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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

By developing the most comprehensive global cross-device digital identity graph available, Tapad has collaborated with various brands to enhance their digital marketing strategies for the future. This innovative Tapad Graph allows marketers to pinpoint customers or related households across different devices, facilitating essential applications in programmatic targeting, media analysis, attribution, and personalized marketing on a worldwide scale. Marketers can now engage with consumers across diverse devices while gaining deeper insights into their interaction points. Expand your outreach by connecting with consumers across a wider array of digital identifiers and uncovering new potential leads. Enhance your existing data sets by integrating new devices to broaden your reach. Tailor your messaging effectively across paid, earned, and programmatic campaigns. Furthermore, Tapad partners with brands, agencies, and platforms to incorporate device identifiers from their systems or data repositories, enriching their graph with additional devices at both household and individual levels, ultimately driving more effective marketing outcomes. This collaborative approach ensures that brands can stay ahead in the rapidly evolving digital landscape.

Description

Tie is a modern website visitor identification and data enrichment platform designed to unlock more value from existing traffic. It helps marketers de-anonymize their most important visitors by revealing verified contact and demographic data. Unlike legacy tools, Tie allows brands to choose who to identify from up to 90% of website traffic. Marketers can prioritize high-intent actions such as cart abandonment, repeat visits, or product views. The platform offers multiple match algorithms to fine-tune lead quality, volume, and email deliverability. Tie integrates seamlessly with email platforms, ad tools, and CRM systems for real-time activation. Privacy is built into the core, with compliant data sources and explicit opt-in requirements. Tie empowers brands to grow email lists, recover abandoned carts, and increase lifetime value. It helps companies move from renting audiences to owning them. Tie turns traffic into predictable revenue growth.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Amazon No 
Centro Basis Yes 
DV Publisher Suite Yes 
Flashtalking Yes 
FreeWheel Beeswax Yes 
HubSpot CRM No 
HubSpot Customer Platform No 
Innovid Yes 
MSIGHTS Yes 
Noko Yes 
OpenX Yes 
Resonate Yes 
Salesforce No 
Sendlane No 
Shopify No 
Sizmek Ad Suite Yes 
TikTok No 
Treasure Data Yes 
Twine Yes 

Integrations

Amazon Yes 
Centro Basis No 
DV Publisher Suite No 
Flashtalking No 
FreeWheel Beeswax No 
HubSpot CRM Yes 
HubSpot Customer Platform Yes 
Innovid No 
MSIGHTS No 
Noko No 
OpenX No 
Resonate No 
Salesforce Yes 
Sendlane Yes 
Shopify Yes 
Sizmek Ad Suite No 
TikTok Yes 
Treasure Data No 
Twine No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

$499 per month
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Tapad

Founded

2010

Country

United States

Website

www.tapad.com

Vendor Details

Company Name

Tie

Founded

2021

Country

United States

Website

meettie.com

Product Features

Product Features

Retargeting

A/B Testing No 
Audience Targeting No 
Behavioral Targeting No 
Conversion Tracking No 
Geo Targeting No 
Mobile Retargeting No 
Personalization No 
Recommendation Engine No 
Social Media Retargeting No 

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