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Description

TrafficHaus is a cutting-edge ad serving platform designed to empower both publishers and advertisers with enhanced management of their inventory and financial resources. Created by publishers specifically for publishers, the platform operates on a variable CPM model, utilizing proprietary algorithms within a self-serve live bidding environment. In its initial rollout, the platform functions as a run-of-network option, allowing publishers to easily sell their inventory to their existing clientele without any cost barriers. Additionally, advertisers can leverage TrafficHaus to monetize their unsold inventory that might otherwise go unutilized. Users can choose ad size, placement, volume, geographic targeting, and device types for their campaigns, placing bids for traffic as desired. The platform's algorithm meticulously considers each advertiser's bid and budget, along with minimum thresholds established by either the publisher or the platform itself, while also factoring in geographical demographics and unique valuations based on both the bid and comparative data, ensuring optimal traffic distribution. This innovative approach not only maximizes revenue potential for publishers but also provides advertisers with a tailored advertising experience that aligns with their specific needs.

Description

Engage:BDR stands out as a top provider of video and display advertising solutions across various devices. Pioneering performance-oriented strategies for Display marketers, we were among the earliest online media companies to connect directly with publishers, leveraging our initial success to build a comprehensive omni-channel technology stack that benefits both publishers and advertisers. Our expert team and extensive reach have led to our recognition as the #1 entity in the Display advertising ecosystem by comScore, achieving a remarkable 97% market penetration in the United States, while also advancing into the Top 20 Video companies. Engage offers a premier mobile advertising marketplace that caters to desks, agencies, and brands, providing unique and transparent inventory tailored for programmatic buyers, publishers, and advertisers alike. Our advanced programmatic buying platform, First-Impression, enables data-driven media purchases across a diverse array of display, video, native, and audio inventory, ensuring optimal results for our clients. This commitment to innovation and transparency positions us as a leader in the evolving digital advertising landscape.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

EXADS Yes 

Integrations

EXADS No 

Pricing Details

$50
For 2000 Subscribers Billed Annually
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

TrafficHaus

Founded

2010

Country

United States

Website

www.traffichaus.com/advertisers.php

Vendor Details

Company Name

engage:BDR

Founded

2009

Country

United States

Website

engagebdr.com

Product Features

Product Features

Alternatives

Alternatives