free version that is packed with essential features. This makes it the ideal choice for ambitious businesses. HubSpot CRM is the future of customer management. Every interaction with customers is an opportunity to grow. Get a demo to learn about our premium software, or get started with our full suite of free tool.
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    Kochava Reviews
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    Founded in 2011 as one of the first mobile measurement partners, Kochava now supports campaign measurement across any device, any channel, and any audience. Tap into multi-touch attribution, next-generation MMM, and always-on incremental measurement disciplines to achieve data-driven, privacy-durable growth strategies. Understand which omnichannel tactics boost customer acquisition and retention. Key features include: omnichannel app attribution and analytics, cost and ROI measurement, deep linking, marketing data management and ETL support, ad fraud detection and prevention, and strategic services. The Kochava library of software development kits (SDKs) provide out-of-the-box measurement support across mobile, connected TV, web, and other connected devices. Built-in integrations enable clients to activate and measure campaigns with Google Ads, Meta, Apple Search Ads, X, Snap, Roku, LG Ads, Amazon Ads, NBCUniversal, TikTok for Business, Yahoo, and thousands of other ad networks, CTV platforms, and super publishers. Embrace privacy-first measurement with support for Apple’s SKAdNetwork on iOS, Google’s Privacy Sandbox on Android, and a modern marketing mix modeling (MMM) platform that future-proofs your measurement.
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    EngageBay Reviews
    Top Pick

    EngageBay

    EngageBay

    $10.79/user/month (biennially)
    1,472 Ratings
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    EngageBay, a simple, affordable and integrated marketing, sales, and service automation platform, comes with free CRM. It was created to help small businesses and startups grow. The marketing automation suite allows you to save time, nurture your audience, and automate repetitive, manual tasks. The free CRM and sales automation allow you to organize all your contacts, track deals, and build your sales pipeline. You can also build lasting customer relationships. Finally, you can provide real-time support to customers with the helpdesk and live chat features. In minutes, track, prioritize, and resolve customer support tickets.
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    Adzooma Reviews

    Adzooma

    ClickTech Solutions

    Free
    225 Ratings
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    Join over 100k businesses that have already optimized their paid ads by signing up for our award-winning platform Reduce the time it takes you to manage and optimize your Google, Microsoft Advertising, or Facebook Ads campaigns down to minutes per day. Adzooma's AI- and machine learning-based PPC platform provides stress-free campaign management, state-of the art 24/7 optimization, and advanced automation all in a simple interface. You can scan for 50+ improvement opportunities, many of which are easy to take action on a single click. Track PPC performance and highlight over/under spend to improve your quality score, conversions, and ROI.
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     monday sales CRM Reviews
    Top Pick
    Built on monday.com's flexible low-code/no-code framework, WORK OS, monday sales CRM is a fully customizable CRM that empowers business owners and sales teams to manage every aspect of their sales cycle and customer data in one centralized place They can capture leads from any source, easily manage their contacts’ information, and track every deal's status so that no opportunities slip through the cracks. Create customizable dashboards to confidently analyze your data and get a clear overview of your sales activities and performance to optimize your sales processes or adjust your strategy, without the need for an IT expertise. monday sales CRM eliminates hours of repetitive work by automating manual processes using no-code and seamlessly integrates with the tools sales teams already use. Beyond this, nurture all your client relationships by managing post-sale activities such as onboarding and their projects. Send out personalized invoices and quotes with ease. Unlike traditional CRMs, monday sales CRM is extremely user-friendly, providing your sales team with a CRM they'd actually want to use.
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    C2CRM Reviews

    C2CRM

    Clear C2

    $37 per user per month
    71 Ratings
    Clear C2 understands that every company has different business needs. C2CRM was designed to allow you to select the functions that you require. Our CRM system is cost-effective and will grow with your company. C2CRM comprises four modules that can be combined to create a complete CRM solution: Customer Service, Sales Automation, and Marketing Automation. Our core module, the C2CRM Relationship Management module, is the basis of our solution. It contains all the logic required to manage your business relationships. With built-in dashboards and reports, you can see 360 degrees of your accounts, contacts, activity, and workflow automation.
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    Google Cloud BigQuery Reviews

    Google Cloud BigQuery

    Google

    Free ($300 in free credits)
    1,730 Ratings
    BigQuery is a serverless, multicloud data warehouse that makes working with all types of data effortless, allowing you to focus on extracting valuable business insights quickly. As a central component of Google’s data cloud, it streamlines data integration, enables cost-effective and secure scaling of analytics, and offers built-in business intelligence for sharing detailed data insights. With a simple SQL interface, it also supports training and deploying machine learning models, helping to foster data-driven decision-making across your organization. Its robust performance ensures that businesses can handle increasing data volumes with minimal effort, scaling to meet the needs of growing enterprises. Gemini within BigQuery brings AI-powered tools that enhance collaboration and productivity, such as code recommendations, visual data preparation, and intelligent suggestions aimed at improving efficiency and lowering costs. The platform offers an all-in-one environment with SQL, a notebook, and a natural language-based canvas interface, catering to data professionals of all skill levels. This cohesive workspace simplifies the entire analytics journey, enabling teams to work faster and more efficiently.
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    Guru Reviews
    Top Pick
    Guru is an AI search and knowledge platform that delivers trusted information from your company's scattered docs, apps, and chats the moment you need it without leaving the apps you’re already in. No need to dig for information, Guru’s personalized AI assistant gets you verified/trusted, relevant answers. Guru's AI can turn those answers into an AI-powered knowledge platform to replace your legacy wiki and intranet too. Guru natively integrates with Slack, Google, Microsoft Sharepoint, OneDrive, and Teams, Salesforce, Zendesk, Atlassian Confluence, Atlassian Jira, Dropbox, Box, Google Drive, Asana, HubSpot, ClickUp, GitHub, GitLab, Intercom, ServiceNow, Linear, Front, and more
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    Toast POS Reviews

    Toast POS

    Toast, Inc.

    $0.00/month
    839 Ratings
    Toast POS is a flexible system that was created exclusively for restaurants and food service businesses. This solution allows restaurant owners to quickly adapt to changing industry trends and customer expectations by offering tools such as online ordering, delivery, takeout and mobile app ordering. Toast POS is a cloud-based platform that offers new features and allows users to access their restaurant data from any location, on any device. Its powerful reporting and analytics suite enables restaurant managers to identify savings opportunities, highlight the best-selling menu items, etc.
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    Jotform Reviews
    Top Pick
    Trusted by over 25 million users worldwide, Jotform is an all-in-one platform that simplifies data collection, workflow automation, and online sales, all without coding. With Jotform’s drag-and-drop Form Builder, businesses can create customized forms and surveys to collect leads, contact information, payments, appointments, and e-signatures with ease. Choose from over 10,000 templates for everything from feedback surveys to registration forms, or build your own from scratch. Jotform's advanced features, such as conditional logic, autoresponders, and over 200 integrations, further streamline processes. In addition, Jotform's AI-powered Agents offer real-time customer support by guiding users through the form submission process, answering questions, and ensuring a smooth experience, all while reducing the need for manual intervention. With Jotform’s Store Builder, you can also set up an online store, sell products, services, and subscriptions, collect donations, and receive payments through 30+ supported payment gateways. Finally, Jotform’s tools like Approvals, PDF Editor, and Report Builder help businesses transform collected data into actionable insights and automate workflows for even greater efficiency.
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    Qloo Reviews
    Top Pick
    Qloo, the "Cultural AI", is capable of decoding and forecasting consumer tastes around the world. Privacy-first API that predicts global consumer preferences, catalogs hundreds of million of cultural entities, and is privacy-first. Our API provides contextualized personalization and insight based on deep understanding of consumer behavior. We have access to more than 575,000,000 people, places, and things. Our technology allows you to see beyond trends and discover the connections that underlie people's tastes in their world. Our vast library includes entities such as brands, music, film and fashion. We also have information about notable people. Results are delivered in milliseconds. They can be weighted with factors like regionalization and real time popularity. Companies who want to use best-in-class data to enhance their customer experiences. Our flagship recommendation API provides results based on demographics and preferences, cultural entities, metadata, geolocational factors, and metadata.
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    Semrush Reviews
    Top Pick
    Semrush, a SaaS platform for online visibility management and marketing content, ensures that businesses get measurable results through online marketing. Our software helps businesses of all sizes to optimize their visibility on key channels and create engaging user-generated content. Our data helps users discover great growth opportunities. Workflow and tracking solutions allow them to run experiments continuously, and measure results more accurately. Discover the marketing strategies and tactics of your competitors. Analyze the traffic on any website. Unveil competitor promotion strategies. Get ideas to increase your market share. Discover keyword & backlink gap. Find out how to reach more customers for less money. Find the best keywords to use in every PPC campaign. Monitor the landing pages and ad copy of your competitors. Optimize your advertising spend (at the local level). Analyze Google Shopping campaigns.
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    Visual Visitor Reviews
    Top Pick

    Visual Visitor

    Visual Visitor

    $299.00/month
    244 Ratings
    AI Sales Rep - Your Next Salesperson Might Not Be A Person at All Identify and Influence Your Engaged Website Visitors into Sales-Ready Leads – Before You Commit a Single Working Hour. Lower Funnel, Higher Value Leads: Using our advanced WebID +Person identification technology, we uncover and identify the most engaged visitors to your site. These are the prospects we focus on, ensuring maximum impact for your sales efforts. - Detailed Prospect Data: We gather 40 points of data about each prospect, including first name, last name, email address, and more. - Engaged, But Anonymous: These prospects are conducting online research but haven’t met with your sales team yet. - Crucial Sales Funnel Position: These visitors are deep in your sales funnel, spending time on your key ‘buying pages’ but remaining unknown to you. They are the ones most likely to convert into appointments. - AI-Driven Engagement: Our AI Sales Rep identifies and gently engages with these visitors, influencing them to express interest. The process is fully automated, so your sales team only needs to engage with the interested leads—your low-hanging fruit. Leverage the power of AI to turn your website visitors into meeting-ready leads effortlessly.
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    Dash Billing Reviews
    Take control of the debt collection process! Secure, confidential payments are available. This will help you build better relationships with your customers. Dash Billing lets you manage overdue accounts, without the need to hire a debt collection agency. Our system allows you to collect past due payments without the need to use a third-party, giving you greater control and maximising collection amounts. Dash Billing simplifies account receivables. Dash's streamlined account management system allows you to manage overdue debts without the need for a debt collection agency. Our simple, efficient system helps you keep track of late payments quickly and easily. It also saves you money and time. You need a successful outreach strategy, but you waste days on unreliable insights. Accurate, real-time reporting allows you to measure collection efforts and analytics.
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    Air Reviews

    Air

    Air.inc

    $250 per month
    576 Ratings
    Consolidate your team's resources in a well-structured workspace that is organized, version-controlled, and simple to share. While Air securely stores your content, it also offers intelligent search capabilities, guest access, customizable layouts, version tracking, and effortless sharing, enhancing every aspect of the creative journey. Don't let your valuable assets languish in folders and zip files; instead, plan social media campaigns, develop streamlined presentations, and arrange your materials in a workspace that embodies your brand identity. Effortlessly navigate your workspace using features akin to a search engine, where tools like image recognition and smart tags empower all team members to independently find assets. The only challenging element of the feedback process will now be the feedback itself, as you can create public boards that allow guests to upload directly to your workspace. Engage in commentary, initiate discussions, and make selections with context, all while staying updated on new modifications and clearly tracking the most recent version of each asset. This streamlined approach not only boosts collaboration but also fosters creativity within your team.
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    CampaignTrackly Reviews
    Top Pick
    CampaignTrackly enables marketers to create a centralized, consistent, and standardized campaign URL tracking process putting an end to missing or inaccurate advertising data and ineffective marketing decisions. Its powerful automation and integration tools simplify the process of creating and managing campaign URLs, and empowers marketers to take control of their campaign data while saving a ton of time. The platform offers over 65 automation features that translate into a seamless, user-friendly and easy to adopt tool. It reduces tech overload, eliminates interruptions and allows campaign URL producers to create UTM links without leaving their favorite apps - Excel, Google sheets, an ESP (Mailchimp, HubSpot, Marketo, etc.) Integrating with key marketing platforms, including SalesForce and WorkFront, CampaignTrackly offers completely automated campaign URL workflows, eliminating manual work and errors. Customers use CampaignTrackly to automate, and standardize their campaign URLs, generating reliable insights that lead to effective marketing decisions and higher ROI.
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    Afluencer Reviews
    Top Pick
    Meet Influencers, Micro-Influencers and Creators here! For posts and reels on Instagram, TikTok and YouTube. • Well introduce you to new partners who will create user-generated content (UGC) for you and also post it on their social media channels. • You can register with us (for free!) to setup your Brand profile. • Next, you'll post a "Collab" in our app to field interest from our Influencer users who "Match" your desired criteria. • Then review each applicant's content/engagement metrics (which we provide). • When you "Accept" we set you up with a "Message" channel with your new Influencer to coordinate your Collab! Important note: All of our influencers are *actual users* of our platform. This is not a random database that claims millions but can't actually reach anyone. All Afluencers are opt-in active users who know how to Collab. :) No need to talk to a salesperson, sign a contract—or even pay anything! Just post your partner opportunity as a Collab and you can start talking to new influencers (that meet your desired criteria) right away. It’s literally an investment of just a few minutes. And we are standing by to help you via phone, email and live chat. Also via Zoom f
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    Nimbler Reviews
    Top Pick
    Nimbler provides salespeople and marketers access to millions of verified business contacts, including personal and work emails that are validated in real time and even mobile numbers. You can easily find prospects based on many filters such as job title, seniority, department, industry and location. Our data is verified in real-time, so that your outbound emails reach the right customers. Nimbler is free to use and gives you unlimited access to high-quality leads and user seats.
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    WiseStamp Reviews
    Top Pick

    WiseStamp

    WiseStamp

    $1.50 per month
    591 Ratings
    Create and manage the email signatures your company needs. Our award-winning signature generator and management platform makes it easy for individuals to create a professional email signature, and for companies to manage company-wide, unified branding across all employee signatures. Rich features such as banner campaigns, videos, disclaimers, online schedulers, and more, help users achieve their business goals. WiseStamp integrates easily with Google Workspace, Microsoft Exchange, Gmail, Outlook, and every other email platform.
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    CompUp Reviews
    CompUp is an all-in-one compensation management platform designed to help rewards teams benchmark, plan, and communicate compensation to support fair pay. By bringing all compensation data and benchmarks together, it provides valuable insights for running appraisal simulations and managing executive appraisals with ease. Core Product Modules: Survey Management: Centralizes the handling of all compensation surveys. Bands: Build and securely share pay bands across functions, job families, and levels. Simulation: Conduct budget simulations to recommend employee-specific increments. Appraisal Cycles: Streamlined multi-level budget approvals for business units. People Analytics: Customizable dashboards offer deep insights for data-driven decisions. Total Rewards Portal: Show employees the total value of their compensation. Pay Equity Management: Identify and correct pay disparities to ensure compliance.
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    Zoho Projects Reviews
    Top Pick
    Project management is as efficient as it gets. Zoho Projects, a cloud-based project management software, helps you plan and track your work efficiently. It also allows you to collaborate with your team from anywhere. To get things done on schedule, plan your project activities, assign work, manage your resources, and collaborate better with your team. Gantt charts can be used to create your project plan and track your tasks. Zoho Projects helps you keep track of your key tasks and their dependencies and shows you any deviations from your planned progress. Reduce time spent on repetitive tasks. Our project management software is easy to use, no matter how complex your process is. It has a drag-and drop interface that makes it easier to create and deploy new automations. The Projects timesheet module allows you to log both billable and unbilled hours. You can record every minute of your hardwork, manually or with timers. Our built-in integration with Zoho Invoice generates invoices.
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    Kitcast Reviews
    Kitcast is an Apple TV digital signage solution made simple, anywhere you need it. No complicated installations. No technical roadblocks. With just a few clicks, your displays start communicating your message exactly the way you want. Need to scale? Connect as many screens as you like and deploy them fast using MDM. Flexible Content Options Choose from professionally designed templates, widgets, and use an AI tool to create dynamic, engaging displays. Divide screens into sections, add smooth transitions, and customize layouts to match your communication style. From images and videos to live streams and dashboards, Kitcast supports a wide range of content formats. Effortless Control, Powerful Features Built with simplicity at its core, Kitcast’s dashboard is intuitive for users who aren’t tech-savvy. But for IT pros, it offers advanced flexibility like API integrations and beyond. Hosted in the cloud, Kitcast allows you to manage screens remotely, anytime. Update content, schedule playlists, target displays using tag-based rules, and organize screens into groups. Communicate What Matters, Exactly When It Matters, with Kitcast.
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    Rise Vision Reviews
    Top Pick

    Rise Vision

    $11/month per display
    978 Ratings
    Rise Vision is the all-in-one platform for digital signage, screen sharing, and emergency alerts. Rise Vision helps you communicate, teach, collaborate, and improve safety affordably with easy cloud-based digital signage, screen sharing, and emergency alerts—all backed by world-class support and flexible hardware options. Whether you use our recommended media player and displays or bring your own hardware, Rise Vision ensures you’re up and running in minutes with 600+ professionally designed templates and world-class support. Digital Signage: Create engaging content with 600+ customizable templates, powerful integrations with tools like Power BI, Microsoft 365, Google Workspace, Canva, social media, and more. Screen Sharing: Enhance collaboration and teaching by sharing content wirelessly from any device to any display. Screen share without needing an account or opt for secure, moderated sessions. Emergency Alerts: Keep your organization safe with instant alerts. Rise Vision integrates with leading emergency systems via the Common Alert Protocol (CAP) to send alerts to your displays.
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    Admiral Reviews

    Admiral

    Admiral

    Free - Revenue Share Model
    34 Ratings
    Admiral, an Inc 5000 company, helps online news and media publishers grow visitor relationships and revenue. Admiral’s Visitor Relationship Management (VRM) platform combines marketing automation, AI, personalization, and an engagement layer to deliver the right offer, at the right time, at every visitor touchpoint. Admiral is 100% performance-based, so publishers have guaranteed net revenue gain. Admiral VRM delivers: -Increased revenue via the industry's best adblock recovery tool. -Offer and grow paid subscriptions and donation campaigns -Authenticate users via managed registration wall, user accounts, and first-party data sets, -Grow email newsletter signups, social media follows, and app downloads, -Admiral is a GDPR and CCPA compliant Consent Management Platform (CMP). Admiral’s platform offers analytics dashboards, journey builders, and visitor segmentation/ targeting. Admiral offers a free tag for any publishers to add to their site, it only take 5 minutes. Publishers have immediate access to analytics to view revenue potential. Modules can be easily turned on with no code; implementation is dev-light and quick. Admiral’s dedicated Customer Love account managers help publishers reach visitor revenue objectives
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    InboxAlly Reviews

    InboxAlly

    InboxAlly

    $149 per month
    74 Ratings
    We work with you to make sure your inbox providers don't send spam emails to your email. In just a matter of weeks, our clients have seen their open rates increase by more than DOUBLE! High-engagement recipients open emails and scroll down as they read. This should be done for almost all emails that are opened, as long as the content is not longer than the page. If a recipient takes an email from spam and goes out of their way, it is telling the inbox provider that they made a mistake. Inbox providers will be able to tell if you move an email from the promotions folder into the primary inbox that you don't agree with their sorting criteria. It and other similar emails should go directly to the primary mailbox. It shows that the recipient is interested in your email content. The inbox provider can interpret this as "This email is extremely important, please do not send it to spam."
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