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Average Ratings 1 Rating
Description
Smoot is a cutting-edge advertising platform powered by AI that combines emotional context, brand identity, and analytical intelligence to enhance media campaigns and optimize publisher revenue. By analyzing videos, images, and text in real-time, it detects the emotions of the audience and aligns advertisements with contexts that resonate, ensuring that your message is delivered to viewers when they are most receptive. For advertisers, Smoot offers a modern alternative to traditional, cookie-based targeting by providing emotionally aware media delivery across various formats, including video, display, and connected television, which minimizes waste and enhances performance indicators such as engagement and completion rates. Additionally, it integrates with fraud detection systems to maintain the integrity of campaigns. For publishers, Smoot acts as an AI-driven monetization solution, consolidating demand from Google Open Bidding, Amazon TAM, over 20 supply-side platforms, and direct sales, which helps to maximize cost per thousand impressions (CPM) through intelligent header bidding. The platform's AI continuously learns from the feedback received on campaigns and recommends actionable optimizations, further improving effectiveness. In summary, Smoot not only elevates advertising efficiency but also fosters stronger connections between brands and their audiences.
Description
Traffic Roots offers a programmatic advertising platform tailored for agencies, media buyers, and brands, emphasizing that not all such platforms are the same. With the Traffic Roots DSP, you can effectively reach your target audience with great accuracy, while also updating campaigns and monitoring reports in real time. Experience an instant boost in website traffic and user engagement, as our advanced ad targeting data connects you with consumers seamlessly. Ensure your brand remains visible in the digital space, featuring advertisements on popular apps and lifestyle publications. If you seek coverage in mainstream media, we cater to a wide range of interests, from general news to niche topics like CBD, cannabis, politics, and even adorable puppies. As a rapidly evolving and forward-thinking advertising technology firm, Traffic Roots is dedicated to enhancing revenue for the digital ecosystem, particularly within the cannabis sector. Our commitment to building, transforming, and improving technology at an impressive scale sets us apart as leaders in innovation. By continuously adapting and expanding our offerings, we strive to meet the diverse needs of our clients and the ever-changing market landscape.
API Access
Has API
No
API Access
Has API
No
Integrations
Amazon Transparent Ad Marketplace (TAM)
Yes
DoubleVerify
Yes
Oracle Moat
Yes
Integrations
Amazon Transparent Ad Marketplace (TAM)
No
DoubleVerify
No
Oracle Moat
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
Smoot AI
Founded
2023
Country
Spain
Website
www.smoot.ai/
Vendor Details
Company Name
Traffic Roots
Founded
2016
Country
United States
Website
trafficroots.com/advertising/