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Description

Realytics stands out as a top provider of analytics solutions for television, aiding brands and agencies in enhancing their advertising strategies. Utilizing a cutting-edge platform, Realytics evaluates the influence of TV campaigns on multiple digital platforms including websites, mobile applications, and call centers. Their proprietary technologies, featuring real-time TV spot identification and audience engagement metrics, provide advertisers with insights into the success of their television expenditures, especially in a fast-evolving media environment. Furthermore, the Bee platform delivers a comprehensive measurement system for both traditional and connected TV (CTV) campaigns, enabling advertisers to monitor performance seamlessly across various channels and devices. This holistic approach allows for better decision-making and maximization of advertising return on investment.

Description

tvScientific is an innovative connected TV advertising platform focused on delivering performance metrics and measurable outcomes akin to digital advertising, allowing brands and marketers to execute, assess, and fine-tune television campaigns with the same level of accuracy previously reserved for search and social media. Utilizing advanced proprietary identity technology and AI-driven optimization, this platform provides advertisers with direct access to high-quality CTV inventory, precise audience targeting, and consolidated campaign dashboards, along with real-time analytics and detailed attribution that links TV ad exposure to concrete results such as sales and conversions, rather than merely counting impressions. Designed with a self-serve interface that resonates with digital marketing professionals, tvScientific empowers users to manage their targeting, inventory, pacing, and key performance indicators across various media channels, enabling them to optimize their campaigns for specific goals while ensuring transparency in tracking effectiveness and impact across all devices. Additionally, this approach not only enhances campaign performance but also fosters a deeper understanding of audience behaviors and preferences, ultimately driving more impactful advertising strategies.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Adjust No 
Airbridge No 
Ascend No 
Awin No 
Branch No 
CJ Affiliate No 
Commanders Act Yes 
Everflow No 
FuseCommander Yes 
Google Tag Manager No 
INCRMNTAL No 
Invoca No 
LiveRamp No 
Measured No 
Rockerbox No 
Shopify No 
TransUnion Collections Management No 
Triple Whale No 
TrustCommander Yes 
Upwave No 

Integrations

Adjust Yes 
Airbridge Yes 
Ascend Yes 
Awin Yes 
Branch Yes 
CJ Affiliate Yes 
Commanders Act No 
Everflow Yes 
FuseCommander No 
Google Tag Manager Yes 
INCRMNTAL Yes 
Invoca Yes 
LiveRamp Yes 
Measured Yes 
Rockerbox Yes 
Shopify Yes 
TransUnion Collections Management Yes 
Triple Whale Yes 
TrustCommander No 
Upwave Yes 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Realytics

Founded

2013

Country

France

Website

www.realytics.io

Vendor Details

Company Name

tvScientific

Country

United States

Website

www.tvscientific.com

Product Features

Media Monitoring

Alerts / Notifications No 
Broadcast Media Monitoring No 
Content Translation No 
Dashboards / Reporting No 
Export Results No 
Online News Monitoring No 
Podcast Monitoring No 
Print Media Monitoring No 
Social Media Monitoring No 

Web Analytics

Campaign Management Yes 
Conversion Tracking Yes 
Form Analytics No 
Goal Tracking Yes 
Keyword Tracking No 
Multiple Site Management Yes 
Pageview Tracking Yes 
Referral Source Tracking Yes 
Site Search Tracking Yes 
Time on Site Tracking Yes 
User Interaction Tracking Yes 

Product Features

Video Advertising

Ad Optimization No 
Collaboration Tools No 
Creative Asset Management No 
Demand-Side Platform (DSP) No 
Design Ads No 
Display Advertising No 
In-App Video No 
Media Buying No 
Reporting / Analytics No 
Social Advertising No 
Supply-Side Platform (SSP) No 
Video Monetization No 

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