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Description
Zoho Marketing Plus is an all-in-one marketing platform built for teams that want to manage campaigns, collaboration, and performance measurement from a single system. Instead of using separate tools for email, social media, automation, events, and analytics, marketing teams can run all major activities within one unified workspace.
The platform supports omnichannel campaign execution across email, social media, SMS, webinars, surveys, landing pages, and both online and offline events. A centralized dashboard provides real-time insights into campaign performance, marketing ROI, budgets, and expenses, helping teams make data-driven decisions without relying on multiple reporting tools.
Zoho Marketing Plus also focuses heavily on collaboration and operational visibility. Teams can manage multiple brands, define user roles, plan campaigns using project management boards, assign tasks, and track progress end to end. Marketing assets such as creatives, documents, and videos are stored in a shared library, ensuring consistency across campaigns.
With built-in contact management and marketing automation, teams can personalize customer journeys, automate workflows, and deliver consistent experiences across touchpoints. The platform is suited for organizations that want tighter alignment between planning, execution, and measurement while reducing operational complexity in marketing operations.
Description
Transform the way you interact with your clientele by utilizing Engagement Cloud, which equips your team to leverage customer insights and data for crafting tailored omnichannel marketing strategies. This platform effortlessly integrates with your current eCommerce and business systems, providing a robust marketing solution that truly delivers results. Formerly known as dotmailer, dotdigital serves as a cloud-based email marketing automation tool designed primarily for small to medium-sized enterprises (SMBs) as well as larger B2B, B2C, and eCommerce organizations. Its straightforward yet potent functionality enables businesses of any size to effortlessly design, execute, and monitor personalized, optimized, and targeted email campaigns. Key features of dotdigital encompass multichannel marketing, effective lead nurturing, optimization of email send times, automated email responses, and comprehensive campaign management, ensuring that every marketing effort is both strategic and impactful. With these tools at their disposal, businesses can engage customers more effectively than ever before.
API Access
Has API
No
API Access
Has API
No
Integrations
Adpoint
No
Autymate
No
Axis LMS
No
LoyaltyLion
No
Magento
No
Pandium
No
PureClarity
No
Salesforce
No
Sana Commerce Cloud
No
SatisMeter
No
Integrations
Adpoint
Yes
Autymate
Yes
Axis LMS
Yes
LoyaltyLion
Yes
Magento
Yes
Pandium
Yes
PureClarity
Yes
Salesforce
Yes
Sana Commerce Cloud
Yes
SatisMeter
Yes
Pricing Details
$25 per month
Zoho Marketing Plus offers a paid plan starting at just $25 per month. You can also try the product with a 15-day free trial
Free Trial
Yes
Free Version
No
Pricing Details
No price information available.
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
No
In Person
Yes
Vendor Details
Company Name
Zoho
Founded
1996
Country
India
Website
www.zoho.com/marketingplus/
Vendor Details
Company Name
dotdigital
Founded
1999
Country
United States
Website
www.dotdigital.com
Product Features
Brand Management
Approval Process Control
Yes
Artwork Management
No
Asset Management
Yes
Change Management
Yes
Fulfillment Distribution
No
Project Management
Yes
Campaign Management
Channel Management
Yes
Contact Database
Yes
Email Marketing
Yes
Event Triggered Actions
Yes
Lead Management
Yes
Multi-Campaign
Yes
Marketing Analytics
A/B Testing
Yes
Campaign Management
Yes
Channel Attribution
Yes
Customer Journey Mapping
Yes
Dashboard
Yes
Performance Metrics
Yes
Predictive Analytics
Yes
ROI Tracking
Yes
Social Media Metrics
Yes
Website Analytics
Yes
Marketing Automation
A/B Testing
Yes
Analytics / ROI Tracking
Yes
Artificial Intelligence
Yes
Content / Blogging Platform
Yes
Customizable CTAs
Yes
Drip Campaigns
Yes
Dynamic Content
Yes
Landing Pages / Web Forms
Yes
Lead Scoring
Yes
Sales Intelligence
Yes
Search Marketing
Yes
Segmentation
Yes
Social Marketing
Yes
Website Visitor Tracking
Yes
Product Features
Campaign Management
Channel Management
Yes
Contact Database
Yes
Email Marketing
Yes
Event Triggered Actions
Yes
Lead Management
Yes
Multi-Campaign
Yes
eCommerce Marketing
AB Testing
Yes
Abandoned Cart Email
No
Analytics / ROI Tracking
Yes
Customer Data Profiles
Yes
Dynamic Content
Yes
Email Marketing
Yes
Email Personalization
Yes
Facebook Ads
Yes
Google Ads
Yes
Product Recommendations
Yes
Push Notifications
Yes
Retargeting
Yes
SMS Marketing
Yes
Search Marketing
Yes
Segmentation
Yes
Signup Forms & Popups
Yes
Social Marketing
Yes
Triggered Emails
Yes
Website Visitor Tracking
Yes
Email Marketing
A/B Testing
Yes
Artificial Intelligence
No
Auto-Responders
Yes
CAN SPAM Compliance
Yes
Customer Surveys
Yes
Drip Campaigns
Yes
Dynamic Content
Yes
Event Triggered Email
Yes
Image Library
Yes
Landing Pages/Web Forms
Yes
Mailing List Management
Yes
Mobile Optimized Emails
Yes
Reporting/Analytics
Yes
Subscriber Management
Yes
Template Management
Yes
WYSIWYG Email Editor
Yes
Marketing Automation
A/B Testing
Yes
Analytics / ROI Tracking
Yes
Artificial Intelligence
No
Content / Blogging Platform
No
Customizable CTAs
Yes
Drip Campaigns
Yes
Dynamic Content
Yes
Landing Pages / Web Forms
Yes
Lead Scoring
Yes
Sales Intelligence
Yes
Search Marketing
No
Segmentation
Yes
Social Marketing
Yes
Website Visitor Tracking
Yes
