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Description
As marketing teams encounter mounting pressure to achieve more with limited resources, distinguishing their message amidst the clutter of marketing communication to reach an attentive audience can be quite difficult. Although techniques such as segmentation, predictive modeling, and rigorous testing can enhance the efficacy of individual interactions with customers, they do not fully encompass the myriad daily challenges faced in marketing. Marketers are tasked with juggling competing objectives from various business units, managing an array of marketing initiatives while adhering to constraints like channel capacities, controlling budget allocations, and following customer contact regulations. Additionally, internal power struggles can complicate matters further. In a multiproduct organization boasting numerous campaigns and a vast customer base, determining the appropriate campaigns for each customer becomes a critical question. An intuitive user interface empowers marketers to conduct what-if analyses effortlessly, allowing them to identify the optimal offers for specific customers, as well as gain insights into how adjustments in business constraints might influence results. This capability not only enhances decision-making but also streamlines the marketing process significantly.
Description
What Marketing Converts? - WhatConverts provides a complete call tracking, lead capture, and reporting platform that gives marketers the power to "See What Market Converts!"
Capture phone calls, chats, web forms, and eCommerce transactions.
Trusted by over 10,000 companies and marketing professionals for tracking, managing and reporting all in one place
Marketing professionals use this tool to monitor, manage, and report on PPC, SEO, and Social campaigns.
WhatConverts is a fully featured call tracking platform. Our software solution is an all-in-one solution that can be used as a standalone solution. To enhance functionality, we can also integrate with other software platforms.
All of the above are included: Call, Chat, Form, Chat, and eCommerce tracking.
All the tools you need for real-time reporting and lead management in one platform. The solution provides a comprehensive set of tools for tracking website chat sessions, eCommerce transactions and custom online events, as well as integrated reporting for quotable leads and total lead management.
API Access
Has API
No
API Access
Has API
Yes
Integrations
Bing
No
Cognito Forms
No
Easyflow
No
Eventist
No
Google Ads
No
HubSpot CRM
No
HubSpot Customer Platform
No
Integrately
No
LiveChat
No
Mailshake
No
Integrations
Bing
Yes
Cognito Forms
Yes
Easyflow
Yes
Eventist
Yes
Google Ads
Yes
HubSpot CRM
Yes
HubSpot Customer Platform
Yes
Integrately
Yes
LiveChat
Yes
Mailshake
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
$30.00/month
Plus Plan - $30/month
Pro Plan - $50/month
Elite Plan - $80/month
Agency Pro Plan - $200/month
Agency Elite Plan - $400/month
For the Enterprise Plan, contact 1-888-375-0484
Pro Plan - $50/month
Elite Plan - $80/month
Agency Pro Plan - $200/month
Agency Elite Plan - $400/month
For the Enterprise Plan, contact 1-888-375-0484
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
SAS Institute
Founded
1976
Country
United States
Website
www.sas.com/content/dam/SAS/en_us/doc/factsheet/sas-marketing-optimization-101287.pdf
Vendor Details
Company Name
WhatConverts
Founded
2015
Country
United States
Website
www.whatconverts.com
Product Features
Marketing Analytics
A/B Testing
No
Campaign Management
Yes
Channel Attribution
No
Customer Journey Mapping
No
Dashboard
No
Performance Metrics
No
Predictive Analytics
Yes
ROI Tracking
No
Social Media Metrics
No
Website Analytics
No
Product Features
Call Tracking
CRM
Yes
Call Log
No
Call Recording
Yes
Call Routing
Yes
Caller Identification
Yes
Campaign Management
Yes
Conversion Tracking
Yes
IVR / Voice Recognition
Yes
Keyword Tracking
Yes
Campaign Management
Channel Management
Yes
Contact Database
Yes
Email Marketing
No
Event Triggered Actions
No
Lead Management
Yes
Multi-Campaign
Yes
IVR
Call Center
No
Call Logging
Yes
Call Recording
Yes
Call Routing
Yes
Multiple Scripts
Yes
Phone Key Input
Yes
Survey Management
No
Text to Speech
No
Voice Customization
Yes
Voice Mail
Yes
Lead Capture
Business Card / Badge Scanning
No
Dashboard
Yes
Data Extraction
Yes
Lead Distribution
Yes
Lead Notifications
Yes
Lead Nurturing
No
Lead Qualification
Yes
Lead Scoring
Yes
Online Forms
No
Lead Management
Activity Tracking
Yes
Campaign Management
Yes
Lead Capture
Yes
Lead Distribution
Yes
Lead Nurturing
No
Lead Scoring
Yes
Lead Segmentation
Yes
Pipeline Management
No
Prospecting Tools
No
Source Tracking
Yes
Marketing Analytics
A/B Testing
Yes
Campaign Management
Yes
Channel Attribution
Yes
Customer Journey Mapping
Yes
Dashboard
Yes
Performance Metrics
Yes
Predictive Analytics
No
ROI Tracking
Yes
Social Media Metrics
No
Website Analytics
No
