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Description
Zoho Marketing Plus is an all-in-one marketing platform built for teams that want to manage campaigns, collaboration, and performance measurement from a single system. Instead of using separate tools for email, social media, automation, events, and analytics, marketing teams can run all major activities within one unified workspace.
The platform supports omnichannel campaign execution across email, social media, SMS, webinars, surveys, landing pages, and both online and offline events. A centralized dashboard provides real-time insights into campaign performance, marketing ROI, budgets, and expenses, helping teams make data-driven decisions without relying on multiple reporting tools.
Zoho Marketing Plus also focuses heavily on collaboration and operational visibility. Teams can manage multiple brands, define user roles, plan campaigns using project management boards, assign tasks, and track progress end to end. Marketing assets such as creatives, documents, and videos are stored in a shared library, ensuring consistency across campaigns.
With built-in contact management and marketing automation, teams can personalize customer journeys, automate workflows, and deliver consistent experiences across touchpoints. The platform is suited for organizations that want tighter alignment between planning, execution, and measurement while reducing operational complexity in marketing operations.
Description
Identify potential leads that are ready to make a purchase by exploring relevant topics and keywords online. Gain access to over 65 million direct dial numbers and more than 150 million verified email addresses. Customize your account landscape by utilizing over 300 attributes, insights, and recent activities for precision targeting. Implement focused display and social media advertising campaigns directed at prospective clients based on their job titles, management levels, and departments within companies that demonstrate buying intent. Aim for high-value accounts and decision-makers in your target market to maximize your outreach. Initiate marketing efforts using top-notch buyer intent signals, industry insights, and technographic information. Seamlessly integrate with your CRM and marketing automation tools for effective cross-platform targeting. Encourage website visitors to engage and convert into leads, whether through initiating conversations or completing forms. By leveraging real-time insights and analyzing on-page behavior, you can effectively engage, nurture, and convert a greater number of website visitors into valuable leads. This strategic approach ensures that your marketing efforts are not only efficient but also highly effective in driving conversions.
API Access
Has API
No
API Access
Has API
Yes
Integrations
Adobe Marketo Engage
No
HubSpot CRM
No
HubSpot Customer Platform
No
NeverBounce
No
Salesforce
No
Salesforce Marketing Cloud Account Engagement
No
Zoho CRM
No
Zoho Marketing Automation
Yes
ZoomInfo
No
ZoomInfo Chat
No
Integrations
Adobe Marketo Engage
Yes
HubSpot CRM
Yes
HubSpot Customer Platform
Yes
NeverBounce
Yes
Salesforce
Yes
Salesforce Marketing Cloud Account Engagement
Yes
Zoho CRM
Yes
Zoho Marketing Automation
No
ZoomInfo
Yes
ZoomInfo Chat
Yes
Pricing Details
$25 per month
Zoho Marketing Plus offers a paid plan starting at just $25 per month. You can also try the product with a 15-day free trial
Free Trial
Yes
Free Version
No
Pricing Details
No price information available.
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
Yes
iPad App
Yes
Android App
Yes
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
Zoho
Founded
1996
Country
India
Website
www.zoho.com/marketingplus/
Vendor Details
Company Name
ZoomInfo
Founded
2007
Country
United States
Website
www.zoominfo.com/products/marketing
Product Features
Brand Management
Approval Process Control
Yes
Artwork Management
No
Asset Management
Yes
Change Management
Yes
Fulfillment Distribution
No
Project Management
Yes
Campaign Management
Channel Management
Yes
Contact Database
Yes
Email Marketing
Yes
Event Triggered Actions
Yes
Lead Management
Yes
Multi-Campaign
Yes
Marketing Analytics
A/B Testing
Yes
Campaign Management
Yes
Channel Attribution
Yes
Customer Journey Mapping
Yes
Dashboard
Yes
Performance Metrics
Yes
Predictive Analytics
Yes
ROI Tracking
Yes
Social Media Metrics
Yes
Website Analytics
Yes
Marketing Automation
A/B Testing
Yes
Analytics / ROI Tracking
Yes
Artificial Intelligence
Yes
Content / Blogging Platform
Yes
Customizable CTAs
Yes
Drip Campaigns
Yes
Dynamic Content
Yes
Landing Pages / Web Forms
Yes
Lead Scoring
Yes
Sales Intelligence
Yes
Search Marketing
Yes
Segmentation
Yes
Social Marketing
Yes
Website Visitor Tracking
Yes
Product Features
Account Based Marketing
Analytics
No
Campaign Personalization
No
Customer Segmentation
No
Engagement Monitoring
No
Lead Nurturing
No
Lead Scoring
No
Progress Tracking
No
Prospecting Tools
No
Target Account Identification
Yes
Buyer Intent
B2B Lead Generation
Yes
CRM Integration
No
Channel Attribution
No
Competitor Analysis
No
Content Marketing
No
Customer Journey Mapping
No
Customer Profiles
No
Intent Data
Yes
Lead Notifications
No
Lead Scoring
No
Campaign Management
Channel Management
No
Contact Database
No
Email Marketing
No
Event Triggered Actions
No
Lead Management
Yes
Multi-Campaign
No
Chatbot
Call to Action
No
Context and Coherence
No
Human Takeover
No
Inline Media / Videos
No
Machine Learning
No
Natural Language Processing
No
Payment Integration
No
Prediction
No
Ready-made Templates
No
Reporting / Analytics
No
Sentiment Analysis
No
Social Media Integration
No
Customer Data Platforms (CDP)
Behavioral Analytics
No
Campaign Management
Yes
Customer Profiles
No
Customer Segmentation
No
Data Integration
No
Data Matching
No
GDPR Compliance
No
Personalization
No
Predictive Modeling
No
Lead Management
Activity Tracking
No
Campaign Management
Yes
Lead Capture
No
Lead Distribution
No
Lead Nurturing
No
Lead Scoring
No
Lead Segmentation
No
Pipeline Management
No
Prospecting Tools
No
Source Tracking
No
Marketing Analytics
A/B Testing
No
Campaign Management
Yes
Channel Attribution
No
Customer Journey Mapping
No
Dashboard
No
Performance Metrics
No
Predictive Analytics
No
ROI Tracking
No
Social Media Metrics
No
Website Analytics
No
