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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

A Comprehensive Social Media Marketing Solution. Achieve growth by gaining insights into your audience, crafting content they adore, evaluating engagement metrics, and enhancing cross-channel interactions. Regardless of the complexity of your challenges, we have everything you need fully addressed. Socialbakers simplifies the process of developing and implementing an ideal social media marketing plan, encompassing everything from content scheduling to audience insights to detailed budgeting. Gain clarity on your true audience personas through comprehensive multichannel data analysis, spanning web and social platforms. Our AI swiftly processes your first-party data, converting it into actionable personas with just one click. By minimizing the time and cost associated with audience research, you can move beyond costly traditional surveys and leverage your first-party digital information instead. The Socialbakers AI reveals your audience’s interests and preferred content types, enabling you to consistently refine your campaign approach for optimal results. With these insights, you can ensure that your marketing strategies resonate deeply with your target demographic.

Description

Sotrender is an analytics and reporting tool that helps marketers understand and drive their social media performance. Thanks to AI-fuelled solutions and reliable data, analyzing & reporting social media results can be quick and efficient. As benchmarking is also essential in data-driven marketing, Sotrender makes it easy to track competitors’ social KPIs - both organic and paid. Here are some of Sotrender's main advantages: - easily accessible marketing data: reach, engagement, user demography, content overview and many more, - pivotal Facebook, Instagram, LinkedIn and TikTok metrics in one place, including historical data, - quick, comprehensive reports that help to significantly decrease the workload and visibly optimize a marketer’s working time, - possibility to benchmark organic or paid company results against selected competitors or the whole industry, - insights into competitors’ monthly ad spend and set campaign goals, - AI-driven Meta ads optimization.

API Access

Has API No 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

Facebook Yes 
Instagram Yes 
X (Twitter) Yes 
Dataddo Yes 
Dropbox Yes 
Google Analytics Yes 
LinkedIn No 
Microsoft PowerPoint Yes 
Rivery Yes 
Tableau Yes 
TikTok No 
YouTube Yes 
Zoho Directory Yes 

Integrations

Facebook Yes 
Instagram Yes 
X (Twitter) Yes 
Dataddo No 
Dropbox No 
Google Analytics No 
LinkedIn Yes 
Microsoft PowerPoint No 
Rivery No 
Tableau No 
TikTok Yes 
YouTube No 
Zoho Directory No 

Pricing Details

$200 per month
Free Trial Yes 
Free Version No 

Pricing Details

$72 a month with 5 profiles
The Essential package gives 3 users access to the application. Users can analyze up to 5 profiles and get:
- 90 days of historical data,
- PDF, PPTX, XLS reports,
- Sotrender Ads module.

Our most popular package, the Expert package, includes:
- One year of historical data,
- Communication strategy analysis,
- Scheduled reports,
- Meta Ads Optimization,
- 30 profiles available for analysis by an unlimited number of users.

For more detailed information about our packages, visit our pricing page.
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs No 
Webinars Yes 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs No 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Socialbakers

Founded

2008

Country

Czech Republic

Website

www.socialbakers.com

Vendor Details

Company Name

Sotrender

Founded

2010

Country

Poland

Website

sotrender.com

Product Features

Audience Intelligence

AI / Machine Learning No 
Audience Segmentation No 
Competitive Intelligence No 
Content Tracking No 
Data Visualization No 
Data-Driven Insights No 
Filters / Search No 
Image Recognition No 
Sentiment Analysis No 
Social Listening No 
Social Media Analytics No 
Trend Tracking No 

Influencer Marketing

CRM No 
Campaign Management No 
Faceted Search / Filtering No 
Influencer Discovery No 
Payment Tracking No 
ROI Tracking No 
Social Media Monitoring No 

Social Media Analytics Tools

Campaign Analytics No 
Competitor Monitoring No 
Customizable Reports No 
Engagement Tracking No 
Influencer Tracking No 
Multi-Channel Data Collection No 

Social Media Management

Automated Publishing No 
Brand Tracking No 
Content Management No 
Customer Engagement No 
Multi-Account Management No 
Multi-User Collaboration No 
Post Scheduling No 
Reporting/Analytics No 
Social Media Monitoring No 

Social Media Marketing

Analytics Yes 
Automated Publishing No 
Contact Management Yes 
Content Management Yes 
Conversion Tracking No 
Customer Targeting Yes 
Keyword Filtering Yes 
Multi-Account Management Yes 
Post Scheduling Yes 

Product Features

Reporting

Customizable Dashboard No 
Data Source Connectors No 
Drag & Drop No 
Drill Down No 
Email Reports No 
Financial Reports No 
Forecasting No 
Marketing Reports Yes 
OLAP No 
Report Export Yes 
Sales Reports No 
Scheduled / Automated Reports Yes 

Social Media Analytics Tools

Campaign Analytics Yes 
Competitor Monitoring Yes 
Customizable Reports Yes 
Engagement Tracking Yes 
Influencer Tracking No 
Multi-Channel Data Collection Yes 

Social Media Marketing

Analytics Yes 
Automated Publishing No 
Contact Management No 
Content Management Yes 
Conversion Tracking Yes 
Customer Targeting No 
Keyword Filtering No 
Multi-Account Management Yes 
Post Scheduling No 

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