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Description

Social intelligence tailored for marketing teams blends artistry with analytical precision. While you inject passion and creativity into your efforts, we deliver the essential data. Union Metrics equips you with the social marketing insights necessary to connect with your audience and drive business growth. By providing crucial analytics, Union Metrics helps every marketing team develop a strong social strategy and manage their daily social media operations effectively. You can evaluate and enhance your social media impact to broaden your reach more successfully. Gain insights into brand and industry discussions in real time to pinpoint influential content and figures. Monitor your social campaigns to boost their effectiveness and create visually appealing reports for stakeholders. Stay competitive by assessing your rivals’ social activities and tracking their share of voice. Leverage advanced queries and historical data to discover target audiences, identify relevant content, and strategize impactful campaigns. This comprehensive approach ensures that your marketing efforts are both informed and effective, paving the way for sustained growth.

Description

Dig is a cutting-edge social intelligence platform designed to help brands gain insights into public perceptions and emotions by extracting genuine audience reactions from social media in real-time. It offers extensive social media coverage across various platforms, formats, and languages, capturing evolving trends, influential creators, ongoing conversations, and new narratives as they emerge. By scrutinizing social videos and images on a frame-by-frame basis, it uncovers themes, identifies key creators and figures, and understands context that traditional text analytics might overlook. Its advanced natural-language research chatbot is capable of addressing complex multi-step inquiries, allowing users to delve from broad observations down to specific posts, while ensuring each response is connected to its original source material. In addition, Dig provides sophisticated context-sensitive sentiment analysis, detailed creator profiling, insightful narrative intelligence, customizable dashboards for insights, real-time social feeds, intelligent alerts, comprehensive comment analysis, and advanced figure detection capabilities, making it an invaluable tool for brands seeking to navigate the social media landscape effectively. Ultimately, Dig empowers brands to stay ahead of the curve by continuously adapting to the rapidly changing dynamics of audience engagement.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Facebook Yes 
Instagram Yes 
Bluesky No 
Google Business Profile No 
LinkedIn No 
Pinterest No 
Threads No 
TikTok No 
WhatsApp No 
X (Twitter) Yes 
YouTube No 

Integrations

Facebook Yes 
Instagram Yes 
Bluesky Yes 
Google Business Profile Yes 
LinkedIn Yes 
Pinterest Yes 
Threads Yes 
TikTok Yes 
WhatsApp Yes 
X (Twitter) No 
YouTube Yes 

Pricing Details

$49 per month
Free Trial No 
Free Version No 

Pricing Details

$25 per month
Free Trial No 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Union Metrics

Founded

2008

Country

United States

Website

unionmetrics.com

Vendor Details

Company Name

dig

Founded

2021

Country

United States

Website

dig.ai/

Product Features

Social Media Analytics Tools

Campaign Analytics No 
Competitor Monitoring No 
Customizable Reports No 
Engagement Tracking No 
Influencer Tracking No 
Multi-Channel Data Collection No 

Social Media Monitoring

Audience Segmentation No 
Competitive Analysis No 
Configurable Alerts No 
Customer Engagement No 
Dashboard No 
Impact Scoring No 
Influencer Tracking No 
Reputation Management No 
Sentiment Analysis No 
Trend Tracking No 

Product Features

Alternatives

Alternatives