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Average Ratings 0 Ratings

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ease
features
design
support

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Write a Review

Description

SAP's Enterprise Consent and Preference Management empowers businesses to cultivate customer relationships grounded in transparency and control by utilizing effective consent and preference management tools. By implementing SAP's robust solutions, companies can earn their customers' trust, providing the level of transparency and control over personal data that modern consumers expect. This approach not only fosters trust but also ensures compliance with various regional data protection regulations, including GDPR, CCPA, and LGPD. Through SAP's platform, organizations can efficiently oversee customer consent, preference settings, and data management from a single, centralized source. The system allows for the clear presentation of consent requests related to terms of service, e-privacy policies, cookie usage, and marketing communication preferences. In addition, it enables the collection, storage, and tracking of consent and preferences within a centralized repository that adheres to regional guidelines, offering access to a comprehensive history or audit log for accountability and oversight. This all-encompassing management framework not only enhances customer engagement but also reinforces a culture of compliance and respect for customer choices.

Description

Sparq serves as a platform for customer insights that reveals valuable earned data. By employing a relationship-centered approach, it enhances customer profiles with each interaction, yielding deeper insights into customer behavior. Attributes such as motivation, preferences, and beliefs are transformed into actionable data points. This comprehensive understanding brings significant value, boosting customer acquisition, improving retention, and enhancing overall satisfaction. The method of progressive profiling ensures that unique insights are gathered that cannot be sourced elsewhere. Sparq stands out as a premier provider of continuously refreshed insights regarding customer preferences, priorities, and buying habits, all acquired with proper consent. Furthermore, every client of Vision Critical is paired with a dedicated Customer Success Manager, who offers expert advice based on nearly two decades of experience in the customer insights field, ensuring effective recruitment and engagement strategies. Ultimately, this combination of cutting-edge data analysis and personalized support allows businesses to stay ahead in understanding their customers.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Data Secure Yes 
Judge.me No 
SAP Store Yes 
Stamped No 

Integrations

Data Secure No 
Judge.me Yes 
SAP Store No 
Stamped Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

SAP

Founded

1972

Country

Germany

Website

www.sap.com/products/customer-consent.html

Vendor Details

Company Name

Alida

Founded

2000

Country

Canada

Website

www.alida.com/alida-sparq

Product Features

Consent Management Platforms

Additional Users / Permissions No 
Automatic Cookie-Blocking No 
CCPA Compliance No 
CMS Integration No 
Cookie Crawling No 
Design/Branding Customization No 
Fingerprinting No 
GDPR Compliance No 
IAB Compliance No 
Reporting / Analytics No 
Responsive Design No 
Subdomains Compatibility No 
Tag Manager Integration No 
Whitelabel Solution No 

Data Privacy Management

Access Control No 
CCPA Compliance No 
Consent Management No 
Data Mapping No 
GDPR Compliance No 
Incident Management No 
PIA / DPIA No 
Policy Management No 
Risk Management No 
Sensitive Data Identification No 

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics No 
Campaign Management No 
Customer Profiles No 
Customer Segmentation No 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization No 
Predictive Modeling No 

Customer Experience

Action Management No 
Analytics No 
Customer Segmentation No 
Dashboard No 
Feedback Management No 
Knowledge Management No 
Multi-Channel Collection No 
Sentiment Analysis No 
Survey Management No 
Text Analysis No 
Trend Analysis No 

Data Privacy Management

Access Control No 
CCPA Compliance No 
Consent Management No 
Data Mapping No 
GDPR Compliance No 
Incident Management No 
PIA / DPIA No 
Policy Management No 
Risk Management No 
Sensitive Data Identification No 

Market Research

Benchmarking No 
Compensation Management No 
Data Management No 
Email / Online No 
Face-to-Face No 
Panel Management No 
Paper-Based No 
Phone-Based No 
Sample Management No 
Statistical Analysis No 
Survey Management No 

Web Analytics

Campaign Management No 
Conversion Tracking No 
Form Analytics No 
Goal Tracking No 
Keyword Tracking No 
Multiple Site Management No 
Pageview Tracking No 
Referral Source Tracking No 
Site Search Tracking No 
Time on Site Tracking No 
User Interaction Tracking No 

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