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Description

Sprinklr Insights is an AI-native consumer intelligence platform that gives enterprises real-time consumer, competitor, and market intelligence from 30+ channels without the noise. It unifies the core listening and intelligence workflows that includes social listening, brand monitoring, Voice of the Customer, crisis management, and competitive intelligence on a single platform, turning fragmented conversations across social, digital, news, and review sources into clear, actionable recommendations. With more than a decade of purpose-built AI for unstructured data, Sprinklr Insights helps brands understand audiences, protect reputation, and make smarter, data-backed decisions. Key Features Most Comprehensive Channel Coverage: Integrates 30+ social and digital channels, 400K+ media sources, and 1B+ websites and review sites, plus the ability to ingest owned data, for a full 360-degree view of customer feedback. Social Listening: Monitor market conversations across 30+ channels, 400K+ media sources, and 1B+ websites and review sites for a full 360-degree view. Brand Monitoring and Reputation Management: Track mentions, KPIs, sentiment, and trends, and benchmark brand perception against competitors. Voice of the Customer: Capture feedback on products and services, spot trends, understand critical consumer needs and manage your online reputation effectively. PR and Crisis Management: Detect reputation threats early, get real-time alerts, and route insights to the right teams for a fast response. Sentiment Analysis: AI-powered sentiment and emotion detection across text, video, audio, and images, delivering 90%+ accurate, contextual insights. Competitive Intelligence: Compare performance, engagement, and sentiment across competitor brands

Description

Utilize top-tier predictive analytics, powered by the most extensive consumer dataset on the market, to assess brand campaigns across various channels. Experience Brand Lift KPIs in a way that sets a new standard. Access insights on Linear, Addressable, CTV, and Digital advertising through a single on-demand dashboard, all while benefiting from unmatched data scale. Say goodbye to uncertainty about whether your campaign achieved specific behavioral objectives; instead, review actual delivery metrics by publisher or audience. Upwave not only plans and measures but also enhances brand marketing efforts. Our unparalleled digital network facilitates swift and precise data collection from millions of everyday consumers, ensuring real-time dashboards that provide the most current and accurate brand insights, all available in one user-friendly platform. The seamless integration with DSPs and social media platforms allows for bid optimization and audience targeting to amplify marketing effectiveness. Our clientele spans a wide range of industries, including consumer packaged goods (CPG), technology, and financial services, as well as some of the largest advertising agencies globally, highlighting the versatility and reach of our services. Every campaign is an opportunity to refine strategies and drive exceptional results.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Discord Yes 
Facebook Yes 
Instagram Yes 
Mailchimp Yes 
Microsoft 365 Yes 
Oracle Cloud Infrastructure Yes 
Pinterest Yes 
Reddit Yes 
Salesforce Yes 
Slack Yes 
Snapchat Yes 
Stripe Yes 
Tableau Yes 
Telegram Yes 
TikTok Yes 
Twitch Yes 
VK Yes 
WordPress Yes 
YouTube Yes 
tvScientific No 

Integrations

Discord No 
Facebook No 
Instagram No 
Mailchimp No 
Microsoft 365 No 
Oracle Cloud Infrastructure No 
Pinterest No 
Reddit No 
Salesforce No 
Slack No 
Snapchat No 
Stripe No 
Tableau No 
Telegram No 
TikTok No 
Twitch No 
VK No 
WordPress No 
YouTube No 
tvScientific Yes 

Pricing Details

Custom quote-based pricing
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Sprinklr

Founded

2009

Country

United States

Website

www.sprinklr.com/products/consumer-intelligence/

Vendor Details

Company Name

Upwave

Founded

2012

Country

United States

Website

www.upwave.com

Product Features

Brand Management

Approval Process Control No 
Artwork Management No 
Asset Management No 
Change Management No 
Fulfillment Distribution No 
Project Management No 

Media Monitoring

Alerts / Notifications Yes 
Broadcast Media Monitoring No 
Content Translation No 
Dashboards / Reporting Yes 
Export Results No 
Online News Monitoring No 
Podcast Monitoring No 
Print Media Monitoring No 
Social Media Monitoring Yes 

Reputation Management

Campaign Management No 
Gamification No 
Response Management No 
Review Generation No 
Review Monitoring No 
Sentiment Analysis Yes 
Social Media Metrics No 
Social Media Monitoring Yes 
White Label No 

Product Features

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

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