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Description

Zefr operates as a video advertising platform that provides targeted video ad placements prior to launch. This platform allows advertisers to execute extensive video campaigns tailored to specific brand preferences, ensuring precision, control, and effectiveness in their outreach. With a focus on YouTube, Zefr’s technology facilitates sophisticated, dynamic targeting aimed at the most relevant videos for brands. Our solutions ensure that video content is targeted precisely on the largest video-sharing platform globally. For brands, achieving success in the online video landscape begins with strategically aligning with suitable content. When your advertisement is placed alongside the right content and context, it can lead to significant immediate media impact while also enhancing long-term brand value. The operational process begins with Zefr identifying every new video uploaded to YouTube. We meticulously analyze the video’s meta-data to understand its context and assess its potential relevance for brand advertising. Additionally, our proprietary forecasting model estimates the expected views and impressions, enabling brands to effectively maximize the reach of their advertising campaigns. Ultimately, Zefr empowers advertisers to connect their messages with the right audience in an optimal setting.

Description

Craft unforgettable video experiences that encourage users to stay longer, enhance user experience, and open avenues for monetization. By integrating contextually relevant video content into your editorial strategy, we elevate user experience and generate new video inventory. Our focus lies in crafting captivating video moments centered on subjects that resonate with audiences. We strategically position brands like yours in the spotlight, linking contextual video opportunities to tailored audience segments. Make a significant impact with content that truly matters. Your purposeful videos will be showcased on prominent, reputable sites and within articles that align with the same themes. By contributing your content to our video library, you unlock the full potential of our contextual matching technology. Gain insights on where your videos excel through our detailed performance reports, ensuring you maximize their effectiveness. This holistic approach not only engages viewers but also drives meaningful connections between brands and audiences.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

ASTRAD DSP No 
Google Ads Yes 
Nielsen Marketing Cloud Yes 
YouTube Yes 
comScore Yes 

Integrations

ASTRAD DSP Yes 
Google Ads No 
Nielsen Marketing Cloud No 
YouTube No 
comScore No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Zefr

Founded

2009

Country

United States

Website

zefr.com/video-advertising

Vendor Details

Company Name

video intelligence AG

Founded

2017

Country

Switzerland

Website

www.vi.ai/

Product Features

Video Advertising

Ad Optimization No 
Collaboration Tools No 
Creative Asset Management No 
Demand-Side Platform (DSP) No 
Design Ads No 
Display Advertising No 
In-App Video No 
Media Buying No 
Reporting / Analytics No 
Social Advertising No 
Supply-Side Platform (SSP) No 
Video Monetization No 

Product Features

Video Advertising

Ad Optimization No 
Collaboration Tools No 
Creative Asset Management No 
Demand-Side Platform (DSP) No 
Design Ads No 
Display Advertising No 
In-App Video No 
Media Buying No 
Reporting / Analytics No 
Social Advertising No 
Supply-Side Platform (SSP) No 
Video Monetization No 

Alternatives

Alternatives