Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
The system automatically tracks and monitors all data points in your MMP on a daily basis. Daily notifications are provided for any campaigns and creatives that affect your ROAS or exhibit unusual behavior. It oversees campaign and creative metrics, sending alerts whenever these metrics exceed predefined thresholds. Regardless of your data storage location, Segwise enables effortless, no-code integration with all data sources. Among its key features are anomaly detection, alerting capabilities, and monitoring of cost-per-custom-event, which collectively offer a thorough insight into campaign performance. Additionally, Segwise evaluates the effects of product updates and LiveOps changes—such as new app versions, tests, and promotional offers—providing a well-rounded view of both revenue and retention metrics. Users have the opportunity to begin with a 14-day free trial that requires no credit card or engineering resources, allowing them to set up in just two minutes. The platform’s seamless integration with a variety of data sources ensures a user-friendly, no-code experience that eliminates the need for technical intervention while empowering users to optimize their campaigns effectively.
Description
The iGaming Audience Platform combines a Data Management Platform (DMP), Demand-Side Platform (DSP), and an Ad Server to create a comprehensive environment for media buyers to effectively plan, acquire, and monitor advertising in real-time. Leveraging extensive data and advanced machine learning algorithms, we enable the instantaneous transfer of information to the DSP, ensuring precise targeting and successful campaign management. With Delta Big Data enhancing the reporting functions of our Ad Server, clients can now confirm that their campaigns have successfully reached intended demographic segments for the first time. The Delta Projects Audience Station (DMP) empowers users to pinpoint and manage their target audiences accurately. By effectively identifying and segmenting these groups, advertisers can significantly enhance the impact of their campaigns. The Audience Station provides insights into optimal targeting strategies and timing, allowing marketers to analyze the behavior of iGaming customers, observe spending patterns, gauge purchase intentions, assess product appeal, evaluate audience performance, and much more. This robust platform ultimately supports a more informed and effective advertising approach.
API Access
Has API
No
API Access
Has API
No
Integrations
Adjust
Yes
Amazon Redshift
Yes
Amplitude
Yes
App Store
Yes
AppsFlyer
Yes
Branch
Yes
CleverTap
Yes
Databricks
Yes
Firebase
Yes
Google AdMob
Yes
Integrations
Adjust
No
Amazon Redshift
No
Amplitude
No
App Store
No
AppsFlyer
No
Branch
No
CleverTap
No
Databricks
No
Firebase
No
Google AdMob
No
Pricing Details
No price information available.
Free Trial
Yes
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
Yes
Vendor Details
Company Name
Segwise
Country
United States
Website
www.segwise.ai/
Vendor Details
Company Name
Delta Projects
Founded
2002
Country
Sweden
Website
igamingaudience.com/full-stack-platform/
Product Features
Product Features
Ad Server
A/B Testing
No
Ad Inventory Management
No
Ad Optimization
No
Banner Management
No
Conversion Tracking
No
Mobile Ad Serving
No
Native Ad Serving
No
Newsletter / Email Ad Serving
No
Referrals / Affiliates
No
Rich Media Ad Serving
No
Video Ad Serving
No
Data Management Platforms (DMP)
Ad Network Integration
No
Analytics / ROI Tracking
No
Audience Targeting
No
Behavioral Analytics
No
CRM
No
Campaign Management
No
Competitive Analysis
No
Customer Journey Mapping
No
Data Capture / Transfer
No
Data Classification
No
Data Visualization
No
Video Advertising
Ad Optimization
No
Collaboration Tools
No
Creative Asset Management
No
Demand-Side Platform (DSP)
No
Design Ads
No
Display Advertising
No
In-App Video
No
Media Buying
No
Reporting / Analytics
No
Social Advertising
No
Supply-Side Platform (SSP)
No
Video Monetization
No