Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
As trailblazers in outcome-focused media, we strive to align advertisers' digital media spending directly with the business results they prioritize. Our proprietary AI optimization solution, Copilot, facilitates the creation of tailored algorithmic models that detect distinct performance patterns and dynamically adjust investments in real-time, all in line with our clients’ unique objectives. Xaxis continuously innovates and collaborates to enhance campaign effectiveness across diverse channels, including Digital Out of Home (DOOH), audio, e-commerce, shoppable formats, and specialized creative services. Established in 2011, Xaxis is the cutting-edge programmatic division of GroupM, the largest media investment firm globally, offering localized expertise in 48 different markets worldwide. With our commitment to evolving strategies and technologies, we aim to redefine success in the digital advertising landscape.
Description
Zipline is a comprehensive global Data Management Platform (DMP) that effectively gathers, integrates, manages, analyzes, and activates both offline and online data, assessing its influence on sales. This platform ensures worldwide connectivity with all major digital networks, including DSPs, SSPs, and ad networks, while seamlessly onboarding data to form digital audiences. Unlike many competitors that often outsource customer data onboarding, Zipline handles this process in-house. Furthermore, it has the capability to create and disseminate audiences across various channels and media formats such as postal mail, email, television, and social media platforms like Facebook and Twitter. Beyond just audience creation, Zipline offers services in audience discovery, extension, activation, and measurement, all while providing distinct advantages like centralized closed-loop analysis and in-house operations. This allows for the accurate measurement of actual sales uplift rather than merely tracking clicks, thereby granting marketers a comprehensive view of return on ad spend, crucial for informed decision-making at the CMO level. Ultimately, Zipline stands out by delivering a holistic approach to data management that is both thorough and effective.
API Access
Has API
API Access
Has API
Integrations
DynAdmic
Sizmek Ad Suite
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Xaxis
Founded
2011
Country
United States
Website
www.xaxis.com
Vendor Details
Company Name
Zipline
Country
United States
Website
www.kbmg.com/products/zipline/
Product Features
Artificial Intelligence
Chatbot
For Healthcare
For Sales
For eCommerce
Image Recognition
Machine Learning
Multi-Language
Natural Language Processing
Predictive Analytics
Process/Workflow Automation
Rules-Based Automation
Virtual Personal Assistant (VPA)
Data Management Platforms (DMP)
Ad Network Integration
Analytics / ROI Tracking
Audience Targeting
Behavioral Analytics
CRM
Campaign Management
Competitive Analysis
Customer Journey Mapping
Data Capture / Transfer
Data Classification
Data Visualization
Product Features
Data Management Platforms (DMP)
Ad Network Integration
Analytics / ROI Tracking
Audience Targeting
Behavioral Analytics
CRM
Campaign Management
Competitive Analysis
Customer Journey Mapping
Data Capture / Transfer
Data Classification
Data Visualization