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Average Ratings 0 Ratings

Total
ease
features
design
support

No User Reviews. Be the first to provide a review:

Write a Review

Description

Taptica operates as a global mobile advertising platform that is publicly traded and designed to assist leading brands in connecting with their most valuable users through an extensive variety of traffic sources. By utilizing proprietary technology and harnessing the power of big data along with advanced machine learning, Taptica facilitates effective media targeting on a large scale. The platform offers a cohesive environment where brands can engage more meaningfully with mobile audiences, ensuring that they reach relevant groups with precision. Our services include advanced targeting options and tools for reengagement throughout the mobile landscape. Additionally, we provide a cutting-edge programmatic platform, Tremor Video, which emphasizes storytelling through video content. Taptica is dedicated to maximizing revenue opportunities for publishers across all digital platforms by employing a robust tech stack that includes dynamic supply segmentation and quality assurance algorithms. Through these innovations, we ensure that our clients can effectively attract and retain their target audiences at scale.

Description

We develop an unparalleled range of analytics, automated decision-making, and combined programmatic and direct monetization solutions within the industry. It is essential for global publishers to maintain complete oversight of their operations; Telaria’s independent platform facilitates impartial choices leading to optimal revenue results. The launch of a specialized ad-server designed for video and Advanced TV allows for the comprehensive management, delivery, and reporting of both programmatic and directly sold inventory within a single interface. Real-time analytics dashboards consolidate first and third-party data into a unified view, equipping publishers with actionable insights to make informed decisions immediately. Our enhanced decision-making tools grant improved control over inventory safety and value, ensuring an exceptional CTV viewing experience. Furthermore, Telaria seamlessly integrates with all leading video demand partners. Our distinctive suite of tools, which includes a Demand Dashboard, simplifies the purchasing process and is supported by a dedicated team to assist at any time. This combination of features positions our clients to thrive in a competitive landscape.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Amagi
Bucksense
FreeWheel Beeswax
Google Marketing Platform
Growth Channel AI
JamLoop
Kochava
MediaMath
The Trade Desk

Integrations

Amagi
Bucksense
FreeWheel Beeswax
Google Marketing Platform
Growth Channel AI
JamLoop
Kochava
MediaMath
The Trade Desk

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Taptica

Founded

2011

Country

United States

Website

www.taptica.com

Vendor Details

Company Name

Telaria

Founded

2005

Country

United States

Website

telaria.com/vmp/

Product Features

Social Media Advertising

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

Product Features

Ad Server

A/B Testing
Ad Inventory Management
Ad Optimization
Banner Management
Conversion Tracking
Mobile Ad Serving
Native Ad Serving
Newsletter / Email Ad Serving
Referrals / Affiliates
Rich Media Ad Serving
Video Ad Serving

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

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Alternatives

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