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Description

Trendpop stands out as the premier analytics and insights platform tailored for short-form video marketing, dedicated to empowering individuals to achieve viral success across social video platforms. Our team, equipped with extensive technical expertise, adopts a data-centric strategy to tackle the challenge of virality; our advanced core engine has amassed and scrutinized over a billion social video posts using cutting-edge algorithms designed to decode the recommendation systems that drive viral content. Founded in August 2020 by Yoav Zimmerman (CEO) and Jonathan (Yoni) Ben-tzur (CTO), Trendpop successfully secured funding from YCombinator (W21), achieving profitability within just a year. In early 2022, Trendpop became part of Collab, a seasoned player in the digital creator industry and an official partner for TikTok's creative and marketing endeavors. Currently, Trendpop is instrumental in executing TikTok marketing strategies for leading record labels across North America, and it is rapidly branching out into new sectors including film, television, beauty, and direct-to-consumer eCommerce. With a commitment to innovation and growth, Trendpop is poised to redefine how brands connect with audiences in the ever-evolving landscape of social media.

Description

Onalytica, founded in 2009 and backed be Bebo founders Michael Birch and Paul Birch is an award-winning platform for influencer marketing that connects brands and topical influencer communities. It also helps them to structure and scale influencer programs worldwide. Influencer marketing is still a new category. Brands and influencers are trying to figure out how to work together in an environment that has no rules. Onalytica offers the software, professional services, and consultancy to assist clients in running successful influencer marketing programs.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

No images available

Screenshots View All

Integrations

Facebook No 
Instagram No 
LinkedIn No 
TikTok Yes 
X (Twitter) No 

Integrations

Facebook Yes 
Instagram Yes 
LinkedIn Yes 
TikTok No 
X (Twitter) Yes 

Pricing Details

$250/month/user
Free Trial Yes 
Free Version No 

Pricing Details

Get in touch
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Trendpop

Founded

2022

Country

United States

Website

www.trendpop.com

Vendor Details

Company Name

Oalytica

Founded

2009

Country

United Kingdom

Website

www.onalytica.com

Product Features

Influencer Marketing

CRM No 
Campaign Management No 
Faceted Search / Filtering No 
Influencer Discovery No 
Payment Tracking No 
ROI Tracking No 
Social Media Monitoring No 

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Social Media Analytics Tools

Campaign Analytics No 
Competitor Monitoring No 
Customizable Reports No 
Engagement Tracking No 
Influencer Tracking No 
Multi-Channel Data Collection No 

Video Marketing

Analytics / Reporting No 
Chat / Messaging No 
Customizable Branding No 
Customizable CTAs No 
Lead Capture No 
Media Library No 
Multi-Platform Distribution No 
ROI Tracking No 
Social Sharing No 
Templates No 
Video Editing No 

Product Features

Advocacy

Advocate Management Yes 
Campaign Management Yes 
Customer Advocacy Yes 
Event Triggered Actions Yes 
Forms Management No 
Legislation Tracking No 
Petition Management No 
Political Advocacy Yes 
Rewards Program No 
Social Engagement Yes 

Campaign Management

Channel Management Yes 
Contact Database Yes 
Email Marketing No 
Event Triggered Actions Yes 
Lead Management Yes 
Multi-Campaign Yes 

Content Marketing

Audience Targeting Yes 
Brand Management Yes 
Campaign Management Yes 
Categorization / Grouping Yes 
Conversion Tracking Yes 
Distribution Management No 
Editorial Calendar No 
Multi-Channel Publishing No 
Publish Scheduling No 
SEO Management No 
Social Media Management No 
Video Management No 

Influencer Marketing

CRM Yes 
Campaign Management Yes 
Faceted Search / Filtering Yes 
Influencer Discovery Yes 
Payment Tracking No 
ROI Tracking No 
Social Media Monitoring Yes 

Lead Generation

Contact Discovery Yes 
Contact Import/Export Yes 
Lead Capture No 
Lead Database Integration No 
Lead Nurturing No 
Lead Scoring Yes 
Lead Segmentation Yes 
Pipeline Management Yes 
Prospecting Tools No 
Visitor Identification No 

Marketing Analytics

A/B Testing No 
Campaign Management Yes 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard Yes 
Performance Metrics Yes 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics Yes 
Website Analytics No 

Public Relations

Article Author Database No 
Auto-Update Media Lists No 
Campaign Management Yes 
Clippings Management No 
Communications Calendar No 
Contact Management Yes 
Digital Asset Management Yes 
Direct Mail Management No 
Email Distribution No 
Press Monitoring Yes 
Press Release Builder No 

Social Media Analytics Tools

Campaign Analytics Yes 
Competitor Monitoring Yes 
Customizable Reports Yes 
Engagement Tracking Yes 
Influencer Tracking Yes 
Multi-Channel Data Collection Yes 

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