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Description
Sprinklr Marketing & Advertising stands out as an AI-driven enterprise platform designed for comprehensive campaign management, seamlessly integrating the entire marketing and advertising workflow across more than 30 digital, social, and paid channels into a single cohesive system. This innovative solution empowers global teams to efficiently plan, create, publish, manage, and analyze their campaigns, ensuring consistency, adherence to governance, and access to real-time insights. By bringing together campaign planning, content development, approval processes, and cross-channel publishing, it allows teams to effectively coordinate creative production and execution from one central hub, all while maintaining brand compliance through role-based access and audit trails. The platform's embedded AI enhances the creative process by offering generative brief and content recommendations, along with performance optimization insights and comprehensive reporting that highlight the factors influencing audience engagement and return on investment. Additionally, this approach fosters collaboration among team members, making it easier to adapt strategies in response to evolving market dynamics.
Description
The foremost technology for connecting with your audience through tailored and pertinent communications across both Print and Digital media channels. Enhance teamwork, visual representation, and the speed of delivery for your 1:1 multichannel marketing initiatives. Introducing the innovative Circle GUI, which now enhances XMPie's Cross Media dashboard, providing a comprehensive and cohesive perspective for managing touch points as well as executing and tracking the entire multichannel campaign. The Circle interface boasts an easy-to-navigate design that supports interactive diagramming and visualization throughout all stages of a multichannel marketing strategy—ranging from initial ideas to campaign development, implementation, and outcome assessment. Both service providers and agencies, along with their clients, can collaboratively design, visualize, plan, construct, and automate personalized multichannel communication campaigns at every phase of their progress, ensuring a streamlined approach to achieving marketing goals. This collaborative environment fosters creativity and efficiency, making it easier to adapt to evolving market demands.
API Access
Has API
No
API Access
Has API
No
Integrations
DynamicsPrint
No
Facebook
Yes
Google Analytics
Yes
Instagram
Yes
Mailchimp
Yes
Microsoft 365
Yes
Oracle Cloud Infrastructure
Yes
PrintVis
No
Salesforce
Yes
Slack
Yes
Integrations
DynamicsPrint
Yes
Facebook
No
Google Analytics
No
Instagram
No
Mailchimp
No
Microsoft 365
No
Oracle Cloud Infrastructure
No
PrintVis
Yes
Salesforce
No
Slack
No
Pricing Details
Custom, quote-based pricing
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
Yes
Free Version
Yes
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
Yes
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
Yes
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
Sprinklr
Founded
2009
Country
United States
Website
www.sprinklr.com/products/marketing-and-advertising/
Vendor Details
Company Name
XMPie
Founded
2000
Country
United States
Website
www.xmpie.com
Product Features
Campaign Management
Channel Management
Yes
Contact Database
No
Email Marketing
No
Event Triggered Actions
No
Lead Management
No
Multi-Campaign
Yes
Content Creation
Advertising Content Creation
Yes
Case Study Creation
No
Collaboration Tools
No
Content Calendar
Yes
Content Creator Marketplace
No
Content Curation
No
Content Planning
Yes
Content Topic Research
No
Create Reports
Yes
Marketing Content Creation
No
Quiz Creation
No
Sales Content Creation
No
Template Creation
Yes
User-Generated Content
No
Video Content Creation
No
Visual Content Creation
No
Written Content Creation
No
Marketing Analytics
A/B Testing
Yes
Campaign Management
Yes
Channel Attribution
No
Customer Journey Mapping
Yes
Dashboard
Yes
Performance Metrics
Yes
Predictive Analytics
No
ROI Tracking
No
Social Media Metrics
Yes
Website Analytics
No
Social Media Advertising
Ad Buying
No
Ad Creation
No
Bulk Advertising
No
Campaign Management
Yes
Collaboration Tools
No
Comment / Reply Moderation
No
Digital Asset Management
No
Reporting / Analytics
No
Retargeting
No
Roles / Permissions
No
Product Features
Content Creation
Advertising Content Creation
No
Case Study Creation
No
Collaboration Tools
No
Content Calendar
No
Content Creator Marketplace
No
Content Curation
No
Content Planning
No
Content Topic Research
No
Create Reports
No
Marketing Content Creation
No
Quiz Creation
No
Sales Content Creation
No
Template Creation
No
User-Generated Content
No
Video Content Creation
No
Visual Content Creation
No
Written Content Creation
No
Customer Advocacy
Advocate Management
No
Campaign Management
No
Communication Management
No
Community Management
No
Gamification
No
Referral Tracking
No
Reporting/Analytics
No
Rewards Program
No
Social Engagement
No
Data Visualization
Analytics
No
Content Management
No
Dashboard Creation
No
Filtered Views
No
OLAP
No
Relational Display
No
Simulation Models
No
Visual Discovery
No
Desktop Publishing
For Newspapers / Magazines
No
For Printing
No
For eBooks
No
HTML Import / Export
No
Handles Database Formats
No
Image Editing
No
Multiple Editing Layers
No
Object Snapping / Grouping
No
PDF Export / Import
No
Templates
No
Marketing Analytics
A/B Testing
No
Campaign Management
No
Channel Attribution
No
Customer Journey Mapping
No
Dashboard
No
Performance Metrics
No
Predictive Analytics
No
ROI Tracking
No
Social Media Metrics
No
Website Analytics
No
Marketing Automation
A/B Testing
Yes
Analytics / ROI Tracking
No
Artificial Intelligence
No
Content / Blogging Platform
No
Customizable CTAs
Yes
Drip Campaigns
Yes
Dynamic Content
Yes
Landing Pages / Web Forms
No
Lead Scoring
Yes
Sales Intelligence
Yes
Search Marketing
Yes
Segmentation
Yes
Social Marketing
Yes
Website Visitor Tracking
Yes
Video Editing
3D Video Editing
No
Audio Tools
No
Brand Overlay
No
Collaboration
No
Media Library
No
Social Sharing
No
Speed Adjustment
No
Split / Merge
No
Supports HD Resolution
No
Text Overlay
No
Video Capture
No
Video Stabilization
No
