Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
SAS 360 Match is a comprehensive online publishing platform that empowers users to manage the online advertising process, allowing for the delivery of more relevant content tailored to their audience. This solution is adaptable across various platforms, including mobile devices and video outputs. Furthermore, SAS 360 Match enhances operational efficiency by offering features such as sales order management, simulation-based forecasting, ad serving, and business intelligence tools, enabling businesses to make quicker, more informed decisions. Users can leverage SAS 360 Match to oversee sales orders, predict and simulate inventory levels, refine pricing strategies, target ad placements effectively, generate billing and invoicing reports, and analyze ad delivery performance. Additionally, this platform facilitates connections between online content providers selling ad space on their digital channels and advertisers looking to engage with their website visitors, thus streamlining the advertising ecosystem. Ultimately, SAS 360 Match not only optimizes advertising efforts but also fosters better collaboration between content creators and advertisers.
Description
ZypTV serves as a programmatic platform designed specifically for media buyers, facilitating the connection between streaming TV advertisers and their local audiences across various screens. This platform supports both local and national brands that play vital roles in our daily lives, enriching the communities and neighborhoods we inhabit. Through ad-supported local news and entertainment content, ZypTV enables users to engage with the businesses that are integral to their communities. By integrating the capabilities of a demand-side platform, ZypTV enhances the reach and effectiveness of traditional local media, allowing local businesses to effectively connect with their customer base. The evolution of streaming TV has significantly transformed consumer behavior, empowering local broadcast media with the advantages of digital advertising. However, executing local programmatic streaming TV presents unique challenges due to the enormous scale and automation needed to manage thousands of small, geo-targeted campaigns simultaneously, showcasing the complexity and innovation required in this space. This dynamic environment underscores the importance of adapting to new technologies to meet the needs of both advertisers and consumers.
API Access
Has API
No
API Access
Has API
No
Integrations
No details available.
Integrations
No details available.
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
SAS Institute
Founded
1976
Country
United States
Website
documentation.sas.com/doc/es/iapcdc/1.0/iapug/sasia_overview.htm
Vendor Details
Company Name
ZypMedia
Country
United States
Website
www.zypmedia.com
Product Features
Ad Server
A/B Testing
No
Ad Inventory Management
No
Ad Optimization
Yes
Banner Management
No
Conversion Tracking
No
Mobile Ad Serving
No
Native Ad Serving
No
Newsletter / Email Ad Serving
No
Referrals / Affiliates
No
Rich Media Ad Serving
No
Video Ad Serving
No
Product Features
Ad Server
A/B Testing
No
Ad Inventory Management
No
Ad Optimization
No
Banner Management
No
Conversion Tracking
No
Mobile Ad Serving
No
Native Ad Serving
No
Newsletter / Email Ad Serving
No
Referrals / Affiliates
No
Rich Media Ad Serving
No
Video Ad Serving
No