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features
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support

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Description

TrafficHaus is a cutting-edge ad serving platform designed to empower both publishers and advertisers with enhanced management of their inventory and financial resources. Created by publishers specifically for publishers, the platform operates on a variable CPM model, utilizing proprietary algorithms within a self-serve live bidding environment. In its initial rollout, the platform functions as a run-of-network option, allowing publishers to easily sell their inventory to their existing clientele without any cost barriers. Additionally, advertisers can leverage TrafficHaus to monetize their unsold inventory that might otherwise go unutilized. Users can choose ad size, placement, volume, geographic targeting, and device types for their campaigns, placing bids for traffic as desired. The platform's algorithm meticulously considers each advertiser's bid and budget, along with minimum thresholds established by either the publisher or the platform itself, while also factoring in geographical demographics and unique valuations based on both the bid and comparative data, ensuring optimal traffic distribution. This innovative approach not only maximizes revenue potential for publishers but also provides advertisers with a tailored advertising experience that aligns with their specific needs.

Description

iion serves as a comprehensive platform for game advertising, linking brands with game publishers across various gaming environments. This platform empowers advertisers to launch smooth ad campaigns via a self-service interface, facilitating interaction with audiences not only within games but also in their surrounding and broader contexts. For publishers, iion's fusiion solution enhances revenue potential by granting access to high-quality branded ads through international partnerships, which results in elevated CPMs. It bolsters in-game advertising by seamlessly embedding brands into the gaming experience, while also offering placements around and outside of games, thereby increasing exposure. The recent collaboration with PubMatic's OpenWrap further enriches monetization avenues for gaming publishers by broadening their advertiser network. iion is dedicated to streamlining game advertising by consolidating campaigns throughout the gaming experience, thereby equipping brands with innovative and effective engagement strategies. This commitment not only optimizes advertising efforts but also elevates the overall user experience in gaming.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Amazon Transparent Ad Marketplace (TAM) No 
EXADS Yes 
Prebid No 

Integrations

Amazon Transparent Ad Marketplace (TAM) Yes 
EXADS No 
Prebid Yes 

Pricing Details

$50
For 2000 Subscribers Billed Annually
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

TrafficHaus

Founded

2010

Country

United States

Website

www.traffichaus.com/advertisers.php

Vendor Details

Company Name

iion

Founded

2019

Country

Australia

Website

www.iion.io

Product Features

Alternatives

Alternatives