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Description
Pulsar is a social listening, audience intelligence and narrative intelligence platform that helps organisations understand how people think, speak, and form meaning around topics that matter. By combining large-scale data, AI agents, and expert analysis, Pulsar enables teams to move beyond surface metrics to uncover the narratives shaping culture, behaviour, and decision-making.
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Description
Sprinklr Insights is an AI-native consumer intelligence platform that gives enterprises real-time consumer, competitor, and market intelligence from 30+ channels without the noise. It unifies the core listening and intelligence workflows that includes social listening, brand monitoring, Voice of the Customer, crisis management, and competitive intelligence on a single platform, turning fragmented conversations across social, digital, news, and review sources into clear, actionable recommendations. With more than a decade of purpose-built AI for unstructured data, Sprinklr Insights helps brands understand audiences, protect reputation, and make smarter, data-backed decisions.
Key Features
Most Comprehensive Channel Coverage: Integrates 30+ social and digital channels, 400K+ media sources, and 1B+ websites and review sites, plus the ability to ingest owned data, for a full 360-degree view of customer feedback.
Social Listening: Monitor market conversations across 30+ channels, 400K+ media sources, and 1B+ websites and review sites for a full 360-degree view.
Brand Monitoring and Reputation Management: Track mentions, KPIs, sentiment, and trends, and benchmark brand perception against competitors.
Voice of the Customer: Capture feedback on products and services, spot trends, understand critical consumer needs and manage your online reputation effectively.
PR and Crisis Management: Detect reputation threats early, get real-time alerts, and route insights to the right teams for a fast response.
Sentiment Analysis: AI-powered sentiment and emotion detection across text, video, audio, and images, delivering 90%+ accurate, contextual insights.
Competitive Intelligence: Compare performance, engagement, and sentiment across competitor brands
API Access
Has API
Yes
API Access
Has API
Yes
Integrations
Audiense
Yes
Facebook
No
Google Analytics
No
Instagram
No
Microsoft 365
No
Oracle Cloud Infrastructure
No
Reddit
No
Slack
No
Snapchat
No
StatSocial Silhouette
Yes
Integrations
Audiense
No
Facebook
Yes
Google Analytics
Yes
Instagram
Yes
Microsoft 365
Yes
Oracle Cloud Infrastructure
Yes
Reddit
Yes
Slack
Yes
Snapchat
Yes
StatSocial Silhouette
No
Pricing Details
Custom
Free Trial
No
Free Version
No
Pricing Details
Custom quote-based pricing
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
Yes
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
Pulsar
Founded
2013
Country
United States
Website
www.pulsarplatform.com
Vendor Details
Company Name
Sprinklr
Founded
2009
Country
United States
Website
www.sprinklr.com/products/consumer-intelligence/
Product Features
Audience Intelligence
AI / Machine Learning
Yes
Audience Segmentation
Yes
Competitive Intelligence
Yes
Content Tracking
Yes
Data Visualization
Yes
Data-Driven Insights
Yes
Filters / Search
Yes
Image Recognition
Yes
Sentiment Analysis
Yes
Social Listening
Yes
Social Media Analytics
Yes
Trend Tracking
Yes
Product Features
Brand Management
Approval Process Control
No
Artwork Management
No
Asset Management
No
Change Management
No
Fulfillment Distribution
No
Project Management
No
Media Monitoring
Alerts / Notifications
Yes
Broadcast Media Monitoring
No
Content Translation
No
Dashboards / Reporting
Yes
Export Results
No
Online News Monitoring
No
Podcast Monitoring
No
Print Media Monitoring
No
Social Media Monitoring
Yes
Reputation Management
Campaign Management
No
Gamification
No
Response Management
No
Review Generation
No
Review Monitoring
No
Sentiment Analysis
Yes
Social Media Metrics
No
Social Media Monitoring
Yes
White Label
No
