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Description
Creativity stands as the foremost catalyst for enhancing campaign effectiveness. Our comprehensive creative marketing platform simplifies the most challenging aspects of advertising, making it user-friendly. Even the tiniest details can significantly influence performance metrics. Understand which elements are most crucial in your advertisements. Conduct comparative analyses to see how your creative content fares across various ad formats, target demographics, campaign goals, and placement strategies. Quickly identify which advertisements are optimized for mobile devices and suitable for different platforms. If you need to adjust a television commercial for Instagram Stories, you'll be alerted that it's not ideal. Track whenever your advertisement falls short of your key performance indicators, allowing for immediate creative updates to enhance performance. Delve into how specific factors such as logos, textual content, visual styles, and even emotional expressions affect viewer engagement with your ads. Collaborate with data analysts to generate tailored performance reports and guidance for your past, ongoing, and upcoming marketing initiatives. Additionally, this platform ensures that you are always equipped with the insights necessary to refine your advertising strategy effectively.
Description
Wurl Perform empowers streamers to implement promotional advertising initiatives aimed at both attracting new audiences and retaining current viewers. This platform is the first of its kind, leveraging machine learning to enhance performance marketing specifically for connected TV (CTV). By analyzing data from hundreds of millions of TV viewers, Wurl Perform can effectively pinpoint individuals who demonstrate a strong interest in the content being promoted. This innovative tool not only boosts campaign effectiveness but also provides comprehensive metrics on every impression and conversion, enabling streamers to accurately assess their return on ad spending (ROAS). Traditionally, TV networks relied on 15 and 30-second promotional spots to grow their viewership, but these methods lack the ability to target specific audiences or measure outcomes with precision. Wurl Perform revolutionizes this landscape by allowing streamers to utilize machine learning for targeted promotional campaigns and detailed result tracking. As streaming TV continues to expand at an unprecedented rate, Wurl Perform's groundbreaking strategy offers a vital solution for managing this growth and optimizing advertising efforts.
API Access
Has API
No
API Access
Has API
No
Integrations
X Ads (Twitter Ads)
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
Yes
iPad App
Yes
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
VidMob
Founded
2015
Country
United States
Website
www.vidmob.com/agile-creative-studio/
Vendor Details
Company Name
Wurl
Country
United States
Website
www.wurl.com/service/perform/
Product Features
Creative Management
Billing & Invoicing
No
Client Management
No
Collaboration
No
File Sharing
No
Project Management
No
Task Management
No
Time Tracking
No
Video Advertising
Ad Optimization
No
Collaboration Tools
No
Creative Asset Management
No
Demand-Side Platform (DSP)
No
Design Ads
No
Display Advertising
No
In-App Video
No
Media Buying
No
Reporting / Analytics
No
Social Advertising
No
Supply-Side Platform (SSP)
No
Video Monetization
No
Product Features
Video Advertising
Ad Optimization
No
Collaboration Tools
No
Creative Asset Management
No
Demand-Side Platform (DSP)
No
Design Ads
No
Display Advertising
No
In-App Video
No
Media Buying
No
Reporting / Analytics
No
Social Advertising
No
Supply-Side Platform (SSP)
No
Video Monetization
No
