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Description

Link various data sources to uncover and seize fresh opportunities that propel business growth. Develop your enterprise around the revolutionary measure of media performance in a multi-platform landscape. Gain insights into the effectiveness of your media and marketing strategies, allowing you to enhance ROI and make informed decisions with assurance. Effective cross-platform measurement is crucial for navigating the intricacies of today’s media landscape, ensuring that business decisions are based on solid data. We assist prominent media entities, brands, and advertisers in making the necessary connections to expand their operations. Harness an impactful suite of audience, contextual, and cookie-free predictive targeting solutions to effectively engage with cross-platform audiences. We enable programmatic advertisers to tap into valuable target audiences through the DMP or DSP of their preference for campaigns spanning digital, mobile, CTV, DOOH, and podcasts. By leveraging these innovative strategies, businesses can not only adapt to the changing media environment but also thrive in it.

Description

Gain a comprehensive perspective on advertising expenditures and user acquisition. Tired of navigating through numerous spreadsheets for extended periods? Leverage a consolidated data source for aggregation, normalization, and automated reporting to enhance your advertising analytics and revenue generation strategies. With just one API call, you can consolidate data from more than 400 advertising, mediation, attribution, and data cloud sources. Examine stacked or percentage chart views, and personalize topline headers for immediate insights that are relevant. Access well-organized and standardized advertising data through user-friendly ETL software, allowing for bulk dimension editing or the creation of tailored rules. Transform data by utilizing sum, average, and percentage change to pinpoint opportunities for growth or areas for divestment. Adapt the data ingestion process, revenue analysis, and API aggregation to suit your specific requirements, ensuring that your analytics are both effective and efficient. Additionally, this streamlined approach can save valuable time and resources while maximizing your advertising efforts.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

AcuityAds Yes 
Campaign Manager+ Yes 
Celtra Yes 
Codename One Yes 
Contentsquare Yes 
Convert Experiences Yes 
DynAdmic Yes 
Faraday Yes 
Indigitall Yes 
Innovid Yes 
Ketch Yes 
MarfeelPress Yes 
NextDNS Yes 
OwlProxy No 
Presspage Yes 
TargetVideo Yes 
UltraWAF Yes 
VWO Testing Yes 

Integrations

AcuityAds No 
Campaign Manager+ No 
Celtra No 
Codename One No 
Contentsquare No 
Convert Experiences No 
DynAdmic No 
Faraday No 
Indigitall No 
Innovid No 
Ketch No 
MarfeelPress No 
NextDNS No 
OwlProxy Yes 
Presspage No 
TargetVideo No 
UltraWAF No 
VWO Testing No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

$200.00/month
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

comScore

Country

United States

Website

www.comscore.com

Vendor Details

Company Name

data.ai

Founded

2010

Country

United States

Website

www.data.ai/en/product/ascend

Product Features

Marketing Analytics

A/B Testing No 
Campaign Management Yes 
Channel Attribution No 
Customer Journey Mapping Yes 
Dashboard Yes 
Performance Metrics Yes 
Predictive Analytics Yes 
ROI Tracking No 
Social Media Metrics Yes 
Website Analytics Yes 

Product Features

Business Intelligence

Ad Hoc Reports Yes 
Benchmarking No 
Budgeting & Forecasting No 
Dashboard Yes 
Data Analysis Yes 
Key Performance Indicators Yes 
Natural Language Generation (NLG) No 
Performance Metrics Yes 
Predictive Analytics Yes 
Profitability Analysis Yes 
Strategic Planning No 
Trend / Problem Indicators Yes 
Visual Analytics Yes 

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Alternatives

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