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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

Testing indicates that video-based people counting systems can achieve accuracy rates exceeding 98%. This remarkable accuracy is achieved without compromising anonymity. An overhead CCTV or IP camera monitors the movement of individuals within a designated area. This camera is connected to a people counter that precisely detects and logs the number of individuals passing through a specified counting zone. The data collected by these counters can be transmitted via various methods, including Wi-Fi, the Internet, IoT protocols, IP, Ethernet, RS485, or RS232. By integrating these counts with real-time sales data from a POS system, businesses can obtain immediate insights into their sales conversion rates. To effectively manage wide entrances and expansive areas, multiple cameras can be interconnected across the ceiling. Additionally, an embedded video server provides the capability to view live footage alongside the corresponding people counts, allowing for accurate verification and configuration of the system remotely. After initial setup, the system can be optimized to transmit only the count data over the network, which helps conserve bandwidth. For off-site commissioning, it is also possible to replay the videos used for counting. This multifaceted approach not only enhances data accuracy but also improves operational efficiency.

Description

TraxSales is a sophisticated system for retail traffic intelligence and sales accountability, specifically engineered to assist businesses in precisely measuring customer interactions and enhancing performance without the need for increased foot traffic. By utilizing a camera-based people counting mechanism alongside sophisticated reporting tools, it captures time-stamped images of every individual who enters a store, thus establishing a reliable record of each potential sales opportunity. The system empowers managers to analyze and refine the collected data by filtering out entries that do not represent customers, such as staff members or delivery personnel, which leads to accuracy in traffic counts that surpasses those of conventional estimation methods. Furthermore, it seamlessly integrates this validated traffic data within a robust analytics framework, allowing businesses to monitor essential metrics like conversion rates, revenue per guest, staffing effectiveness, and trends in long-term performance. The platform also generates comprehensive reports detailing traffic patterns on an hourly, daily, and historical basis, thus equipping companies with the insights needed to optimize their staffing strategies effectively. By leveraging these insights, businesses can make informed decisions that enhance their overall operational efficiency.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Retail Sensing

Founded

2013

Country

United Kingdom

Website

www.retailsensing.com/about-retail-sensing.html

Vendor Details

Company Name

TraxSales

Founded

1996

Country

United States

Website

visualproof.traxsales.com

Product Features

People Counting

API No 
Anonymous Counting No 
Benchmarking No 
Car Counting No 
Conversion Tracking No 
Data Export No 
Events Statistics No 
Heatmaps No 
Mood/Age/Gender Recognition No 
Motion Detection No 
Reporting / Analytics No 
Retail Counting No 
Staff Exclusion No 
WiFi Tracking No 
Zone / Area Monitoring No 

Product Features

Computer Vision

Blob Detection & Analysis No 
Building Tools No 
Image Processing No 
Multiple Image Type Support No 
Reporting / Analytics Integration No 
Smart Camera Integration No 

People Counting

API No 
Anonymous Counting No 
Benchmarking No 
Car Counting No 
Conversion Tracking No 
Data Export No 
Events Statistics No 
Heatmaps No 
Mood/Age/Gender Recognition No 
Motion Detection No 
Reporting / Analytics No 
Retail Counting No 
Staff Exclusion No 
WiFi Tracking No 
Zone / Area Monitoring No 

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