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Description

RollWorks can help you grow your revenue, whether you're just starting out or scaling up. Account-based programs deliver the right message to the right audience on the right channel at exactly the right time. No matter what your goal, you can turn your target accounts into new business opportunities or expansion. Your marketing plans will be built upon this foundation. Identify your ideal customer profile and target accounts. Find key contacts. Run effective cross-channel campaigns. With ads and automation, engage your ICP, target accounts and key buyers. You have full visibility into your impact. You can measure the effectiveness of your ABM at both an account and contact level. This ABM planning template deck is ready-to-go and boss-approved. It will help you get major props at your next meeting. It was created by us for you to make it yours.

Description

SWZD's Intelligent ABM allows you to plan and execute a more efficient conversion-powered ABM strategy using best-in-class data. SWZD and Aberdeen have joined forces to offer B2B tech sellers unparalleled scale, quality, and diversity of data. Combining SWZD's first-party data insights and Aberdeen's third party data insights, you can now see the entire buying group - from the boardroom down to the server rooms. This actionable intent data can be used to identify, prioritize and engage accounts based on actual buying propensity. Marketing & Sales teams will now be able to guide their account-based marketing programs with precision thanks to built-in features such as target account prioritization, data appends and lookalike expansion.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Adobe Marketo Engage Yes 
Salesforce Yes 
Axis LMS Yes 
Bombora Yes 
Crossbeam Yes 
Dreamdata.io Yes 
HubSpot Marketing Hub Yes 
Intelligent ABM No 
Opensense Yes 
Truto Yes 
Wufoo Yes 
Zapier Yes 

Integrations

Adobe Marketo Engage Yes 
Salesforce Yes 
Axis LMS No 
Bombora No 
Crossbeam No 
Dreamdata.io No 
HubSpot Marketing Hub No 
Intelligent ABM Yes 
Opensense No 
Truto No 
Wufoo No 
Zapier No 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

RollWorks

Founded

2007

Country

United States

Website

www.rollworks.com

Vendor Details

Company Name

Spiceworks Ziff Davis

Founded

2020

Country

United States

Website

swzd.com

Product Features

Account Based Marketing

Analytics Yes 
Campaign Personalization Yes 
Customer Segmentation Yes 
Engagement Monitoring Yes 
Lead Nurturing Yes 
Lead Scoring No 
Progress Tracking Yes 
Prospecting Tools Yes 
Target Account Identification Yes 

Lead Generation

Contact Discovery Yes 
Contact Import/Export Yes 
Lead Capture Yes 
Lead Database Integration No 
Lead Nurturing Yes 
Lead Scoring No 
Lead Segmentation Yes 
Pipeline Management Yes 
Prospecting Tools Yes 
Visitor Identification Yes 

Sales Enablement

Collaboration Yes 
Contact Management Yes 
Content Management No 
Document Management No 
Goals / Quota Management No 
Lead Management Yes 
Meeting Management No 
Performance Management Yes 
Presentation Management No 
Proposal Management No 
Territory Management No 
Training Management No 

Sales Engagement

CRM Integration No 
Call Scripts / Call Steps No 
Email Sequences No 
Email Tracking / Automation No 
Lead Management No 
Reporting / Analytics No 
Sales / Voice Dialer No 
Sales Automation No 
Search No 
Task Management No 
Templates No 
Workflow Management No 

Sales Intelligence

CRM Integration No 
Data Cleaning No 
Data Enrichment No 
Data Import/Export No 
Data Mining No 
Data Verification No 
Email Integration No 
Lead Scoring No 
List Building No 
Performance Management No 
Pipeline Management No 
Predictive Modeling/Analytics No 
Prospecting Tools No 
Reporting/Analytics No 
Sales Forecasting No 

Social Media Advertising

Ad Buying No 
Ad Creation No 
Bulk Advertising No 
Campaign Management No 
Collaboration Tools No 
Comment / Reply Moderation No 
Digital Asset Management No 
Reporting / Analytics No 
Retargeting No 
Roles / Permissions No 

Video Advertising

Ad Optimization No 
Collaboration Tools No 
Creative Asset Management No 
Demand-Side Platform (DSP) No 
Design Ads No 
Display Advertising No 
In-App Video No 
Media Buying No 
Reporting / Analytics No 
Social Advertising No 
Supply-Side Platform (SSP) No 
Video Monetization No 

Product Features

Account Based Marketing

Analytics Yes 
Campaign Personalization Yes 
Customer Segmentation Yes 
Engagement Monitoring Yes 
Lead Nurturing Yes 
Lead Scoring Yes 
Progress Tracking Yes 
Prospecting Tools Yes 
Target Account Identification Yes 

B2B Data

B2B Contact Data No 
B2B Intent Data No 
B2B Leads Data No 
B2B Marketing Data No 
Business Ownership Data No 
Company Data No 
Employee Data No 
Firmographic Data No 
Job Posting Data No 
Salary Data No 
Technographic Data No 

Alternatives

Alternatives

Intelligent ABM Reviews

Intelligent ABM

Spiceworks Ziff Davis
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Terminus

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Aberdeen Reviews

Aberdeen

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