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Description
Purple's solutions serve the hospitality, retail, healthcare, tourism, attractions, airports and education verticals. They are used in 120 countries and serve over 1,000,000 end-users every day across more than 70k venues. Purple's indoor location services have helped businesses improve visitor experiences by understanding their visitors and how they behave while they are there. This insight has enabled businesses to make informed decisions that optimize operations and increase revenue streams.
Purple was one of the first to enter the market. This helped create a demand in the industry for advanced WiFi solutions. Our WiFi solution is stable, secure, and scalable. We are ISO certified and a partner with more than half the largest service providers in the world. We provide support for over 140 million users, with a 99.9% uptime, and are trusted by many global brands.
Description
Tamoco offers a comprehensive location-based solution tailored for advertisers, brands, marketers, and agencies. By leveraging behavioral segments, businesses can effectively assess both online and offline engagement linked to location data. This technology empowers Tamoco to pinpoint the ideal audience or segment according to their real-world behaviors. It focuses on identifying audiences based on their movement patterns. By providing interest-driven segments that reflect how individuals navigate known locations, Tamoco enhances targeting precision. Its network merges movement data with demographic insights to formulate highly detailed audience profiles that encompass interests and behaviors. Additionally, Tamoco offers ready-made location-based audience segments accessible through platforms like Dv360 and AppNexus. Advertisers can specifically reach audiences when they are present in targeted venues or points of interest. Utilizing advanced sensor-driven technology, Tamoco enables a deeper understanding of specific areas within these locations for more customized targeting strategies. By bridging the gap between online interactions and offline behaviors, Tamoco facilitates the attribution of digital ads to actual visits in the physical world, ensuring a more integrated marketing approach. This holistic method of engagement not only enhances advertising effectiveness but also provides valuable insights into consumer behavior patterns.
API Access
Has API
API Access
Has API
Integrations
Airship
BriefYourMarket.com
Cendyn CMS
Facebook
Google Cloud Platform
Instagram
Junos Traffic Vision
Konnecto
Mailchimp
Microsoft Dynamics 365
Integrations
Airship
BriefYourMarket.com
Cendyn CMS
Facebook
Google Cloud Platform
Instagram
Junos Traffic Vision
Konnecto
Mailchimp
Microsoft Dynamics 365
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Purple
Founded
2012
Country
United Kingdom
Website
purple.ai
Vendor Details
Company Name
Tamoco
Country
United Kingdom
Website
www.tamoco.com/solutions-advertising-marketing/
Product Features
Location-Based Marketing
Audience Demographics
Beacons (BLE)
Contextual Marketing
Footfall Analytics
Geofencing
Location Intelligence
Marketing Attribution
Marketing Automation
NFC
Personalization
Push Notifications
QR Codes
Reporting / Analytics
Social Marketing
Wi-Fi
WiFi Marketing
Automated Emails
Branded Splash Page
Customer Analytics
Data Export
Data Privacy Compliance
Lead Capture
Location Heatmaps
Loyalty Program
Review Platform Integration
SMS Marketing
Social Media Integration
Surveys
Time Limited WiFi
Trigger Campaigns
Product Features
Location Intelligence
Behavioral Analytics
Data Visualization
Demographic Data
Geocoding
Geofencing
Location Tracking
Predictive Analytics
Trade Area Analysis
Location-Based Marketing
Audience Demographics
Beacons (BLE)
Contextual Marketing
Footfall Analytics
Geofencing
Location Intelligence
Marketing Attribution
Marketing Automation
NFC
Personalization
Push Notifications
QR Codes
Reporting / Analytics
Social Marketing
Wi-Fi